Joe Malesich
***** ** ***** ****** ****, #F* Issaquah, WA 98029 425-***-**** ac1dw7@r.postjobfree.com
Summary
Developed Full End-to-End Marketing Events Achieved Sales Results from Executed Campaigns
Plan & Develop Partner Programs & Campaigns Developed Partner Market Share Growth
Created Partner Revenue Growth Plans Design & Implement Go-To-Market Strategies
tools/skills
MS Office - Office 365 Suite; 15+ yrs. user exp. Dynamics CRM; 5+ yrs. user exp.
SharePoint; 10+ yrs. user exp. Salesforce; 2+ yrs. user exp.
PowerPoint; 10+ yrs. user exp. Marketo; 2 yrs. user exp.
experience
Cloud Platform Project Manager 7-2016 to Present
Prime 8 Consulting & Bridge Partners Consulting
Managed internal teams driving sales and strategic leadership with client Amazon Web Services to achieve an annual $10ml revenue goal with joint Seller marketing initiatives
Designed and built end-to-end GTM programs to promote Seller solutions on AWS Marketplace to gain market-share and revenue.
Strategized fiscal year joint marketing plans with AWS and Seller to reach specific revenue and market-share goals
Managing and provide direction to internal Bridge Partners teams; program and project managers, writers, and designers
Building business plans and internal metric data capture dashboards
Facilitates, and executes client and customer agreements, including MSA’s and SOW’s
Lead multiple work-streams managing partner interactions with campaigns for Azure CSP (Cloud Solutions Program)
Chief People Officer-Business Manager 11-2015 to 7-2016
Nextant
A primary lead of the Sales and Partner Joint Excellence and Sales Enablement Team. Managed overall operational budget of $57ml to achieve $102ml revenue goal for WW Dynamics for FY16
Managed General Manager’s 4 teams of sales and marketing directors
Support and management at the exec-level for world-wide events; Envision, Ignite, WPC and Build.
Advised group business managers how to leverage VP leadership
Driving organizational outreach; Program Manager for the Leadership Capital Program, owner of the Leaderships forums
Maintaining org rhythm and run manage QBR’s
Engage in cross functional business management teams and own RoB leadership role with the organization
Managed business excellence; controlling monthly finance budget and forecast analysis for the Sales and Partner Joint Excellence and Enablement Team
Driving strategic communication initiatives with the leadership team
Created FY17 operations budget based on FY16 revenue and operational costs and new revenue goals
Senior Partner Program Manager – Helion Cloud Services 5-2015 to 10-2015
Simplicity
Grow HPE Helion OpenStack market share by 50% YoY through partner and sales enablement by certifying 3rd party hardware (servers, storage, and adaptors) on Helion OpenStack software
Aligned with sales teams to maintain sales scorecard of top 20 worldwide accounts consisting of a $10ml quarterly revenue goal
Designed, implemented and promoted External IHV Solutions Catalog showcasing certified hardware running on Helion OpenStack
Managed engineering team goaled at certifying hardware and published results on the IHV Solutions Catalog
Developed and maintained partner relationships with EMC, F5, Cisco and other top selling HPE partners
Grow certified partners into the program achieving 10 per month exceeding goal of 7 per month
Lead hardware certification prioritization based on strategic customer relationships & 3rd party vendor market share
Awareness of competitive landscape; IBM OpenStack, Red Hat, and Mirantis
Create certification process and workflows for partner certification of hardware
Managed engineering team goaled at certifying hardware and published results on the IHV Solutions Catalog
Created SOWs, and contractual agreements with 3rd party vendors and HP for the certification process
Established support workflow between 3rd party vendor and HP
Managed weekly program communications to VP Level Leadership Team
Cloud OS Partner Launch GTM Services Manager 12-2014 to 5-2015
Simple Concepts
Provided direction and planning to achieve annual $20ml revenue goal by increasing Launch Services program enablement and adoption within focused multinational sales areas with end-to-end Go-To-Market metric reporting achieving 102% of goal
Managing a quarterly pipeline of up to 75 partners and 12+ launches per month resulting in 150+ launched GTMs per year
Identifying incremental opportunities for Partners and position/recommend/drive adoption of co-branded GTM commercial and consumer programs
Responsible for quarterly partner co-branding sales enablement planning
Executed MBRs and weekly pipeline reviews
Expertise and knowledge on Windows Azure Services business for licensing, tech support, sales, renewals, and billing support
Graduated and enabled successful transition of launched ISVs and their solutions within the Microsoft Ecosystem once the launch is completed
