TEVEN LO

S

ac071d@r.postjobfree.com 917-***-**** NEW YORK CITY, NY

ORTFOLIO INKEDIN

P L

ONTENT STRATEGIST & MARKETER WITH 4+ YEARS' EXPERIENCE SHAPING COMPANY VOICE & TONE

C,

WRITING BRANDED & CREATIVE COPY, SUPERINTENDING COMMUNICATION CHANNELS, AND OPTIMIZING

MARKETING CONVERSION FUNNELS.

EXPERIENCE

ARKETING MANAGER

M

YLELOANS.COM, NEW YORK, NY, 2015 PRESENT

P

EVELOP & MANAGE BRAND SITE (WIREFRAME, SITEMAP, DESIGN, COPY). LEAD MARKETING CAMPAIGNS

D .

RITE AD COPY. DESIGN PRESENTATIONS FOR CLEVELS. OPTIMIZE BORROWER CONVERSION FUNNEL

W .

AVE INCREASED BORROWER APPLICATION POOL BY

H 50%

.

AVE REDUCED LOAN ACQUISITION COST BY

H 60%

.

AVE SPONSORED/BROKERED

H $12 MILLION IN DEAL FLOW.

ONTENT MARKETING MANAGER

C

INANCIAL DATA TECHNOLOGIES, TAIPEI, TW, 2013 2015

F

ONTROL ALL COMPANY COPY. LEAD MARKETING CAMPAIGNS. CREATE/DESIGN CAMPAIGN LANDING PAGES

C .

RITE/DESIGN BRAND & MARKETING COLLATERAL. CONDUCT CONTENT AUDITS & ANALYSES.

W

CQUIRED

A 200,000

USERS FOR FOREX TRADING APP.

AISED

R $200,000 FOR FOREX TRADING APP CONTESTS

.

ED MARKETERS & 30 INTERNS ACROSS 3 CONTINENTS.

L 5

SSOCIATE CONTENT STRATEGIST

A

INANCIAL DATA TECHNOLOGIES, TAIPEI, TW, 2012 2013

F

REATE COMPANY VOICE & TONE. MANAGE CONTENT CALENDAR. WRITE BLOGS. WRITE COPY FOR ADS &

C

CREATIVES. COLLABORATE WITH DESIGN ON WEBSITE & APP UX/UI.

NCREASED BLOG READERSHIP BY

I 40%

.

PTIMIZED CALLTOACTION (CTA) CLICKTHROUGH RATE (CTR) BY

O 60%

.

CQUIRED

A 50,000

USERS FOR FOREX TRADING APP.

EDUCATION

ACHELOR OF ARTS (B.A.) IN ENGLISH CREATIVE WRITING

B

NIVERSITY OF WASHINGTON

U

SKILLS

REATIVE WRITING HEADLINE WRITING COPYWRITING EDITORIAL WRITING

C

ONTENT MARKETING EMAIL MARKETING DIGITAL MARKETING PPC

C

ARKETING ANALYTICS SITEMAPPING & WIREFRAMING GOOGLE ANALYTICS

M

OOGLE ADWORDS FACEBOOK ADS WORDPRESS POWERPOINT EXCEL

G

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