Curtis Caden
Email: *********@********.***
Address: **** ********** **.
City: Englewood
State: OH
Zip: 45322
Country: USA
Phone: 937-***-****
Skill Level: Experienced
Salary Range: $50,000-$70,000
Willing to Relocate
Primary Skills/Experience:
MARKETING
Qualifications Summary:
Possess broad background in the commercial and home consumer
goods/services, financial and real estate industries. Have
acquired a breadth of experience as a result of working in a
corporate setting and establishing several businesses
characterized by strong year after year growth in new sales,
increasing profit margins and developing repeat business.
Such results were attained by: identifying needs, creatively
solving problems, providing value added products/services,
communicating the benefits to the consumer and closing the
deal.
Skills include the following:
Communication
O Listen to customers
O Sales presentations; individuals, groups
O Negotiate pricing; customers, suppliers
Financial
O Cost/benefit analysis, purchasing and inventory
control
O Resolving delinquent accounts
O Sales Forecasting
O Budgeting
Marketing
O New product introduction
O Position products to appropriate segments
O Marketing goals and strategic planning
O Organize and follow through on projects
O Graphics and ad copy
Educational Background:
MBA, Wright State University
BS. Wright State University
Job History / Details:
PROFESSIONAL EXPERIENCE
CADEN, INC., Dayton, OH 1998 - Present
(State licensed, repair and installation business
Caden Plumbing, LLC since Feb. 2007)
OWNER AND FOUNDER
Launched a new business in highly competitive industry.
Startup involved: satisfying regulatory requirements,
creating business infrastructure, marketing services via
network contacts and developing an advertising campaign.
Business strategy focused on providing a broad offering of
value added services with a strong commitment to satisfied
customers without question. Responsible for planning and
executing daily operations and interfacing with suppliers,
manufacturer's reps and customers. Manage a product line
that includes over 30 categories and a customer database of
over 900 individuals and businesses.
O Increased customer base by 50% per year on average
over 14 years, primarily by referrals
O Achieved 4 Star status with product supplier by
marketing and selling an above average number of high end
water heating systems in one year
O Possess a solid track record of sales of high
ticket water systems with the goal of providing energy
efficiency and premium products for value oriented customers
O Designed and produced a product catalog, expanding
the product offering to both acquire new customers and
increase business with existing customers
CAMAR CO., Dayton, OH 1988-1998
(Owned and operated a real estate holding company consisting
of 68 units on 16 properties in 5 communities. All
maintenance services were outsourced.)
REAL ESTATE MANAGER
Acquired, financed, managed and sold property for profit.
Managed operations for 68 residential rental units grossing
over $280,000/year. Controlled expense budget and oversaw
advertising, sales, pricing, maintenance and design
O Initiated a growth plan to acquire rental units
that resulted in a 70% increase in rental units over a
2-year period
O Utilizing a buy/sell strategy converted 4 rentals
units to condominiums over a 2-year period and sold 34
units in a 2-year period for a substantial profit.
O Realized a significant cost savings by bringing
in-house 4 operating skills (plumbing, lawn/landscape
services, HVAC, electrical)
O Developed a proactive renter relationship program
to educate renters about provided services, available units
and a renter referral rebate program.