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Sales Management

Location:
Bonita Springs, FL
Posted:
December 12, 2012

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Resume:

Title:Victoria Harris

*****@*******.***

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Name: Victoria Harris

Address:

City: Bonita Springs

State: FL

Zip/Postal Code: 34135

Country:

E-mail: *****@*******.***

Primary Phone:

Background

Most Recent Job Title: Market Research Manager

Most Recent Employer: Entegris, Inc.

Career Level:

Availability or Timeframe:

Authorized to work in the US: Yes

Security Clearance:

Do you have transportation:

Over 18:

Education: Bachelors

Languages Spoken: English, Italian

Job Preferences

Desired Salary: $40 Hourly

Willing to Relocate:

Desired Job Titles:

Desired Job Types: Contract, Temporary

Work Status:

Desired Shifts:

Desired Travel:

Category: Marketing

Company Size:

Company Type:

Industry: Administrative and Support, Advertising / Marketing, Aerospace / Airlines,

Automotive, Banking / Finance, Biotechnology, Broadcasting / Radio / TV / Media, Computers

Software and Hardware, Consumer Products, Electronics, Energy / Utilities / Oil & Gas,

Engineering, Entertainment / Casinos, Food Services, Health Care / Social Assistance,

Hospitality / Travel / Tourism, Information Technology, Insurance, Legal Services,

Logistics, Manufacturing / Production, Mining, Motor Vehicles, Pharmaceuticals, Publishing

/ Printing, Real Estate / Property Management, Recruiting / Staffing, Retail / Wholesale,

Science, Telecommunications, Textiles / Apparel, Transportation, Waste Management and

Remediation Services

Resume

VICTORIA HARRIS

Email: *****@*******.***

SUMMARY

Experienced market research professional with background in business-to-business sales

environments for technology products and services. Available for project and part time

work.

Industry and market trends analysis

Competitor landscape analysis

Customer segmentation and analysis

Target market definition and market sizing

Business research, business intelligence

Database customization in SAP, SFA, CRM, Access

Work experience abroad, global companies

Fluent Italian, limited French

PROFESSIONAL EXPERIENCE

ENTEGRIS, INC

., Chaska, MN 2000-2009

Market Research Manager

(2003-2009

),

Market Analyst (2000-2002)

Supported Executive Management, Investor Relations, Product Management, Sales, and

Mergers & Acquisitions. Reported on market, industry and macroeconomic trends impacting

business. Provided research for competitive analysis, customer analysis and acquisition

candidates. Managed corporate budget, supervised one exempt employee.

. Identified and reported regularly on relevant industry and macroeconomic trends

impacting the business, providing management with an external perspective needed to

develop optimal strategies and make improved tactical and strategic decisions. Received

frequent acknowledgements from senior managers for the value of the data and the high

quality, relevant and reliable analysis.

. Identified and correlated key industry metrics to product sales in order to create

visibility, and a reality check for forecasting in a highly cyclical industry.

. Through business research, identified competitors structure, channels of distribution,

operating strategies, and other relevant information, assessed issued related to potential

acquisition of businesses;

. Designed and implemented a customer segmentation scheme to create data mining

capabilities in SAP for a complex customer base, resulting in a greatly increased

understanding of markets served and the customer base. This was instrumental in the

company s diversification strategy and required for investor relations.

. Envisioned and implemented proprietary central marketing relational database combining

external fab information with internal market intelligence to create a comprehensive view

of the market, detailing market penetration, location of competitors and identification of

other suppliers to the customers.

. Provided research on trends, products and players for a broad range of industries

including semiconductor, data storage, flat panel display, alternative energy including

solar and fuel cells, medical devices.How do you know

. Developed an Opportunity Model to quantify total available opportunity at any fab for

all product categories to respond to product management needs and investment community

questions.

. Built a central market research function to support the needs of a global company and

all functional areas.

V. HARRIS *****@*******.***

ONVOY, Plymouth MN (formerly MEANS Telecom), 1998-2000Marketing Analyst,

Provided market and industry research, target marketing and lead generation strategies

for telecommunications services.

Lead project to implement GoldMine sales force automation system. Managed vendor,

customized fields to capture market information, and designed reports to analyze

performance of lead generation tactics. Two other divisions requested identical systems.

Recommended best mix of tactics to reach target audience increasing response rates,

identified contact names for sales, gathered market data and qualified responses

Created, implemented and analyzed results of a survey of service providers

.

B-TREE SYSTEMS, INC

., Minnetonka, MN 1997-1998Marketing Database Administrator

: Supported sales strategies

Strategized direct mail campaign to trade show participants to drive more qualified

prospects to booth. Customer complemented the material.

Utilized market research to provide lead development strategies helping Sales operate

more effectively within existing markets and defining characteristics of new markets.

DATASERV COMPUTER MAINTENANCE, INC

Eden Prairie, MN 1990-1996Market Research Lead, Market and Industry Analyst, Sales Analyst,

Sales Operations Specialist

: Supported Sales Management with market research and prospect

management.

Developed target marketing concept creating a prospect universe database in Access with

100,000+ profiled and prequalified business prospects resulting in increased sales force

productivity. This enabled Sales management to prioritize accounts, and estimate

opportunity size by company.

Researched and defined new markets including technology trends (retail, real estate,

banking, finance, insurance, health care electronics, manufacturing, transportation,

etc.).

Managed industry analysts keeping company on analyst short list resulting in high quality

leads from industry analysts.

EDUCATION and PROFESSIONAL DEVELOPMENT

Bachelor of Arts,

Economics, University of Minnesota, Minneapolis, MN

Seminars in ABCs of Electronics, Emerging Technologies, Telecommunications, LANS,

Computer Industry, Mergers & Acquisitions, Washington Researcher s Seminars on Business

Research and Competitive Analysis. Additional course work

at University of Minnesota in

marketing.

TECHNICAL SKILLS

Access, Excel, Word, Crystal Report Writer, Sales Force Automation software, Business

Warehouse/SAP, Adobe Acrobat, Mekko Graphics

AFFILIATIONS

Member of Society of Competitive Intelligence Professionals (SCIP).

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