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Marketing Management

Lubbock, TX
September 16, 2018

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Karen Deleon

**** **** ******

Lubbock TX *****


K and J Systems, Inc. - Marketing and Placement Director - February 2002 – 2016

Company was developed while currently enlisted in The United States Navy to assist sailors finding job placements entering civilian workforce. Company recruited prior and current military services with our intensive interview, background check, references, testing, reviews and training process for all applicants to provide qualified individuals to appropriate jobs. Conduct regular on-site safety orientations.

Meet and determine potential clients with qualifications and capabilities

Draft contracts for new hires

Review terms new hire positions; salary, schedule, uniform, assign description.

Conduct training and conferences for recent hires within 6 months

Conduct physical and written drug tests to determine if candidate is a viable option

Great ability to recognize people skills and abilities

Human Resources procedures and regulations

Very thorough in all research and paperwork

Extremely organized and meticulous in all work

Proficient in computer programs

Excellent teaching and training abilities for new recruits

Focus and efficiency to meet deadlines and stay within budget

Posted open positions on websites and with outside recruiters to find capable candidates

Interviewed multiple applicants and determined which one was the best for the job

Assist applicants in filling out paperwork such as tax form, HR forms, insurance, government requirements, etc.

Arrange for training sessions within department of hire

Gray Star Multi-Housing Management - Assistant Manager - March 2005 - October 2009

Conduct market study to set a rental property price, ensure balance between monthly income and maintain low vacancy rate. Collect and deposit payments: effectively collect rent and maintain on-time payments, social networking, emails and community social events. Search for qualified tenants, secure background and credit applicants, employment verifications and collect prior landlord references. Maintain and update compliances with Fair Housing regulations and property laws; not limited to local, state and federal rules and laws.

Hewlett-Packard - Marketing Internship - May 2008 - July 2009

Expanded client base by 78% by consistently delivering goal-surpassing marketing results and ensuring complete client satisfaction.

Earned commendations from client executives for communication that targeted desired audiences and articulated the value of products and services.

Marketing Strategies & Campaigns

Corporate Communications

Creative Team Leadership

Product Positioning & Branding

Web & Print Content Development

Focus Group & Market Research

Development of Training Materials

Sales Collateral & Support

Public & Media Relations

New Product Launch

Closed new accounts as a member of business-development team.


Photoshop, ImageReady, MS Project, Crystal Reports, MS Office (Word, Access, Excel, PowerPoint) QuarkXPress

Web/Multimedia: ColdFusion, Flash, Dreamweaver, Fireworks, EMC Documentum, Visual SourceSafe, search optimization, Web server administration, content management systems

United States Navy - LOGISTICS COORDINATION & MANAGEMENT- October 2002 - November 2006

Logistics Planning & Execution / Transportation & Distribution / Time & Resource Management Experience managing and supporting logistics functions to meet strict scheduling and budgetary requirements. Hands-on leader with proven expertise training and motivating teams in implementing supply, fleet maintenance and transportation programs with outstanding safety, quality assurance and full regulatory and policy compliance. Flexible and reliable leader entrusted with Secret Security Clearance. Areas of Expertise:

Supply, Equipment & Cargo Logistics

Transportation & Fleet Management

Scheduling & Progress Tracking

Quality Assurance & Controls

Policy & Regulatory Compliance

Activating Reserve

Medical and league Recorders

Payroll/ on bonding/Insurance

Documentation & Reporting

Team Building & Leadership

Invoices data entry

Time Warner Cable - LOGISTICS COORDINATION - January 1998 - May 2002

Plan and implement inspections and audits Logistics. Identify risks and quality issues. Compile QA audit data to assist in preparing for major inspections. Prepare notes and documentation. Reviewed, documented and evaluated procedures, processes and systems to validate compliance with policies, guidelines and best practices.

Recommended improvements and corrective actions to eliminate safety risks and align daily logistics and maintenance operations with organizational strategy and objectives

Halliburton - File Clerk - January 1996 - March 1997

Deal with both paper and electronic documents in terms of sorting and placement

Maintain files precisely and professionally

Sort and classify content in terms of alphabetical or chronological order or any other specified

Assemble material that needs to be filed

Convert documents to other formats as and when needed

Carry out inspections on incoming material to verify validity of content

Perform general office duties

Scanning, imaging and filing of electronic documents

MS Word and Excel

Reorganized filing system, improved efficiency by 30%

Achieved employee of the year award during the first year of employment

Skills & Expertise

Market Research Customer Insight Marketing Communications Marketing Strategy Competitive Analysis Competitive Intelligence Digital Marketing Online Marketing

Marketing Management Online Advertising Email Marketing Product Development

Advertising Business Strategy Social Media Marketing Strategy

Product Marketing Marketing Research Analytics Brand Management Business Development Strategic Planning Public Relations Account Management

Consumer Behavior Marketing Automation Consumer Marketing Project Management

Product Management Document Management Management Shopper Marketing

Web Analytics Event Planning Microsoft Excel Brand Equity

Event Management Direct Marketing Digital Strategy Integrated Marketing

Microsoft Office Marketing Science Data Analysis Lead Generation

Brand Architecture Brand Loyalty Web Marketing Category Insights


University of Houston - Business and Marketing

University of Tennessee - Associate of Arts

Organization and Association

Houston Livestock Show and Rodeo (Lifetime Member) January 2011 – Present

Autism Speaks - January 2005 - Present

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