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Digital Marketing Expert - PPC/SEO/SOCIAL MEDIA

Tampa, Florida, 33647, United States
February 12, 2018

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Jedidiah Alan Dodds

*** ****** **** *** #***

Maitland, FL 32751

Mobile: 407.***.****


Obtain a position within the internet-marketing field in which my abilities will be valued as an asset with opportunity for advancement.


4/13-Present Broker Agent 360 Jacksonville, FL Director of Digital Marketing

-Managed 27 offshore programmers

-Built/Maintained all current clients’ (152) PPC campaign (100k-800k keywords)

-Budgets ranging from $500-$15000/Month

-Built/Managed/Maintained company website

-Created all marketing materials digital and print

-Reduced PPC lead cost from $25 to $7. Industry standard $30/Lead

-Implemented an email marketing campaign that increased sales by 4%

-Created a recruitment module for our system that was co-branded by Exit Corp resulting in increased revenue by 1.2 million dollars per year 5/11-12/11 Global Publishing INC Jacksonville, FL (contract position) Web Traffic Specialist

-Implemented All Current SEO Campaigns

-Increased Organic Traffic by 18% within 3 months

-Developed a Partnership with ClickBooth CPA Network that produced 250 new $97 customers per month costing only $750

-Improved Company's Page Rank From 0/10 to 3/10 (

-Created/Implemented Company's Facebook Ad Presents increasing webinar attendance by 26%

-Worked diligently to get company's Google AdWords account reinstated from permanent suspension

-Optimized all current landing pages increasing conversions by 8%

-Created two new company blogs that produced 2-6 new leads daily within the first two months

-Maintained all social media accounts

-Increased Facebook "Fan" Page Likes by 60%

-Monetized Social Media Traffic

-Implemented Double Opt-In Email Submit on all Social Media outlets increasing Email list size by 8%

11/10-5/11 CoMergent Group Jacksonville, FL (contract position) VP of Marketing and Development

-Optimized Current SEO Strategies

-Increased Keyword Positions on All Major Company Keywords

-Produced 165k in Sale in First Month

-Improved Company's Page Rank From 0/10 to 3/10

-Managed 141 Off-Shore Employees

-Optimized Organic Rankings from Position 8 to 2 on 32 Major Keywords

7/10-11/10 Doctor Associates RX INC. Tampa, FL (contract position) Paid Traffic Manager

-Implemented Dynamic Keyword Insertion Increasing Quality Scores by 40%

-Optimized Current PPC Marketing Efforts for Company Successfully Managing 200K+/Month

-Lowered Average CPA From $49.42 to $21.59

-Increased CTR% From .32% to 4.82%

-Lowered Average CPC From $1.28 to $0.68 Saving the Company Over 2K Per Day. 8/09-7/10 Law Office of Thomas Sherwood Tampa, FL (contract position) Director of Marketing

-Implemented all aspects of marketing (Internet & Traditional)

-Built PPC vertical for company successfully managing 10k/week

-Average conversion percentage of 22% producing a net of $3,300 per lead

-Created a successful email marketing vertical with a 38% open rate and 22% CTR

-Created a successful SEO campaign with 3000+ back links within 120 days

-Successfully utilized marketing budget to increase ROI by 100%

-Created a company Blog producing 25 leads daily

-Implemented a complete social media advertising vertical

-Started with net revenue of 29.3k/month, current revenue 850k/month due to current marketing strategies

-Maintained compliance w/ Bar rules/regulations

July/06 – 4/13 ProNetworkAds LLC (Consulting) Tampa, FL Sole Proprietor

-Successfully Managed 2 Million Dollars on Google AdWords in 2008

-Versed in AdWords for Local Business as well as large content sites

-Created Email Marketing Vertical for Company

-Implemented and Executed All Company Systems

-Hired/Trained/Managed the Sales and Development Teams

-Google Certified, Yahoo Ambassador, Microsoft adExcellence Member

-Very versed in SEO, Social Media Marketing, and Affiliate Marketing

-Vast B2C Pay Per Click (PPC) experience with monthly budgets ranging from

$1000.00 to $1,000,000.00

-Example: Freight & Shipping (Freight Broker) started with a monthly spend of $30,000 and possessing a conversion percentage of 3% at $15 per conversion. 45 days after taking over the account the conversion percentage was 16% at $3.50 per conversion thus saving the company over $10,000 per month while increasing their sales exponentially.

-Example: Premier Limousine (Retail/Service) had minimal online presents. I tailored a geo-targeted PPC campaign with specific landing pages for each product/service offered. The result was over 30 leads on a daily basis with a daily spend of $30.00. Each lead was valued at $750.00. Also implemented social media marketing for the company producing an additional 8 leads daily not to mention a site traffic increase of 600%.


6/97-8/01 University of North Florida Jacksonville, FL

-Bachelor in Computer Science

-Minor in Exercise Science

9/01-7/03 University of South Florida Tampa, FL

-Masters Programming

Computer Skills

Google AdWords, Google AdSense, MS Ad Center Search Marketing, PHP Dynamic Keyword Insertion, Dreamweaver, Photoshop, HTML, PHP, CSS, Relative CSS, WordPress, Joomla, MS Web Expressions, Fireworks, MS Works, MS Excel, MS Windows, MS Word, Google Trends, Google Search Trends, Rackspace, and many more upon request

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