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Marketing Sales

Columbus, Ohio, United States
January 12, 2018

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Visionary marketing leadership. Superhuman work ethic. Exemplary results.


Commercial Printing

Construction, Heavy Equipment

Consumer Packaged Goods

Food Service, Catering

Health and Wellness

Healthcare, Electronic Medical Records

Home Remodeling


Information Technology

Leadership, Executive Coaching

Logistics, Warehousing, Transportation

Recruiting, Staffing, Outsourcing


Senior Living, In-home Care

Start-ups, Turnarounds

Wine and Spirits


International, National, Regional and

Local Marketing and Sales

B2B, B2C, B2E Audiences

Collaborative Strategy and Execution

Audience Segmentation, User Personas

Competitive Analysis

Advantageous Brand Positioning

Customer-centric Brand Experiences

Product, SaaS Marketing, Lifecycles

Go-To-Market Plans, Budgets

Marketing Calendars, Plan-o-grams

Targeted, Measurable Campaigns

Channel and Content Development

e-Commerce, Retail Integration

Inbound Lead/Demand Generation

Digital/Social Marketing

Automated Marketing Technology

Online Community Engagement

Mobile Apps

Responsive Websites

Search Engine Optimization

E-mail Marketing

Direct Marketing and Advertising

Event Management, Trade Shows

Media, Public Relations, Press Releases

Agency, Affiliate, Vendor Management

Design and Collateral Development

Multi-generational Marketing and Sales

Team Leadership and Mentoring

Sales Team Optimization

Operational and Process Improvements

Analytics/Success Metrics


Managing Director, Perfectly One Marketing, Columbus, OH 2011 – Present

Increased year-over-year client revenue 60%.

Increased client web traffic 800%, steadily added new customers.

Increased yearly client revenue 34%.

Director of Marketing, Hoggy’s, Columbus, OH 2010 – 2011

Increased e-Mail Open Rate 70+%, Click-Thru Rate 250+%.

Produced record website visitors four times, record event attendance.

Director of Marketing, Codeworks, Columbus, OH 2007 – 2010

Expanded Affiliates 130%.

Engaged 5,000+% more Facebook friends, 600% more Twitter followers.

Increased website visitors 1,600+%, new visitors 1,200+%.

Engaged enough qualified prospects to quadruple client base.

Landed first new client in 15 years, still the largest client to date. Vice President of Communications, Amer. Marketing Assoc., Columbus 2008 – 2010

Hired and led a team of 50 volunteers.

Engaged 450%+ more Twitter followers

Increased website visitors 40%, event attendance 30%.

Earned “Outstanding Executive Board Member of the Year” award. ADDITIONAL NOTEWORTY RESULTS

Surpassed every existing B2C, B2B website record for international e-commerce and in- store retailer within first eight months, set new records 18 times.

Increased revenue 900%, delivered 90% of life-to-date sales.

Generated 20 largest website orders, increased sales 300+%.

Produced online B2B & B2C sales of $10MM+.

Worldwide LinkedIn network of 30,000+ professionals. EDUCATION

CCC, Parma Heights, Ohio. AAB Degree, graduated Magna Cum Laude, combined with six+ years of CMO-level on-the-job mentoring, equivalent to at least a Bachelor’s Degree, producing consistently exemplary results.


“On a professional level, he is the most creative person I have ever known.”

“He respects the ideas and opinions of his peers and colleagues and has the uncanny knack of integrating different viewpoints to meet the task at hand. He has shown over and over again his ability to bring people together to accomplish what needs to be accomplished.”

“Ray’s most notable quality is his ability to bring to reality a goal which appears insurmountable to others.”

“Ray is the definition of marketing excellence.”

Contact this candidate