LaTease Rikard

**** ****** *** ** #***

Florissant, MO. 63033

314-***-**** (cell)

ac36zi@r.postjobfree.com

SALES and MARKETING PROFESSIONAL

Drive, prospect, and manage existing accounts while showing incremental growth through new account generation

Grow distribution and merchandising in area retail outlets while increasing base accounts through additional sales

Meet or exceed monthly, quarterly, and yearly new business and revenue goals

EDUCATION

Southern New Hampshire University, St. Louis, MO., MBA – Social Media Marketing GPA 3.67

Wayne State University, Detroit, MI, B.A. – Journalism

PROFESSIONAL EXPERIENCE

Varsity Tutors

Client Director

January 2017 – May 2017

The Client Director continued the growth and expansion of operations by managing our client base within a geographical region and ensuring existing clients received outstanding tutoring services.

Varsity Tutors

Sales Director

June 2016 – January 2017

Inside Sales position responsible for working with warm leads and achieving monthly sales targets set by management. Entrepreneurial style selling to both inbound calls, emails from leads seeking more information about obtaining tutoring services across numerous subjects.

SPI/American Express Contract

Quality Assurance Agent

August 2015 – March 2016

Educated and engaged business owners on new OptBlue program offered by American Express. Persuaded business owners to begin processing AMEX transactions and allowing placement of American Express credit card decals on windows and doors both interior and exterior. 77.14% closing ratio. Recognition: Top 20 Elite out of 134 sales representatives, ranked #9 out of 134.

Ricoh, USA, St. Louis, MO. – Inside Sales

Lead Development Specialist

2014 – 2015

A self-managed position responsible for developing and nurturing leads using cold calling techniques for Ricoh digital imaging solutions products and services for both inside and outside sales teams.

Nielsen Company, St. Louis, MO. – TV Audience Measurement

Outside Sales Representative & Membership Representative

2011 – 2014

Sold the idea of media measurement to anonymously selected participants and drove to selected homes, within a designated territory, approaching randomly selected homes for the purpose of conducting in-person interviews for inclusion in television audience measurement viewing habits.

LMR Publishing – Entrepreneur, St.Louis, MO.

Self-Employed Blogger/Marketer

2008 – 2012

Created three blogs and sold advertising space on them. Wrote content daily for each, edited photos and marketed those blogs to specific verticals and demographics driving daily traffic designed to increase advertising revenue and engagement.

Clear Channel Radio, Farmington Hills, MI.

Sales Account Manager

2007 - 2008

Sold radio ad slots to Detroit Metro Area businesses. Identified needs of clients then designed demographically targeted radio airtime advertising to increase their revenue and market share.

Other Experience: Southwest Bell Yellow Pages (Product Marketing Manager, Verizon Wireless (Retail Sales Rep), Ameritech Advertising (Advertising Manager)

Additional Skillsets:

Prospecting/Qualifying/Relationship Building

Territory Planning and Management

B2B/Outside Sales

Consultative Selling

Pipeline Management

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