Design Sales
Resume:
Holly Anne Montero
* ****** ***** . **********, ** 11743
*********@*******.***
CAREER SUMMARY
Creative design with a focus on directing design teams in the creation of
advertising and marketing materials across a wide array of media. Excellent
graphic design and project management skills. Hands-on management style
working in large, multi-product marketing departments with worldwide reach
as well as small privately owned entities. Ability to develop processes and
procedures to insure goals, timelines, and budgets are met, employing an
approachable and ethical management style.
SOFTWARE:
. Dual Platform Macintosh and PC
. ADOBE Creative Suite, Design Premium: Photoshop, Illustrator,
InDesign, FireWorks, Director, Working knowledge: Flash, DreamWeaver
. QUARKXpress
. FlightCheck
. Retrospect
. MICROSOFT Word, Excel, PowerPoint, Outlook, Visio
CORE COMPETENCIES:
. Problem identification and solving skills
. Team creation and building
. Branding strategy, brand transition and maintaining compliance
. Efficiency and process management
. Website design strategy
. eMarketing
. Print and online advertising
. Direct mail
. Event support including
booth design
with video
. UI Design
PROFESSIONAL EXPERIENCE
DealerTrack Holdings, Inc. Lake Success, NY 2005 - 2012
Senior Manager/Design Lead, Creative Design
Liaisoned between senior management and design staff to activate
advertising and marketing plans, leading conceptual development and
providing direction to teams. Overall responsibility for on-time, on-budget
delivery with continuity and consistency across deliverables.
. Direct problem solving on conceptual, technical, and process issues.
. Managed an internal team of four and multiple teams of freelance
talent in the design, development and production of approximately 1100
communication deliverables per year.
. Developed and maintained consistency of overall corporate branding.
Assisted in creating brand and oversaw re-branding efforts. Ensured
compliance to brand manual and style guide. Created all extensions of
new branding as related to deliverables.
. Created processes both manual and online automated for project
requests for non-creative team members. Developed strategy brief
outline to ease requestor issues and insure information would be
clearly communicated to designers to reduce number of iterations
required. Created outstanding retrieval system for all digital assets.
. Created online ordering microsites for literature and giveaway
ordering requests and business card and stationery items for all team
members to aid sales team leads and track usage
. Managed graphic development and design of user interfaces for multiple
B2B web-based software applications. Developed and refined multiple
concepts and prototypes.
. Liaisoned with technology teams in the redesign of corporate website,
and post log-in site for customer transactional and subscription
products. Created prototypes for technology teams to use as
development base.
Danaher Motion, Port Washington, NY (formerly Thomson Industries) 1997 -
2005
Director, Creative Services
Responsible for graphic design in all media types, graphic standards, and
the corporate image library. This team managed third party resources,
maintenance of literature standards and guidelines for projection, and was
the leader of web graphical standards and developments for use in
electronic media.
. Directed and implemented the visual integration and creative
development for all Marketing with more than $1B in sales serving a
$9B global market. Designed and distributed a new standards manual,
including all the artwork within, ensuring a cohesive visual look
across different product area as part of Danaher Motion.
. Managed creative production of literature, web graphics, interactive
CD development, branding development, packaging, advertising, trade
show displays, business systems and other collateral. Production
contributed to organic sales growth of Danaher Motion by 30%.
. Directed a new creative vision that resulted in an award-winning
department in readership response, recognition, and memorability
. Reduced outside costs by over $300K per year by streamlining external
freelance graphics production.
. Introduced job trafficking and archival system to standardize and
optimize tracking for nine TII companies, allowing tight deadlines to
be met.
. Created cohesive look for all of the DM and TII companies while
maintaining each company's individuality and brand equity
. Implemented "Pre-flighting," a quality-control system to reduce
errors, yielding company $500K annual savings.
Harman Consumer Group, Woodbury, NY 1996 - 1997
Art Director
Designed and produced digital print graphics for eight Harman audio product
companies including JBL, Harman Kardon, and Infinity. Projects included:
advertising, magazine inserts, consumer product guides, product packaging,
point-of-purchase displays, display booth graphics
WLIW-TV Channel 21 - Plainview, NY
1987 - 1996
Art Director
Created a new creative department within an 18-year old company to perform
all graphic arts previously handled by multiple external vendors.
Instrumental in converting Public Information Department from the manual
mechanical world to the digital world by researching, purchasing, and
setting up department's computer system.
Franznick & Cusatis Advertising and PR, New York, NY 1985 - 1987
Assistant Art Director
Koplar Creative Center/KPLR-TV/KRBK-TV 1984 - 1985
Designer
EDUCATION AND PROFESSIONAL DEVELOPMENT
Bachelor of Fine Arts - Washington University St. Louis, MO
Flash CS5 Introduction, September 2011
Leading Change, Development Dimensions International, February 2009
Performance Coaching Seminar, January 2008
Essentials of Leadership, Development Dimensions International, September
2008
How to Handle Multiple Demands, Stay Focused, and Get Results: Dale
Carnegie, November 2006
National Seminars, Leadership Training, May 2004
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