Director Project
Resume:
Letter Of Introduction
Subject: PR / Digital Strategist
To Whom:
Enclosed please find my CV. My background includes strategy, marketing, team management and
production of compelling web/mobile content over the last eight years. I pride myself on being
able to work with others to deliver innovative memorable digital media.
Passionate about the future direction of web strategy and content, I’ve worked with various new
media companies - with sponsors, networks, brands and ad agencies like Chiat/Day, Brand-In
and Digital Broadcast Group and Lionsgate Digital Media. Years of this kind of experience allows
me to “listen” and work across a range of “creatives,” and entertainment pros to stay on the
edge of the evolution in this global marketplace.
For example, I recently partnered with public relations firm, Rogers and Associates to create an
RFP for a national cross-platform media campaign for the Volkswagen of America launch in
Chattanooga, Tennessee. The goal is to exploit all communications assets with “green” energy
as a core value of the Volkswagen culture for its upcoming national launch.
I also recently completed work with The Watershed Alliance in Southern California to build a
social media response/attack to the a statewide multi-billion dollar proposal by Gov. Brown and
a variety of special interests to build the Delta Tunnel project that will radically alter water
policy if allowed to proceed. On the flip side, a few years ago I also worked with Chevron USA
and RF Communications, to fashion a web-based strategic response to the controversies of
toxic waste and oil operations in Ecuador and Nigeria.
Prior to that, there has been a wide range of work on web/viral and interactive projects
including Xipster.com’s animated interactive Facebook/Warner project; Juvee Mobile’s nine
channel targeted young male branded network with Ninja Mobile and AT&T; General Motors
web/brand series proposal for the launch of Chevy Cobalt.
And with an eye to cutting edge production and project integration I have worked with Firstlight
Story Lab, a unique creative incubator that fuses consumer product “values” with very “edgy”
original web based content and marketing company made up of USC graduate filmmakers.
Check out the link: http://vimeo.com/59007050 Password: DGA Two members recently made
headlines with a brand-integrated Subway series and “Goldilocks,” the first-ever mobile series to
be shot on an I-phone.
Simply, I am very interested in your opportunity and would appreciate the chance to be
considered for your team, I know I would make a real contribution. You can contact me at 310
487-2425.
Thanks,
Jeff Lengyel
Jeffrey Lengyel
*********@***.*** 310-***-****
PROFILE
A multi-skilled media pro with 15 years of oversight in public relations, content strategy,
multi-platform web/mobile/tv creation/marketing and transmedia entertainment.
EXPERIENCE - STRATEGIC MEDIA & PUBLIC RELATIONS
MEDIA & CREATIVE MANAGEMENT/PRODUCER, BULLSEYE/LA,
Strategic consultation and production of various entertainment, advertising, new media and web/mobile
communications campaigns. Creative management and delivery of targeted documentaries, EPK’s,
infomercials, targeted corporate /policy advertising, web/mobile entertainment. BullsEye/LA (Jan 2000 – June 2013)
Strategic Media – Strategist/Writer/Producer – Clients: Disney, Fox Television, DreamWorks/SKG, PolyGram, Ninja
Mobile, General Motors, Chevron USA, Southern Pacific, Cornell Corrections
STRATEGIC MEDIA / ADVOCACY COMMUNICATIONS, RF COMMUNICATIONS,
SACRAMENTO, Lead media strategist/producer for corporate, policy and new media advocacy: Creation of
innovative, targeted web and television initiatives, web campaigns, news events, political media and crisis media
management. http://homepage.mac.com/ejeffreyl/rfcomm RF Communications (Jan 1990 – Sept. 2009)
{As a Strategic Media Producer, oversaw projects for a wide variety of entertainment, corporate,
policy clients focusing on delivery of compelling concept and story driven brand advocacy
advertising and entertainment that reach large numbers of people on broadcast and web platforms
with success in achieving our measureable goals}
WEB MEDIA, CONTENT STRATEGY AND BRAND DEVELOPMENT
DIRECTOR of WEB DEVELOPMENT AND BRAND MARKETING, MARTINI DIGITAL
ENTERTAINMENT, Supervise the creative content for nine channel web/mobile entertainment brand platform
Juvee! Mobile/Web http://homepage.mac.com/ejeffreyl/martini/ Ninja Mobile/AT&T (June 2006 – Sept 2008)
{As head of Strategic and Creative Development, responsible for development of original series and
integration of brand values with interactive assets – helped generate a series of nine action and
comedy male-centric channels and oversaw the incubation and development of each. This was a
start-up and we learned a great deal about the new web market at an early stage}
STRATEGIC CONTENT DEVELOPER/CREATIVE, Southern California Watershed Alliance, Design and
build a social media Statewide attack on Gov. Brown’s 24 billion dollar campaign to build the Delta Tunnel. 2013
STRATEGIC CONTENT DEVELOPER, TIVO, develop digital and multi-platform options for a project to
renew interest in the TIVO brand for core male market, 22 to 40. Golin Harris, 2011
CONTENT WEB PRODUCER/MEDIA STRATEGIST, Volkswagen of America, co-create and write the
conceptual framework for RFP Media/Web proposal for the grand opening in 2011. Rogers Associates (Nov. 2010)
{This was a joint project that I helped set in motion to compete for a major contract with Volkswagen’s launch}
EXECUTIVE PRODUCER/DIRECTOR, Ten-Day Take/Two, Ten-part web series on the young
volunteers working in 9th Ward of New Orleans Katrina Relief project. Oversee and manage all aspects of the
development and delivery of content. Endemol Digital USA / Comcast (June 2007 – February 2008)
CO-EXECUTIVE PRODUCER/CONSULTANT, XIPSTER.com
Oversee development and lead team of “creatives” for Animated brand integration with creative content for
interactive comedy for social network (You Tube) marketing . Xipster.Com (Feb, 2006 – December, 2006)
LEAD WEB PRODUCER, FIRSTLIGHT STORY LAB, Lead creative team of brand partnered, web talent
incubation content company for brand web series markets. Firstlight SL (June 2008 – Nov. 2013)
TELEVISION & FILM ENTERTAINMENT
DIRECTOR WEST COAST FILM AND TELEVISION DEVELOPMENT, BEVERLY HILLS,
Programming, NATIONAL GEOGRAPIC FILM & TELEVISION Oversee and lead for West Coast offices
with targeted reality and alternative original programming. National Geographic F&T (June, 2004 – Jan, 2005)
DEVELOPMENT/MARKETING STRATEGY /PRODUCER, WRITER, DIRECTOR
Expertise and skills in story development and production of action-drama, comedy, reality and alternative genres.
