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Social Media Marketing

Bellevue, Washington, United States
May 19, 2017

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Vance McDaniel

. 310.***.****

Multi Media Specialist & Project Manager, Social Media

Financial management of projects up to $250k for clients. Successful and accurate execution of media projects through strategic planning & branding, management, production, & marketing.


Effective orator & communication skills Advanced: Microsoft Suite (2007-2013)

Viably proven ability to remain on budget and schedule IBM/PC and MAC Proficient

Professional quality production of film & music Motion graphics; Sony Vegas, Preserve

Expert in design work; web, graphic, motion graphics Editing; Sony Vegas, Final Cut, After

Project management skills, financial & operational reports Effects

Learning agility & interpersonal effectiveness Movie Magic

Adaptability though continuous education & discipline Adobe Creative Suite

Exceptional software savvy, methodology, & risk management Final Draft

Successful strategies to increase revenue Various internet Browsers & S.E.O. Skills

Excel at exceeding expectations accurately and timely Intermediate: Audio Visual setup

Increase visibility through use of S.E.O. IT Skills

Published Photographer Beginner: SAP


Founder Jan 2000-July 2016

True Image Concepts, Los Angeles, CA

A multi-media company specializing in Strategic Planning & Branding, Project Management, and Marketing. Partial client list is as follows:

Donald Trump & Jeff Kaller Conference

Managed a comprehensive budget plan of $250k for a corporate video, used in-house & for outside promotions, for Donald Trump, Jeff Kaller, and Florida based Investors. Worked closely with Mr. Trump’s team to produce his segment of the video for a combined conference with Real Estate mogul, Jeff Kaller. Hired a production crew to follow Mr. Kaller around on location in Nicaragua for his segment. Successfully managed & remained within budget, excluding the need for the contingency. Recruited & managed over 15 employees consisting of graphic designers, cinematographer, & full production crew for an on-location broadcast in the Dominican Republic.

Debbie Allen Dance Academy

Hired for approximately 6 years to budget and manage various projects using multimedia platforms, graphic design, layout, video production, creative editing, DVD set up, & production. Helped to boost the Academy’s enrollment statistics though re-designing & revamping their outdated marketing materials through consistency & production quality. Developed their not-for-profit annual report provided to their shareholders.

YMCA Youth and Government Program

Hired two consecutive years to design, prepare, & create their company’s 32-page annual report and design its layout for their shareholders. Created brochures for their celebrity Golf Tour fundraiser, invitations to multiple charity events, and created their company holiday cards,

Thermo Dynamic Engineering

Worked closely with company president over the course of a year to develop their branding. Spearheaded marketing campaigns, produced all marketing materials, & handled web development for their food safety products.

CT Pharmaceuticals

Recruited for strategic insight into revamping their branding, S.E.O., and overall online presence to optimize visibility in order to capitalize on new investment opportunities.

Los Angeles Lightning (semi pro basketball team)

Developed and orchestrated their entire marketing campaign, consisting of their official website, e-mail communications, team cards of their athletes, catalogue, postcards, and brochures.

ESET (Education Sports Entertainment Technologies)

Recruited for marketing savvy and hired for a couple years to further develop branding to increase visibility throughout their regional school chapters.

Freddy Figs of Mtv

Photographed, created myriads of photo illustrations, and developed marketing content for his branding through social media integration & web development & his online presence.

“Muscle Beach” (Joe Wheatley Productions)

Worked closely with Joe Wheatley for a couple years to redesign the official website and create multiple promotional videos. Expanded social media and taught best practices.

ProFight Sports

Hired for a couple years to help expand their presence in the Mixed Martial Arts market into the Body Building industry. Promoted their branding & public image through social media and events. Created standard operating procedures for their professional athletes to use while promoting the brand.

Ronald McDonald House Charity

Worked with them for a couple years in various capacities. Staff photographer, created their promotional materials for all charity events, and designed their company email signature, large print format marketing materials and related items.

Day Street Financial

Hired for various projects spanning over 8 years. Researched & collected critical data, enabling them to optimize on their branding and online presence.

LifeStyles Academy

Worked on developing their media over a period of two years. Strategically branded through designing their logo, website, mail chimp, brochures, business cards, and creating all of their social media.


United States Marine Corps Aviation Ordinance 1987-1993

Illinois State University, Illinois Communications 1993

Workshops & training seminars in Various Software Programs & Related Skills 1990–Current



Matt McElreath, CEO, Thermo Dynamic Engineering, Inc. (310) ***-****

Melissa Malone, Manager, L.A. Ronald McDonald House (323) ***-****

Lori Forde-Renteria, Investment Advisor, (818) ***-****

Major King, Technical Director, Debbie Allen Dance Academy (818) ***-****

Joseph Wheatley, President, Joe Wheatley Prod/Muscle Beach (818) ***-****

Mike Kaminsky, Owner, Life Styles Academy (708) ***-****


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