KRISTYN M. JOHNSON
** *** ****** *********, *** E1002, Haddon Twp, NJ 08108
203-***-****, *******************@*****.***
SUMMARY:
■ Accomplished college graduate with a broad background working for highly competitive and dynamic organizations.
■ Decisive leader and excellent team player to organizations with a focus on revenue and brand loyalty.
■ Distinguished by commended performance and proven results.
EXPERIENCE:
Elauwit Media Haddonfield, NJ December 2011 – Present
Account Manager / Marketing Consultant
■ Bring in new business by selling the company’s marketing and advertising packages
■ Up-sell existing clients into digital and new print products
■ Create and manage marketing campaigns for clients, working within allotted budgets
■ Manage all customer service issues, including ad design and trafficking
■ Represent and promote the company in 10 communities via individual appointments and networking events
■ Work with customers to generate referrals and additional business
■ Design ads based upon the purpose of the message, i.e. branding, name in lights, call to action and foot traffic to meet the needs and expectations of clients
■ Solve problems using consultative methodology
■ Maintain a portfolio of more than 600 accounts
■ Collect balances, current and past due
Prime Publishers Inc Southbury, CT June 2010 – August 2011
Executive Administrative Assistant to Publisher
■ Maintained all documents and files for publisher and upper management
■ Selected advertisements for three weekly publications
■ Managed employees to improve upon individual duties and skills required for the welfare/efficiency of company
■ Researched and initiated relationships between Co Op Advertising clients and sales representatives
■ Managed all portfolios of annual revenue and advertising rates
■ Increased company’s online presence through ad creation software
■ Trained marketing representatives in sales techniques & the use of BCC software
■ Compared manifests of ads placed (past vs present); composed quarterly reports for sales representatives
■ Determined distribution rates for the newspapers on a daily basis
■ Completed postal paperwork to insure delivery of all publications (BCC compliance)
Crossing Midnight Entertainment Queens, NY June 2009 – August 2010
Executive Marketing Assistant
■ Worked full time while attending college full time
■ Managed CME client and referral records
■ Co-chaired meetings between potential clients and venues
■ Coordinated appearances
■ Maintained bookings of bridal fairs for company promotion
■ Collected contract agreements and various demands of new and existing clients and sponsors
■ Devised creative and cost-effective incentives for band members (morale-boosting programs including special events and a tiered awards structure for bridal events) that increased employee satisfaction and productivity
■ As promoter, conceived an event and staffed the personnel needed to make it happen
■ Recruited vendors and potential employees
■ Advertised events to insure the bands success for potential contracts
■ Detailed itineraries of where and when meetings and philanthropies and gigs occurred.
■ Helped create the company’s website; created several templates that, depending on the gig, were sent out with staff members when booking clients
■ Created fliers and brochures while designing booths to present company to various wedding expos
Interface Model & Talent Network South Norwalk, CT January 2007 – June 2009
Assistant to Management of Marketing
■ Compiled composite cards for every model accepted by the agency for branding purposes
■ Met one-on-one with models to preview photos taken and to complete the company’s copyright procedures
■ Prepared each client for their marketing appointments while on a daily basis calling and collecting “balances forwarded”
■ Tended to the needs of four Marketing Directors
■ Scheduled meetings and conference calls for upper management
■ Managed daily email, fax and telephone calls
EDUCATION:
THE UNIVERSITY OF CONNECTICUT – Storrs, CT May 2010
Bachelor of Arts in Communications
Kean University– Union, NJ (Transferred to UCONN from Kean Fall 2005)
■ Deans List
■ Theta Phi Alpha National Sorority; Breast Cancer Awareness Club, Habitat For Humanity
SKILLS & ACTIVITIES:
■ Proficient in Microsoft Office Suite (Word, PowerPoint, Excel, Outlook), MAC Savvy
■ Skilled in BCC, Media Bids, MultiAd and Recas marketing software
■ Hunger and Homeless Student Campaign (Spring 2007-Spring 2010)
■ Polish Cultural Society (Spring 2007-Fall 2010)
■ “UCONN MS Walk-a-Thon” (Participant in fundraiser for MS research)
■ Soup Kitchen of Hartford, CT (Volunteered services to the homeless)
■ Established Leaders Program and Emerging Leaders Program (Personally selected into both by the Dean - Fall 2005, Spring 2006)
■ Volunteer for “Big Sisters” (Mentor for adolescent males and females)