Ivette Obregon
Phone: 415-***-****
Email: ********@*****.***
Address: Culver City, LA. CA 90034
Objective
Gain new knowledge and experience in marketing area and contribute with my foundations and skills for the growth and enrichment of the marketing sector.
Summary
Recently I completed a BS in Devry University in Technical Management with a focus in Sales and Marketing. I’m a specialist in Media Planning and Coordination with five years of experience in the marketing area. My strengths are statistics, budget control, negotiation, innovation and critical thinking to develop new strategies.
Experience
Position: Media Coordinator (Caracas – Venezuela)
Employer: Banesco Bank
About Company: Privately Held; 1001-5000 employees; Banking industry
Period: April 2008 – November 2010 (2 years 8 months) Venezuela
Department: Marketing and Strategic Intelligence Department.
1. Responsible for the performance, recommendation, implementation, and negotiation.
2. Monitoring of media plans (TV, newspaper, magazine, radio, Internet and outdoor advertising).
3. Handling administrative control statements to the media, annual investment planning.
4. Management of administrative burdens through the SAP tool
5. Evaluation of potential media and direct contact with suppliers.
6. Preparation and analysis of Competition's reports and creation of new strategies based on results.
Position: Assistant Coordinator (Caracas – Venezuela)
Employer: ASAP Promotions C.A
Period: January 2006 – December 2007 (2 years) Venezuela
Department: Protocol and Promotions Management.
1. Responsible for relations with customers and suppliers
2. Monitoring: production, events logistics, advertising campaigns and image.
3. Scouting locations, and coordination and supervision of events
4. Recruit promoters and talent.
Position: Marketing Assistant Coordinator (Caracas – Venezuela)
Employer: Sintonia Radio 1420 AM
Period: 2002 – 2006 (4 years) Venezuela
Department: Management & Administration of sales and collections.
1. Work together with the Accountant of the company to develop, elaborate and do accounts activity and forms: payroll processing, tax payments, etc.
2. Develop marketing plans for independent producers and potential customers
3. Monitoring and control of the master weekly schedule and check attendance of operators and broadcasters.
4. Responsible for monthly deliveries and media regulation reports to relevant agencies and government.
5. Responsible for programming website updates.
Courses
Media Coordinator (Caracas – Venezuela)
Banesco
1. Profits Authentications in Marketing (1)
2. Media Outreach – Speech by Editorial El Nacional - Speaker: Christine Urban (1)
3. Adobe Flash CS4 (1)
4. Media General Studies by Pulsar & Tom Micros Company (3)
5. Profitability in Media (3)
Languages
1. Spanish (Native)
2. English (Second Language)
Skills
1. Proficiency with MS Office, Internet and Email
2. SAP
3. Quickbooks
Education
1. DeVry University-California
Bachelor of Science (BS), Technical Management with focus Sales & Marketing
2011 – 2012
Grade: 3.7/4.0
1. University School of Caracas (C.U.C)
Higher University Technician, Administration and Marketing
2003 – 2006
Grade: 3.4/4.0