COMEDY
IT’S SO L.A. – Director, Brand web comedy series
INSTANT RECALL – Consultant director, pilot for series, GSN
MAD SCIENCE - Director, pilot for series Evolution/MGM/Discovery Kids
THE REVENGERS – Director/writer, comedy pilot, Nash Productions/VH1
THE MAN SHOW/ 2003 – Director, series comedy, Stone-Stanley Entertainment
ABSOLUTELY TRUE - Director/Co - Executive Producer-writer, comedy series/Viacom/Ch4
TOTALLY RIDICULOUS - Director/Co - Executive Producer-writer, comedy pilot/UPN
U.S.A. - Co - Creator, Producer-writer, animation pilot /K. Rooney/Castle Rock
PAGES - Co - Creator, Producer-writer/comedy sit-com pilot/M. Leeson/ABC
INSIDE SCOOP II & I - Producer/Director/Writer, comedy pilots, ABC/Reeves
BIG DISH COMMUNICATIONS – Co-Creator, Co-producer, co-writer/HBO/Reeves
NIGHTLIFE - Director/Writer, comedy pilot, Motown Productions, Bill Maher
REALITY & DOCUMENTARY
BOOMTOWN USA – Creator, Director, A&E, Mini pilot
HELL'S ANGEL'S, Director/Producer, one-hour documentary, History Ch.
UNDERGROUND RAILROAD, Director/Producer, 2-hour award-winning documentary/History Ch.
NAVAJO WEAPON - Executive Producer/Director 1-hour award-winning documentary/History Ch.
ARREST & TRIAL – Director, Series Court-TV, Dick Wolf Entertainment
SCARIEST PLACES ON EARTH – Director, Fox Family
SPY-TV – Co-Supervising Producer/Director, NBC
WHEN HIDDEN CAMERA’S ATTACK! - Director/producer, 8 half-hours, comedy/Fox-TV
SIGHTINGS - Director/Producer, numerous segments, Paramount/Triage
HOLLYWOOD STUNTMAKERS/EFX - Director/Producer, series, Discovery
TOTALLY HIDDEN VIDEO - Director/Producer, Fox Television. 50 segments
COMMERCIALS & CORPORATE AND PUBLIC INTEREST ADVERTISING
CHEVRON NIGERIA, Director, 4 minute info-doc on hostage taking by militants in Nigeria
24 Director, EPK behind the scenes DVD, Sparkhill / Fox Television
TUCK EVERLASTING, Producer/director, Disney-Sparkhill
MIND GAMES, Producer/director, Tru-TV–EPK/Pilot
FEDS, Producer/director, Triage Entertainment/EPK/Pilot
JASON’S LYRIC, Director, EPK for DVD release of feature, PolyGram
TINY MOGULS, Director, comedy spoof EPK DreamWorks/SKG
AFI – SPECIAL, Director, EPK for American Film Institute promotion
AMAZON JUSTICE Director/Producer, 3 minute defense of Chevron in Ecuador.
FIRE & ICE and BELLY OF THE BEAST, Director/Producer, NRDC/RF
BLOOD MONEY, Director/camera, info-doc, corruption and politics at the state level/RF
THE EARTH IS LOSING, PSA/Energy Productions/Ed Asner Sierra Club/National
EDUCATION
American Film Institute, M.F.A. Stanford University,
Directing fellow JUST FOR A LAUGH Graduate studies, Communications & Film
Producer/Director/Writer,
Robin Williams/A.F.I. /I-Tunes Adjunct Professor – Digital Cinema/Directing
Production, USC School of Cinema and Digital Arts
U.C. Berkeley, B.A. Politics and Social 2006- 2012
Psychology / Phi Beta Kappa
REFERRALS
Brenda Lynch, Senior VP, Rogers, Ruder Finn http://www.linkedin.com/pub/jefflengyel/7/681/919
Steve Kroopnick/ Triage Ent 310-***-****) https://vimeo.com/55039574
LINKS:
http://www.linkedin.com/pub/jefflengyel/7/681/919
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