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Marketing Social Media

Location:
Santa Clara, CA
Posted:
June 26, 2017

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Resume:

FERNANDA CARDOZO

Santa Clara, CA 415-***-**** ac00pl@r.postjobfree.com

SUMMARY OF QUALIFICATIONS

Experienced Marketing and International Business professional with 5+ years of relevant experience and an entrepreneurial mindset. Seasoned in trade and commerce, with a strong focus on Customer Service Management, Market Research, Product Development and Social Media Marketing. Highly motivated self-starter and detail oriented. Recently certified in Project and Program Management from UC Santa Cruz Extension, completed several Marketing Management courses at UC Berkeley Extension. Fluent in Portuguese and English, with good working knowledge of Spanish. PROFESSIONAL EXPERIENCE

Naturella Made, San Francisco, CA Apr 2017 - Jun 2017 Social Media Marketing and Project Management Intern

- Created social media marketing plan for 2017.

- Implemented task management and team communication platforms - Asana and Slack.

- Researched and integrated a new CRM system, organizing 200 contacts in one place.

- Assisted on event planning, gathering 5 sponsor companies.

- Developed fact sheet and landing page, driving brand awareness. Petinerary LLC, San Francisco, CA Sep 2015 - Jan 2017 Product and Marketing Specialist

- Performed survey with 50 potential users to get a better understanding of customers’ needs.

- Executed competition analysis, looking at market trends and opportunities for improvement and growth.

- Invited and maintained relationship with 30 of the brand ambassadors.

- Added an average of 100 new pet-friendly business to the database per month. EIRELI ME (international food supplier), Brazil Dec 2012 - Jun 2014 Assistant Manager

- Held accountable of suppliers’ relationship, saving 15% per year on material.

- Social media platform monitoring (Facebook and Instagram) - growth of 250% of followers.

- Responsible for customer’s relationship - voted #24 of 3,961 Places to eat in Florianópolis. Imaginarium SA (retail), Brazil Feb 2012 - Oct 2013 International Business Assistant

- Developed an average of 60 new international products per year.

- Performed 30-40 sample quality analysis yearly, to guarantee final product requirements were met.

- Daily contact with sourcing team in China, regarding product development schedule and delivery.

- Responsible for the development of international product brands, adding 30 new exclusive products to the line.

- Weekly communication with international brand suppliers, ensuring products needs and estimated delivery dates were reached.

Industry Federation of the State of Santa Catarina, Brazil Dec 2008 - Feb 2010 Business Intelligence Intern

- Developed market research and international partnership prospects for Brazilian industries.

- Analyzed statistical and economic data from international trade trends.

- Supported and coordinated events for entrepreneurs and business owners.

- Assisted on activities relating to foreign trade in Santa Catarina. FERNANDA CARDOZO

Santa Clara, CA 415-***-**** ac00pl@r.postjobfree.com 2

SKILLS

SOFTWARE

MS Office Suite, Asana, Insightly, Salesforce, Instapage, Google Apps and Analytics, Canva. LANGUAGES

Portuguese: native proficiency

Spanish: good working knowledge

French: elementary proficiency

Flemish: elementary proficiency

STUDENT EXCHANGE PROGRAMME

High-school program in Belgium for 12 months (2004 - 2005) EDUCATION

UC Santa Cruz, California 2017

Certificate in Project and Program Management

Certificate in Marketing Management

UC Berkeley, California 2015

Certificate Program in Marketing

University of the South of Santa Catarina, Brazil 2011 Bachelor in International Relations



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