Social Media Marketing, Branding, Digital Marketing, Video Production

KYLE LANGAN ********@*****.*** 609-***-****

SKILLS

- Excellent writing ability - Branding expert

- Established on-camera personality - Confidence in leading a team of people

- Skilled in creating creative content - Social Media expert

- Exceptional interpersonal communication skills - Works well under pressure PROFESSIONAL EXPERIENCE

Town Hall Los Angeles – Los Angeles, CA (2016-present) Marketing Director

- Conceptualize and implement marketing strategy to drive ticket sales to our bi-monthly events.

- Manage and oversee all social media platforms.

- Serve as Chief Brand Officer, set brand standards and ensure all marketing collateral is consistent with brand strategy.

- Direct social media campaigns for all social accounts & platforms.

- Liaise between all media outlets and Town Hall LA to coordinate event coverage and press inquiries.

- Design all graphic marketing collateral, including brochures, advertising flyers, & applicable signage.

- Serve as the lead on producing all original creative content.

- Create all social media advertising campaigns, including an influencer marketing program, using analytical audience targeting.

- Develop and manage an annual marketing budget.

- Control all website development functionality.

- Serve as Co-Chair on the Young Professional Board of Directors.

- Host, write, and executively produce the online talk show, Town Hall Chats. The Agency – Beverly Hills, CA (2015-2016)

Social Media Manager

- Manage and oversee the social media accounts for The Agency and all of its New Development properties and luxury clients, including communities in Los Cabos and The Sunset Strip.

- Responsible for collaborating with, overseeing, and assigning graphic designers tasks to create creative imagery to be used in social media marketing campaigns.

- Manage the social media accounts of top agents and founding partners of The Agency.

- Direct social media campaigns for all accounts.

- Increased social media following by 100,000+ users in the duration of my position.

- Assess social media marketing analytics and write reports on marketing growth.

- Developed and implemented social media campaigns that made videos go viral.

- Assist in monitoring public relations clients and advertising via social media.

- Managed accounts for public figures and top agents with the company. KJL Media (2013-present)

Media & Branding Consultant

- Work with private clients addressing all social media and writing needs for their brand/company.

- Managing and curating content on a daily basis for clients’ social media accounts.

- Generating analytical reports and presentations on company growth and social media expansion.

- Assessing clients’ current brand and offer insight on how to improve their image, digitally & otherwise.

- Founding & creatively directing all content for the lifestyle blog, www.HamptonstoHollywood.com.

- Edit and contribute chapters of textbooks/novels for private clients.

- Copywriting marketing communication materials and editing client copy to produce brand success.

- Producing content in a variety of brand voices and seamlessly flexing between copywriting and editing.

Arthritis National Research Foundation – Long Beach, CA (2013-2015) Marketing Specialist

- Managed the writing/editing of all blog posts, human interest articles, brochures, website content

& press releases.

- Increased annual magazine circulation to over 1 million readers.

- Created, host, and write the interview web series, “Arthritis Now”.

- Managed content management system (CMS) and designed standards for various web publishing techniques.

- Publish information across all social media platforms.

- Prepare and distribute weekly donor mailings and mass marketing emails to subscribers.

- Coordinate event production with outside partners & attend events as foundation ambassador.

- Supervise, manage, and edited written work for team of freelance writers.

- Oversee administrative duties including maintaining schedules, bookings, & taking high volume phone calls.

Guest of a Guest, LLC – New York, NY (2011-2012)

Contributing Writer

- Wrote innovative articles on Hamptons and Los Angeles nightlife, events, & lifestyle.

- Collaborated with PR agencies to produce quality events.

- Utilized HTML, Photoshop & social media to produce groundbreaking editorial stories.

- Attended events and hosted on-camera pieces for website content.

- Established relationships with media partners to market content for mass exposure.

- Produced topical and humorous editorial content for global website, www.GuestofaGuest.com Kieserman Media – Philadelphia, PA (2010-2011)

Host & Producer

- Hosted, conducted interviews, and produced groundbreaking radio stories for NPR.

- Developed scripts for interviews and ads.

- Extensively researched and compiled relevant data for stories and their impact on audiences.

- Conducted script coverage and submitted notes for potential projects. The Morning Call – Allentown, PA (2009-2010)

Editorial Columnist

- Maintained a column in the newspaper’s “ask” section, answering questions from readers and fans.

- Received assignments and wrote responsive editorials to topical concerns of newspaper readers.

- Answered questions about recent college grads finding a job in an unfavorable economy.

- Offered insight and advice to readers whose children and family members’ were going through a difficult time.

EDUCATION

DeSales University Center Valley, PA

Bachelor of Arts, 2010

Major: Communication

University of Newcastle Newcastle, Australia

Study Abroad

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