DEEPA RAMANATHAN

SALES SOLUTION AND INTEGRATION ANALYST

***** ****** **, *** ***, Orlando FL 32836 / M: 469-***-**** / ac3fwq@r.postjobfree.com Driving business intelligence through identifying the right technology platforms to deliver timely and meaningful market insights to domestic and international sales teams. CORE SKILL

Data Analysis / Visualization Data Other Skills

Tableau Oracle 11G Salesforce

R Programming Oracle SQL Developer Photoshop

SAS Enterprise Miner Microsoft Access Lightroom

JMP Statistical Software

Visio

Microsoft Excel and VBA

Teradata

Prezi / white board

Microsoft office

WORK HISTORY

SALES SOLUTION AND INTEGRATION ANALYST (AUGUST 2017 – Current) SALES AND BUSINESS INTEGRATION COORDINATOR (JANUARY 2017 – AUGUST 2017) WALT DISNEY WORLD, DOMESTIC & INTERNATIONAL LEISURE SALES – Orlando, Florida

● Partnered with multiple Disney departments to develop a 360 degree profile of the global sales channels, integrating meaningful and timely business metrics that deliver business results

● Created integrated dynamic Tableau based reporting for Aulani, Adventures by Disney, Disney Cruise Line, Walt Disney World and Disneyland.

● Developed marketing dashboards to provide executive view of markets and channel performance

● Responsible for the integration of new technology increasing channel productivity, combine sales performance with market insight reports, analyze market segmentation (demographic) impacts on channel distribution and optimization

● Use analytical techniques and statistical analysis to hone in business trends and market changes

● Developed business case presentations to implement strategies based upon data-driven insights

● Configuration and customization of salesforce sales app for enterprise wide implementation for over 50 users – Central Florida Ticket Sales

● Salesforce configuration includes development of end user UI, Testing it in Sandbox, Data Integration and deployment (Pushing project to production).

● Trained all employees in all existing, updated and new feature release for salesforce. SALES AND BUSINESS INTEGRATION INTERN (JANUARY 2016 – DECEMBER 2016) WALT DISNEY WORLD, DOMESTIC LEISURE SALES – Orlando, Florida

● Identified market weakness and opportunities within domestic sales channels

● Created and executed the “proof of concept” future reporting platform approved by our sales executives which changed the way Disney will do sales in our channels. Created dynamic interface with the user experience in mind to secure adoption.

● Worked on administrative dashboards on Travel Agency Sale, Central Florida point of sales, and Walt Disney World

● Realigned Travel Agency Sales and optimized the business by creating equal opportunities for the District Sales Managers to call on the highest performing accounts to better focus and optimize sales channel Collaborated on Co-op marketing DCL ROI report

● Identified corridor opportunity using real time data to analyze ticket duration, guest size and behavior TELEPHONIC OPERATOR (MAY 2014 – MAY 2015)

Telephonic Research Operation (TRO) – Saint Joseph’s University, Pennsylvania

● Database cleansing, telephone-based research and analysis MARKETING RESEARCH ANALYST (MAY 2012 – JUNE 2012) End To End Marketing – Bangalore, India

● Research team intern with a focus on cloud computing and virtualization trends in India, working closely with the department head to identify and evaluate market opportunities

● Won “Best Intern of the College” award among 1,500 students, at M.O.P Vaishnav College Women. TRAINEE (MAY 2011 – JUNE 2011)

InteleANTS Virtual Work force – Chennai, India

● Strategic marketing team intern, supporting projects focusing on marketing strategy research and analysis EDUCATION

MASTERS IN ANALYTICS (Specialization in Predictive Analytics) GPA 3.91 Harrisburg University of Science and Technology – Harrisburg, Pennsylvania [2016 – Will Graduate 2018] MASTERS IN BUSINESS INTELLIGENCE & ANALYTICS (Minored in International Marketing) GPA 3.41 Saint Joseph’s University – Philadelphia, Pennsylvania [2014 –2015]

● Graduate Student Scholarship

BACHELOR OF COMMERCE (Specialization in Marketing Management) GPA 3.95 M.O.P. Vaishnav College for Women – Chennai, India [2010 – 2013]

● All-rounder award for winning 9 out of 12 events in an inter-collegiate business challenge with participants from over 50 colleges

VOLUNTARY EXPERIENCE

STUDENT COORDINATOR (MARCH 2011 – DECEMBER 2013)

Institute of Dialogue with Cultures and Religions (IDCR), Loyola College – Chennai, India

● Was responsible for formulation, direction and coordination of event activities to promote the institution

● Jointly led a 15 member team that organized a human-chain formation for World peace, drawing participation from more than 3,000 students. (www.idcrdialogue.com)

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