Social Media & Communication Strategist
Orange, CA 92865
» R edesigned presentation materials used for the IRS and US government Space Missile Center to provide cohesion among digital and print materials, improving the branding and professionalism presented to clients.
» P rovided support in online marketing and communication efforts to promote future email campaigns.
» C ollaborated with group members drawing out unique ideas to create a unique, narrative-story approach for a presentation, which received a noteworthy review from the instructor.
DATA & ANALYTICS
» U tilized StatCounter and Google Analytics to review page traffic and engagements to run a fashion & design blog, amassing a peak of 6,000 followers.
» C onceived and conducted research project on internet usage and its effect on personal impression management using Google Forms and IBM SPSS to collect and process data, which yielded results that could inform future research.
» M odernized presentations for Chapman University undergraduate and graduate leadership courses, updating the visuals to better appeal to the younger generations of students (Millennials & Gen Z).
» Created themes and a ‘presentation flow’ in Leadership Development Associates’ session visuals which provides attendees additional meaning and relevance toward the session content.
» Since age 12, have been recreating costumes and makeup for fictional and iconic characters (most notably, the character Coraline which was actually retweeted by the author of Coraline, Neil Gaiman). INITIATIVE
» S pearheaded fundraising campaign to raise over $4,500 for charitable cause.
» Simultaneously managed projects from multiple clients and multitasked needs within the workplace with overlapping time frames to successfully prioritize and complete corresponding work.
Adobe Creative Suite:
Excel, PowerPoint, Word
Docs, Slides, Sheets, Forms,
Snapchat, Tumblr, Reddit,
Skype, Google Hangouts,
Zoom, Slack, Discord
Fashion, Design, & Style
» By attending presentation sessions which used existing old materials and by interacting with and surveying feedback from participants, was able to observe effectiveness and formulate recommendations toward improvements.
» Observed problem points within materials as well as editing/review process and improved upon the iterative workflow.
LEADERSHIP & COMMUNICATION
» A ssisted initial creation and launch of the Linda Berens Institute’s first webinars Interaction Styles Certification Program and Essential Motivators Certification Program.
» Coordinated with partner companies like Dale Carnegie and performed workshop and training setup to help provide successful training sessions.
» Interacted with training attendees to learn more about their operations and needs, enabling future improved training.
Leadership Development Associates Administrative Assistant and Design Coordinator
NOVEMBER 2015 - PRESENT
Responsible for overseeing and reconciling all financial accounts, organizing digital and physical program materials, and reconstructing layout and digital design of existing program materials to suit a modern, and professional aesthetic.
Linda Berens Institute Technical Producer
DECEMBER 2016 - AUGUST 2017
Worked directly with founder Linda Berens to manage background needs and provide technical support to clients during webinar programs. EDUCATION
California State University Fullerton B.A.,Communication Studies with emphasis on Organizational Communication AUGUST 2016 - MAY 2018
Including further studies in: Social Media, Digital Literacy, Statistics, Research & Writing, Sociology, Critical Theory
Interaction Styles Certification Linda Berens Institute Advanced Google Analytics Certification Google Analytics Academy