Thomas J. Palangio **** Fredrick Blvd.
*********@****.*** Reading, PA 19605
Career Summary
Results driven sales and marketing professional with 20 years of experience
and proven record of achievement in strategic planning, budgeting and
executing a wide range of consumer and business-to-business sales and
marketing initiatives. Adept at building and motivating high performance
teams, negotiating with clients, and forging strong relationships at all
levels of customer organization to achieve sales and profitability goals in
diverse markets.
Experience
Tri-T Enterprises, Inc. - Blandon, PA
2008 - Present
Marketing and Business Development Manager - Provide strategic counsel on
all corporate marketing, brand positioning, and new business development
issues, including research, financial planning, promotion tools, vendor
relations and new product introductions.
. Developed pricing, channel strategy, market positioning, and product
launch plan for a new distributor start-up business in the facilities
management supply market.
. Exceeded product line sales and profitability goals with 84% growth
and 35% gross margins.
. Designed, optimized and merchandised company e-commerce web site.
. Added new product lines, resulting in increased market share and
sales.
. Achieved elite distributor status from 2009-2011 with Rubbermaid
Commercial Products.
United Receptacle - Pottsville, PA
2005 - 2008
Director of Marketing and Sales - Provided strategic direction to position
the company brand and promote corporate green marketing initiatives
throughout North America. Overall responsibility for hiring, developing,
and managing the performance of outside vendors and internal staff of six
direct reports in planning, budgeting, and executing integrated sales and
marketing programs. Introduced an average of five new products to the
market per year; built brand with market-focused literature.
. Realigned corporate marketing strategy, including ROI-focused national
trade show program.
. Exceeded sales and profitability goals with 70% growth in 3 years and
55% gross margins.
. Developed and executed various training seminars for sales force,
distributors, and customers.
West Side Hammer Electric - Bethlehem, PA
2002 - 2005
Business Development Manager - Responsible for all aspects of new business
development, sales administration, contract management, procurement and
supply chain operations to achieve revenue growth and profitability goals.
Designed and implemented company-wide safety programs to meet OHSA and
NJATC requirements.
. Developed and implemented two and five year corporate revenue and
profitability plans.
. Improved corporate profit margins with new best-in-class project
management procedures.
. Optimized supply chain efficiency and productivity.
Agere Systems - Reading, PA 2000 -
2002
Marketing Manager, Analog Products - Developed and implemented strategic
sales and marketing plans to achieve sales and profitability goals
worldwide. Managed business relationships to ensure customer satisfaction,
while pursuing new business opportunities to achieve growth objectives.
. Exceeded product line sales and profitability goals with 64% growth
and 70% gross margins.
. Provided leadership to cross-functional teams in the development and
successful market launch of eight new product innovations; surpassed
product line revenue goals of $19.3 million.
Lucent Technologies - Reading, PA 1997 -
2000
Marketing Manager, RF Wireless Products - Developed and executed strategic
sales and marketing plans to accelerate growth in wireless RF segment. Led
product development teams, conducted market research, designed market
penetration strategies, created and presented customer proposals, and
supported development of promotional campaigns.
. Successfully implemented market strategy by penetrating four OEM's in
each segment.
. Achieved gross margin and operating income goals; generated revenue
growth of $80 million.
AT&T - Allentown, PA 1988 -
1997
Product Manager, Wireless Communication Products - Developed and
implemented market plans, including budgets, new product introductions, and
business expansion strategies, for global RF wireless communications
segment. Created, presented, and executed annual operating plan, which
included short-term and long-term sales and customer support.
. Provided key leadership in driving sales growth from $1 million in 1991
to over $48 million in 1997; significantly enhanced profitability
of overall product line.
Product Marketing Associate -Supported development and management of mass
storage and wireless communication products. Managed the release of
standard and customized products to manufacturing for markets worldwide.
Customer Service Specialist - Developed and implemented statistical methods
to analyze projected sales forecasts versus order fulfillment. Analyzed
data and prepared comprehensive reports on performance metrics and
projections of monthly sales and inventory goals.
Education
Masters Certificate - Project Management, Stevens Institute of Technology.
Certificate - General Business and Finance. AT&T School of Business &
Wharton Business School.
B.A. - Business Management and Industrial Psychology. Moravian College.
A.A. - Human Resource Management. Associate of Arts. Moravian College.
Professional Development
Numerous internal and external courses, seminars, and workshops in
business, marketing, program and project management, and communications.
Internet capable with proficiency in a wide variety of business and
technical computing functions.