OEM-Partner Industry/Consumer Marketing Manager 8-2008 to 12-2014
Xtreme Consulting
Drive seasonal ATL campaign strategy and events executions representing WW & US OEM Commercial and Industry
Managed $550k industry marketing budget exceeding $7ml revenue goal by 103%
Executed industry campaigns to increase incremental Windows sales and Office attach achieving 6:1 ROI results
Created and marketed 42 national OEM Industry campaigns for OEM partners to increasing market share by 17% for FY13
35% of time lead comprehensive industry events strategy and execution on national and regional levels
Oversees management of mentoring the OEM Marketing team’s 3 MACH hires
Developed partner ROI marketing plan to influence Windows sales growth within 6 industry markets
Provided strategic and executional direction for the seasonal Retail Demo to drive consumer sell-through at retail channels
Define ATL sell-through scorecard strategy, execution, and reporting each season per ATL campaign country between Windows, OEM and Retail v-teams
Overseeing device integration on Microsoft.com and FeaturedDevices.com (internal site)
Managed the OEM usage agreements per season between the Windows team and the OEM MNA partners
Designed and implemented Industry Featured Device Program for 10 distinct industries
Area Sales Account Manager (Small Medium Business HQ Sales) 10-2007 to 08-2008
Microsoft Corporation
Generated Microsoft Platform revenue through renewals, true-ups, and account mgmt. for large accounts
Managed and exceeded by 102% annual $52ml in district sales quota
Built a pipeline of $6.2ml with the goal of securing & up selling renewals for FY08
Generated $10 million in opportunities in eight months with an average opportunity size of $108k
Managed business development with Large Account Resellers within sales district
Identified sales opportunities and worked with field counterparts and business partners
Grew revenue by 12% with volume licensed customers – Up selling annuity agreements
Sold the value of Premier and Essential Support Agreements
Delivered consistent sales discipline at the front end of the sales cycle
Partner Program Marketing Manager 7-2004 to 10-2007
Kelly Services
Developed and implemented the Windows Server 2008 Certification Program, and developed relationships with Microsoft channel Partners advising them to declare a core competency within the Partner Program
Aligned program benefits with the client/operating system Logo Program
Designed marketing collateral
Evangelized logo program to top selling Channel Partners
Provided feedback and recommendations to the technical design team
Managed Logo Program websites
Led Microsoft relationship with 100 Federal partners, landing critical go-to-market campaigns and exceeding full-year targets
Assigned 250 Certified Partners, engaged 30 to 40 partners daily
Signed 90% of partners up for co-branding go-to-market campaigns to achieve set revenue and market-share goals
Motivated selected Certified Partners to achieve Gold Partner status
Field Sales Business Development Manager 7-2003 to 7-2004
Software Plus
Opened the company’s first office in the Northwest. Teamed with the Microsoft PacWest subsidiary to grow new software licensing sales with SMS&P and EPG businesses with an annual $5ml sales goal
Drove Software Plus brand in a new territory through Microsoft-sponsored partner and customer events
Sold customers on the value of specific MS licensing vehicles such as Enterprise Agreements and Open License
Designed cost analysis for customers to determine the best licensing for their environment
Sales Account Manager for Public Sector – Education 5-1999 to 7-2003
Microsoft Corporation
Developed and delivered business plan to achieve $28 million in annual quota for Greater PA District
Exceeded $28 million quota, renewing 135 Microsoft Licensing Agreements
Built & maintained relationships with 600 Academic accounts (both K12 and higher education)
Main relationships were with University of Pennsylvania, Carnegie Mellon, University of Delaware, Philadelphia School District, Pittsburgh School District
Maintained customer/partner loyalty by providing updates on licensing changes, and new products
Developed new channel partner relationships and drove new opportunities within them
Managed planning group that developed marketing strategies for Microsoft Education partners
Recruited 30+ partners to become academic resellers
AWARDS – ACCOLADES
2007- Exceeded Microsoft SMS&P sales quotas
2004- Opened Software Plus’s first sales office in the Puget Sound
2000 – Signed the first large volume license Microsoft agreement with Fairfax County Schools
1999 - Excellence in Education Award – MS EDU Team (overall achievement in sales and customer/partner relationships
education
BA 1995 – Communications - Washington State University, Pullman Washington