Lauri Salladay

*** **** ****., ***. **, Boynton Beach, FL 33435

917-***-****

ac0hn3@r.postjobfree.com

-PROFESSIONAL SUMMARY:

As Brand Director at Icon Theory, I lead the design, implementation and expression of our client’s brand identity through corporate communications, tiered marketing campaigns and online personification.

Previously, I co-owned and managed So! Animation, an award-winning post-production and animation studio in NYC. In that time, I designed and implemented many national brand identity and promotional packages for major cable television networks including A&E, Lifetime and The History Channel.

-CORE QUALIFICATIONS:

-Award winning identity design and brand positioning

-Creative marketing and message planning.

-Development and implementation of unified marketing campaigns across print, video, and web

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-Very strong organizational, presentation interpersonal, management and organizational skills.

-Personal expertise in inDesign, Photoshop, Illustrator, AfterEffects and Final Cut.

-EXPERIENCE:

-2015 - Current: Principle/Brand Director, Icon Theory

-Designing unified branding and online identity expression for specialty online retailers, investment and consulting firms and professional athletes

-Designing websites and apps

-Writing inbound marketing and SEO content materials

-2001 - 2015: Principle/Creative Director, So! Animation

-Designed and directed award-winning 3D animated shorts and commercials

-Developed, produced and managed two long-running animated series. The episodes (55 22-minute DVDs) were produced for home-schoolers and distributed via monthly subscription.

-Designed and directed award-winning national network branding packages

-Managed a staff of between 10 and 20 (both full-time employees and consultants) in a full-service motion-design production and animation studio.

-1995 - 2001: Creative Director, Owner, Salladay Design

-Designed and produced motion and print campaigns for national television and business networks

-Managed all aspects of building and growing a technology-based, motion-design business.

-1986 - 1995: Art Director and Designer, The Image Group

-Worked closely with network executives to develop, pitch and produce a wide array of on-air branding and identity solutions.

-1983 - 1986: Art Director and Designer, KBCI-TV (Boise) and KOIN-TV (Portland)

-EDUCATION:

-BA Fine Arts - University of Oregon

-AWARDS:

-7 Gold BDAs (Broadcast Design Awards) - 7 Silver BDAs

-1 Gold Promax Award - 1 Silver Promax Award

-9 Platinum Tellys - 5 Bronze Tellys

-1 International Red Stick Award

Clients: A&E Network, The History Channel, iNHD, Virgin Media, Scholastic, Y&R, Disney Playhouse, Everbright Media, Showtime, USA Network, MSG, Lifetime, ESPN and PBS

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