Dale Prussoff
******@*********.***
**** ********* **. #* (H) 310-
Santa Monica, CA 90403 (C) 310-
Objective: To utilize my proven sales, marketing, problem solving and
customer service skills.
Employment History:
Manager, International Golf, Pasadena CA 10/1999-06/2012
. Monitored inventory levels and purchased merchandise from over
75 manufacturers.
. Responsible for end of day deposits and banking.
. Increased sales from 2.2 million to 2.7 over a 12 year period by
re-merchandising products and introducing new point of sale
displays and materials.
. Hired and trained staff.
. Created newspaper advertisements for store marketing.
. Introduced monthly in-store product knowledge clinics for sales
staff.
Manager, Valencia Golf Center, Valencia CA 06/1993-08/1999
. Analyzed monthly department spending as related to targeted
budget and made adjustments as necessary.
. Held in store clinics and demo days which generated business and
improved customer service relations.
. Established goals for sales force.
. Responsible for all marketing and sales.
. Resolved customers issues efficiently, politely and promptly.
Manager, Walter Kellers Golf and Tennis, Westwood CA 04/1984-
05/1993
. Managed full scale operations of then nationally renowned Golf
and Tennis store.
. Forecasted sales and gross profit margins.
. Supervised 10 member sales staff.
Assistant Director, Virginia Slims Tennis Championship, Los Angeles CA
02/1983-09/1983
. Assisted Director in all aspects of tournament operations.
. Responsible for program publishing and advertising sales.
. Planned and organized corporate parties for tournament fund
raising.
Education:
Santa Monica College, CA (1978-1979)
Columbia School of Broadcasting, Diploma 1980
References available upon request.