Art Direction, concepts, design, copy writing, well rounded

Art Director

Cell - 818-***-****

***********@*****.***

http://be.net/holytoledo2/frame

Professional Experience:

April 2009 to Present

Freelance Senior Art Director, Los Angeles, CA

I have designed and concepted for full campaign launches, print

advertising, identity packages, direct marketing, OOH, in store POP, in

store signage, PPT presentations and with some experience designing

websites, splash pages, email blasts for General Markets and U.S.

Hispanic Markets as well.

Clients: Verizon Wireless, A&P, CDC, Sneakerhead.com, Veegmama,

Big Bright Productions, Wells Fargo, Dunkin’ Donuts, Universal

CityWalk, Live Nation, Fender Guitars, KB Home, Dr. Pepper & 7UP.

Agencies/Companies: Deutsch LA, Rauxa Direct/Rauxa Roja, Acento,

HEILBrice, Level-Studios, Davila Multicultural Insights and KB Home.

September 2004 to March 2009

Campbell-Mithun, Irvine, Ca.

Senior Art Director

• Led initiative to redesign look and feel for all Verizon Wireless

youth segment marketing initiatives.

• Led the creative effort in various general market promotions in print,

outdoor, direct mail and POS materials for Verizon Wireless.

• Contributed to Walmart’s circular redesign project.

• Co-led the branch POP/POS and OOH merchandising efforts for

National City Bank.

Creative Director - Dan O’Brien

April 2003 to August 2004

Glyphix, Woodland Hills, Ca.

Art Director

• Developed the main concepts for 21st Century Insurance campaigns

that included outdoor, television and print. Was the lead Art Director

on all efforts for this client.

• Created direct mail promotional pieces for the agency.

Creative Director - Tony Stern

April 2002 to April 2003

EGE Creative, Miami, Fl.

Art Director/Copywriter

• Lead Art Director and Copywriter for print and television campaigns

for DIRECTV/DIREC4U in both English and Spanish.

• Developed print, outdoor and POS campaigns for Samsung Wireless

Latin America including the launch of various cellular phones in

Central and South America.

• Developed and maintained client relationships.

• Worked in conjunction with various outside resources and vendors

including production houses and printers.

Creative Director - Eduardo Gomez

Senior Art Director

Cell - 818-***-****

***********@*****.***

http://be.net/holytoledo2/frame

(Professional Experience cont.)

January 2001 to July 2001

Freelance Copywriter

• DavisElen Advertising, Los Angeles, Ca. – Developed concepts and

wrote copy for print, television and radio for San Diego Padres and

Knott’s Berry Farm.

Creative Director - Stan Kaplan

• Pxlcom – Developed concepts for agency mailer and wrote copy.

Creative Director - Edgar Stanislavsky

November 1999 to December 2000

marchFIRST (formerly US Web/CKS), Cupertino, Ca.

Copywriter

• Developed the concept for Work.com company launch which

included print, outdoor and radio campaign that set the tone, style

and design for all of the client’s communication to follow

including their website design.

• Wrote radio and print executions for CNN/SI.com and

FinancialEngines.com.

Creative Director - Cathy Campbell

June 1998 to August 1998

Goodby, Silverstein and Partners, San Francisco, Ca.

Creative Intern

• Successfully Art Directed layouts that went to print in newspapers

and magazines for Crystal Cruises, Isuzu and SBC.

• Assisted in general market campaigns for Nike as well as production

for outdoor boards.

Supervisor - Linda Harless

Skills:

- Bilingual (English/Spanish).

- Experienced in using Macintosh based programs, Adobe CS 5,

QuarkXpress and Microsoft Office. Experience designing for

Flash projects.

Education:

Art Center College of Design, Pasadena, Ca.

B.F.A. Advertising, August 1999.

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