Joseph A. Caruso
**** ********* ***. ****/****: 727-***-****
********@*****.***
New Port Richey, FL 34653
Dedicated customer service with 15+ years of experience in retail sales & management, 5+ years in food &
beverage service and 4 years of Direct store Delivery. Consistently achieve record-high customer satisfaction rankings,
improvements to the bottom line and turnaround of underperforming operations.
Respected builder and leader of customer-focused teams; instill a shared, enthusiastic commitment to
customer service as a key driver of company goal attainment. Lead by example and ensure the execution of all safety,
security, quality and store operations policies.
Areas of Expertise
Customer Service Customer Satisfaction Enhancement Teambuilding & Training
Complaint Handling & Resolution Merchandise Management Cost-Reduction Strategies
Retail Operations Management Sales & Margin Improvement Order Fulfillment
Food safety & Sanitation Schematic & reset Completion Direct Store Delivery(DSD)
Professional Experience
Joseph Caruso Distribution LLC – New Port Richey, FL 04/12 to 01/13
Positions Held:
Owner/ Operator
IBO For S-L Distribution Company
Ordered and merchandized store shelving and displays with Hanover and Lance Products in a manner to stimulate sales.
Communicated sales results with store management on a weekly basis. Maintained high standards in sanitation and
complied with S/L guidelines.
● Completed all delivery manifests with a 98% accuracy
● Provide excellent service to accounts, maintain goodwill with all customers
● Completed all weekly required reports with a 100% on time and accuracy rating
● Utilize point of sale material to increase sales and shelf space
PepsiCo, Inc. – Holiday, FL 06/09 to 04/12
Positions Held:
Customer Sales Representative Relief
Ordered and merchandized store shelving, coolers and displays with Pepsi Products in a manner to stimulate sales.
Communicated sales results to store and Pepsi management on a weekly basis. Maintained high standards in sanitation and
safety and complied with regulatory guidelines.
Provided excellent service to assigned accounts, created and maintained goodwill with all customers
Utilized point of purchase materials to stimulate and increase sales in addition to maintaining and increasing shelf
facings
Sold and executed promotions, solicited replacement of equipment and ensured sufficient product was available and in
stock
Completed all required sales reports with a 99.1% on time and accuracy rating
Placed 1st in the annual Pepsi “Best of the Best” sales representatives competition in 2011
Sam’s Club- New Port Richey, Clearwater, Tampa, Sarasota, Wesley Chapel, FL 05/95 to 06/09
Positions Held:
Bakery & Produce Supervisor, 07/04 to 06/09
Assistant Manager, 10/01 to 07/04
Manager in Training (MIT), 07/01 to 10/01
Center Supervisor, 6/00 to 7/01
Hardlines Supervisor, 11/96 to 06/00
Hardlines Sales Associate, 10/95 to 10/96
Cashier Associate, 05/95 to 09/95
Advanced to increasingly more responsible positions, culminating in management role coordinating merchandise of all items
within a specified department including food service. Directed 7 to 55 employees and 2 managers. Managed P&L, sales,
inventory, merchandising and cost controls. Maintained high standards in sanitation and safety and complied with
regulatory guidelines. Foster an environment in which guests enjoy high levels of service and employees are motivated to
deliver top performance.
Met or exceeded all sales and merchandising targets
Introduced training programs that enhanced employee performance and helped build a motivated workforce
4 years on special relocation team and new club setup including YBM ( year beginning meets ) in Tampa for 3 years
Reduced staff turnover by 7% in 2003, benchmarking a record-setting improvement in staff retention due to the
success of employee-development and morale-building programs.
Elevated store’s guest-satisfaction index from 66% to 83% within 2 years; ensured the swift resolution of customer
issues to preserve customer loyalty while complying with company policies.
Supervisor on the quarter- 1998, 1999, 2000, supervisor of the year 2000
Highest overall fresh departments increase 2002, perfect tour award 2000
Overall highest sanitation award 2006
Education and Training
River Ridge High School, New Port Richey, FL 9/89 to 6/93
Diploma
Marchman Vocational Center, New Port Richey, FL 9/91 to 6/93
Residential Electrical Wiring certificate
Training: Completed numerous courses and seminars in customer service, sales strategies, inventory control, loss
prevention, time management, leadership, performance assessment, forklift operation, product rotation, damage control,
food safety and sanitation.