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Sales Marketing

Malvern, Pennsylvania, 19355, United States
February 07, 2018

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Wayne Forbes 484-***-****

**** ************ **** **** ******* Pa. 19382


** **** ***** ********** ** a company President, Entrepreneur, Independent Business Owner, Real Estate Agent working with the retail, fashion and boating industries. Proven ability to manage, complete business operations, focusing on P&L oversight, budgeting, contract negotiations, personal supervision and strategic planning. Experienced at conceiving and executing start up business plans, developing strategic sales/marketing programs, managing continuing business growth and establishing a dominant market presence within regional/national markets. My vast experience in Marketing business has given me a Unique and successful eye for

What will work or not. In addition, I have developed a great unusual closeness to all my people.


Sales, Marketing, Revenue enhancement, operations management, international partnerships, business development and creative marketing concepts.


Marketing Inc./Cheaper Sign Products West Chester, PA 19382

Marketing Manager 10/2005 to Present

Conduct economic and commercial surveys to identify potential markets for products and services.

Execute daily operations of business.

Identify, develope, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.

Develope pricing strategies, balancing firm objectives and customer satisfaction.

Select products and accessories for clients to be displayed at trade and special production shows to help promote and advertise their products.

Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.

Spearhead successful marketing campaigns.

Responsible for company image.

Negotiate contracts with vendors and distributors to manage product distribution, establishing distribution networks.

Long & Foster Real Estate West Chester, PA

Sales Agent 01/2009 to 11/2011

Rented and leased properties on behalf of clients.

Solicited and compiled listings of available rental properties.

Advised clients on market conditions, prices, mortgages, legal requirements and related matters.

Visited properties to assess them before showing them to clients.

Developed networks of attorneys, mortgage lender, and contractors to whom clients were referred.

Investigated clients' financial and credit status in order to determine eligibility for financing.

Accompanied buyers during visits to and inspections of property. advising them on the suitability and value of the homes they were visiting.

Inflatable Boat Repair & Sales Company West Chester, PA

Owner 10/1996 to 10/2005

Conceived and executed start-up business plans for full service Inflatable boat repair and sales company producing annual revenues in excess of 2.5 Million yearly.

Developed and implemented strategic sales, marketing and advertising plans resulting in a controlling market share within Pennsylvania, Delaware, New Jersey and Northern Maryland Markets.

Negotiated and finalized short/long term service and supply contracts with major business entities, institutions and larger marinas including United States Navy, Coast Guard, Rescue squads and Philadelphia Airport.

The Great New York Belt Company New York, NY

Owner 06/1976 to 09/1996

Directed complete business operations for a fully integrated belt and accessory design, manufacturing and merchandising organizations generating annual revenues in excess of $15 million.

Established and maintained strategic business relationships with key national retail clothing and department store chains.

Negotiated an finalized supply contracts with major big box stores including Leather Loft, K-Mart, Wal-Mart, Target and other related companies.

Initiated manufacturing relationships in Morocco, Turkey, India, Pakistan, China Brazil and Argentina to support the manufacturing of belts, headband, dog collars and barrettes sold to big box retailers


University of Tampa Tampa, FL

BS 1963-1967


United States Air Force

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