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Merchandising Assistant

Santa Clara, California, United States
$60,000 annual
September 14, 2018

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**** ** ** **** ***., Santa Clara, CA 95050 408-***-**** Claudia M Fox Haugh

Claudia is a well-rounded professional who has enjoyed a wide range of experience in the DIY hardware industry. She started as a part time cashier at a local home improvement chain, worked her way up in sequentially more responsible positions and currently holds the position of Assistant Merchant. Claudia is a highly motivated person who enjoys a challenge and is always seeking new experiences with a positive, can-do attitude.




Mar 2012 – Present

Responsible for maximizing sales and profitability, developing and executing business strategies and assortments that support company sales, gross margin and turnover objectives

Buying merchandise, identifying trends and respond quickly to new opportunities

Planning, coordinating and insuring availability of products for advertising and major promotions

Providing stores with directions in merchandising presentation, space allocation, point of purchase information, signing and product knowledge

Manage multiple categories in the DIY industry including the execution of promotional plans and negotiating first costs, terms and product selection.

Double digit sales increase and consumer satisfaction after effectively partnering with other departments and suppliers to ensure category resets are executed as planned.

Increased annual sales of the Safety category ($2.5M annually) by over 4% year over year for the last 4 years.

Helped source an alternate vendor and then executed the implementation of the complete category reset. After a line review of over 5000 SKUs a reset was implemented for 99 stores in a very short time frame of 3 months to avoid margin deterioration. This project resulted in double digit sales increases, increased margin and no lost sales which has continued in the time since the reset.

Saved over $1.5M dollars as a Project Manager for a very large price change of over 3000 SKUs after trouble shooting and correcting an IT data entry complication.


Nov 2009 – Mar 2012

Compiled and processed communications to Store personnel and vendors in a clear, concise manner resulting in correct execution of designated tasks.

Successfully reviewed and corrected ad proofs after selecting appropriate product for the specified time frame.


2003 – 2008

Assisted the buyer in the Hardware/Automotive and Work Gear departments.

Daily tasks included presentation/placement, pricing, competitive analysis, financial analysis and supplier communication.


Nov 1998 – 2003

Managed the new items set up process including working directly with suppliers to obtain all required data for the new item creation process

Ensure all appropriate approvals have been received prior to finalizing the setup process and ensuring data is accurate prior to entry into the mainframe.

Requested product samples as required.



Provide customer service by creating and processing special orders, fulfilling order specs, closely working with local companies to expedite requests via email, fax or phone.


Mission College, Santa Clara, CA

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