Sales Marketing

MACKENZIE MEANY

**** **** ***** ***** ****, Costa Mesa, CA 92626 C: 970- 759- 3329 *********.*****@*****.*** Professional Summary

Experienced Sales Director in Retail and Technology with a strong entrepreneurial drive. With strengths in sales and negotiations, managing a team, national/international markets, and field sales. Proven skills in marketing, events, distribution, and bringing product to new markets. Successful in developing strategies to increase revenue and building a successful team on their strengths. Instrumental in developing innovative ways to increase sales, productivity, company culture and overall satisfaction. Skills

Forecasting and data analytics Event and trade- show planning Microsoft Suite CRM management and implementation Social Media International Markets and Manufacturing B2B Sales, Distribution •

Work History

Sales Analyst Current

Vans Corporate – Cypress, CA

Work with key accounts for sales analytics for Wholesale in Apparel, Accessories, and Footwear Business analyst for all retail account reporting Built into a CRM a reporting feature to track outside sales Coordinate meetings for International and National Account Managers Work with marketing, production, and design for new product launches Manage inventory for in house and overseas warehouses Consultant 09/2016- 12/2016

House of Sillage- Newport Beach, CA

Work with International and National Sales team on reporting, goals, and forecasting Implemented a reporting system for outside sales through Sage 500 Built into a CRM a reporting feature to track outside sales Coordinate meetings for International and National Account Managers Work with marketing, production, and design for new product launches Manage inventory for in house and overseas warehouses Executive Sales Director, 09/15 to 09/16 17hats – Pasadena, CA

Create and design entrepreneurial vision for the startup company with the Executive Team (Vision, Mission, Value Outline)

Define and execute sales best practices through inside and outside sales channels Identify potential prospects and convert them into loyal customers Created an Ambassador and Affiliate program Social Media, Blog Postings, E- Book, Influencers, Marketing Campaigns, Testimonials, and Partnerships to build customer base

Tradeshow prospecting of events, setting up, selling and demonstrating the product while working with potential partnerships

Google Analytics, Quip, Trello, Customer.io, Hubspot CRM Oversaw sales forecasting, goal setting and performance reporting for all accounts. Trained peers and management team on internal system supports and implementation

Created proposals for new and repeat customer business transactions. Westcoast Sales 10/13- 08/15

Seagate Technology– Cupertino, CA

Manage Hollywood Verticals: Disney, Fox, Paramount, Warner Brothers 100% Club for exceeding quota for two consecutive years Created proposals for new and repeat customer business transactions. Developed and implemented creative, cost effective programs which increased brand awareness in my territory to 40% higher to year prior

Oversaw sales forecasting, goal setting and performance reporting for all accounts. Developed competitive comparison tables of Sales Force pricing, fees, ratings, category and product performance to use for account sales calls. Negotiated prices, terms of sale and service agreements. Organized joint sales calls with current customers and outside vendors. Contacted regular and prospective customers to explain product features and solicit orders.

Sales Consultant, 05/14- 01/15

S&L International – Pasadena, CA

Software Consultation and Sales

Certifications in Palo Alto, Azure, Dell, Websense, Varonis, Login People Worked partnerships with BlueCoat, Cisco, Symantec, Proofpoint, Microsoft Lync, HP, Nimble

Worked with sales team on lead generation and account management National Sales Manager 01/11- 10/2013

Able Planet – Wheat Ridge, CO

Handle the highest volume accounts in the World territory, generating more than $7million in revenue per year.

Opened international accounts for the first time in the company history (Japan, Canada, Mexico, Taiwan, United Kingdom)

Assigned key accounts to implement day to day marketing strategies and secure commercialization opportunities for a broad portfolio of products Coordinate new product launches with the international manufacturing teams and product development manager

Facilitate all major tradeshows including CES and E3 Training to the team on Netsuite, CommerceHub, SPS Commerce and managing all EDI functionality and setup of each new account

Work with senior buyers to get new products in stores, set stores, plan the calendar year, maintain inventory and forecasts

Create goals and manage the inside sales activities of Marketing Specialists and Key Account Managers to ensure the goals were on track for each quarter Facilitating international shipping, compliances, translations Designing point of purchase displays and working with major retailers on their compliances, store set dates, and quantity of product

Marketing Coordinator, 05/08- 09/10

Access Marketing & Events –Boulder,CO

Implement promotional initiatives, marketing campaigns and sales to new customers Maintained databases in ACT, Quote Works, Quick Books Create exhibitor kits, floor plans, prospectus lists for events Worked in facilitating events with CB Richard Ellis and CoreNet Global

Client relations liaison to the VP Of Sales and Marketing Event Coordinator 08/06 - 05/10

Organic Orbit – Boulder, CO

Designed and coordinated all in house marketing events Setup all outside events for promotional activities Worked on the special events team to raise awareness of a healthy lifestyle Organized companies budgets, forecasts, and ROI of each event Designed and worked event booth at the Democratic National Convention in Denver

Education

Bachelor of Science: Economics (Business Emphasis) 2010 University of Colorado - Boulder, CO

Member of the Chancellor's Leadership Group Student representative of Boulder Professional Women's Group

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