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Health Public

Durham, North Carolina, United States
May 16, 2018

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Leatrice Martin, MBA

Durham, NC ***** 919-***-****

Program Director

Public Health Education / Community Outreach and Engagement

Goal-driven director with two decades of success influencing positive change by championing new public health education initiatives within Duke Heart Center. Analytical leader with a talent for developing new strategies to empower volunteers, staff, and minority communities.

Dynamic health advocate adept at leading large-scale health education initiatives designed to reduce health disparities. Inspiring presenter with natural public speaking abilities, as well as a proven record of mobilizing support from corporate donors, individuals, and the greater Duke community.

Budget Administration and Allocation

Proposal Development and Presentation

Advisory Boards and Collaboration

Planning and Policy Development

Program Design and Administration

Team Building and Staff Development

Marketing and Community Outreach

Full-Cycle Project Management

Professional Experience


Director of Community Outreach and Education, 1999–Present

Govern the daily activities of administrative staff and a rotating team of volunteers in support of community-based health education objectives. Oversee a $155K budget supporting a range of health promotion programs, including cardiovascular research and outreach initiatives for 20K+ women.

Research emerging regulations and analyze national health data in order to identify opportunities for growth. Oversee the allocation of program resources and drive special marketing projects from concept to completion, ensuring strict compliance with budgets and timelines.

Increased the response rate for sudden cardiac arrest from less than 17% to 28%+ by spearheading the Save-A-Life initiative; established an event steering committee and developed new educational materials to support mass community CPR training.

Increased Duke Health System’s walker participation and fundraising efforts for the Triangle Metro Heart Walk in 2017, recruiting over 1900 walkers, 200 team captains and raised over $227,000 to support cardiovascular education and research.

Developed community health screening standard operating procedures and volunteer training policies and guidelines, to implement community based cardiovascular health screenings.

Appointed to coordinate Duke University Health System’s annual women and heart disease community education and awareness campaign in recognition of subject matter expertise.

Instrumental to the success of numerous community-based health education initiatives, including ongoing efforts, such as quarterly heart healthy cooking classes.

Achieved alignment with Joint Commission guidelines by introducing standardized training procedures for program volunteers; developed new protocols to streamline the delivery of community health screenings.

Catalyzed significant gains in community awareness of breast and cervical cancer and heart health issues by leading support groups, health screenings, and speaker series, as well as the Sharing Hearts fundraiser.

Enabled continuous program operations through extensive networking, outreach, fundraising, and grant writing, as well as by implementing internal support systems and tools.

Additional Experience

Director, Patient Support Program, Duke Heart Center, Durham, NC

Health Education Specialist, Duke Heart Center, Durham, NC

Public Health Education Supervisor, Durham County Health Department, Durham, NC

Adult Health Promotion Coordinator, Person County Health Department, Roxboro, NC

Public Health Education Generalist, Wayne County Health Department, Goldsboro, NC

Family Planning Health Educator, Orange County Health Department, Hillsborough, NC

Education and Credentials

Master of Public Administration and Counseling (in progress)

North Carolina Central University – Durham, NC

Master of Business Administration (2017)

University of Mount Olive – Mount Olive, NC

Bachelor of Science in Community and Public Health Education

North Carolina Central University – Durham, NC

Certification and Training

Certified Instructor in CPR and BLS for Healthcare Providers

Certified HIV Counselor

QuitSmart Smoking Cessation Facilitator

Prenatal and Parenting Educator

Family Planning Educator

Cholestech LDX Trainer

Technical Proficiencies

MS Office Suite: Word, Excel, Publisher, Power Point, ZOOM, WebEX, SharePoint,

Designer Smart Suite, WIX, 123 Contact, Constant Contact, Duke Qualtrics, WebEx, Wellsource Health Risk Appraisal

Screening Tool Proficiencies

TANITA TS130X Body Mass Index Analyzer, Cholestech LDX, Blood Pressure screenings with Manual and Automatic Devices

Professional Associations

Advisory Board, Duke Community Health Improvement Program

Advisory Board, North Carolina Central University (NCCU) Department of Public Health Education

Advisory Board, Durham Academy Minority Parent Council

Advisory Board, Durham Latino Breast Cancer Survivor Support Council

Member, Directors of Health Promotion and Education, Centers for Control and Prevention

Member, Triangle Area Cardiovascular Disease Prevention and Education Task Force

Member, National Coalition for Women with Heart Disease

Honors and Awards

Departmental Recognition, Duke Heart Center, Record Fundraising for the AHA (2018)

Outstanding Alumni Award, NCCU Department of Public Health Education (2016)

15 Year Service Award, Duke University Health System (2014)

Community Service Recognition, Durham County Women’s Commission (2008)

Ten Year Service Award, Duke University Health System (2007)

El Centro Commitment to Excellence (2005)

Five Year Service Award, Duke University Health System (2002)

North Carolina Society of Public Health Educators, Most Promising Health Educator (1994)

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