Title:Victoria Harris
*****@*******.***
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Name: Victoria Harris
Address:
City: Bonita Springs
State: FL
Zip/Postal Code: 34135
Country:
E-mail: *****@*******.***
Primary Phone:
Background
Most Recent Job Title: Market Research Manager
Most Recent Employer: Entegris, Inc.
Career Level:
Availability or Timeframe:
Authorized to work in the US: Yes
Security Clearance:
Do you have transportation:
Over 18:
Education: Bachelors
Languages Spoken: English, Italian
Job Preferences
Desired Salary: $40 Hourly
Willing to Relocate:
Desired Job Titles:
Desired Job Types: Contract, Temporary
Work Status:
Desired Shifts:
Desired Travel:
Category: Marketing
Company Size:
Company Type:
Industry: Administrative and Support, Advertising / Marketing, Aerospace / Airlines,
Automotive, Banking / Finance, Biotechnology, Broadcasting / Radio / TV / Media, Computers
Software and Hardware, Consumer Products, Electronics, Energy / Utilities / Oil & Gas,
Engineering, Entertainment / Casinos, Food Services, Health Care / Social Assistance,
Hospitality / Travel / Tourism, Information Technology, Insurance, Legal Services,
Logistics, Manufacturing / Production, Mining, Motor Vehicles, Pharmaceuticals, Publishing
/ Printing, Real Estate / Property Management, Recruiting / Staffing, Retail / Wholesale,
Science, Telecommunications, Textiles / Apparel, Transportation, Waste Management and
Remediation Services
Resume
VICTORIA HARRIS
Email: *****@*******.***
SUMMARY
Experienced market research professional with background in business-to-business sales
environments for technology products and services. Available for project and part time
work.
Industry and market trends analysis
Competitor landscape analysis
Customer segmentation and analysis
Target market definition and market sizing
Business research, business intelligence
Database customization in SAP, SFA, CRM, Access
Work experience abroad, global companies
Fluent Italian, limited French
PROFESSIONAL EXPERIENCE
ENTEGRIS, INC
., Chaska, MN 2000-2009
Market Research Manager
(2003-2009
),
Market Analyst (2000-2002)
Supported Executive Management, Investor Relations, Product Management, Sales, and
Mergers & Acquisitions. Reported on market, industry and macroeconomic trends impacting
business. Provided research for competitive analysis, customer analysis and acquisition
candidates. Managed corporate budget, supervised one exempt employee.
. Identified and reported regularly on relevant industry and macroeconomic trends
impacting the business, providing management with an external perspective needed to
develop optimal strategies and make improved tactical and strategic decisions. Received
frequent acknowledgements from senior managers for the value of the data and the high
quality, relevant and reliable analysis.
. Identified and correlated key industry metrics to product sales in order to create
visibility, and a reality check for forecasting in a highly cyclical industry.
. Through business research, identified competitors structure, channels of distribution,
operating strategies, and other relevant information, assessed issued related to potential
acquisition of businesses;
. Designed and implemented a customer segmentation scheme to create data mining
capabilities in SAP for a complex customer base, resulting in a greatly increased
understanding of markets served and the customer base. This was instrumental in the
company s diversification strategy and required for investor relations.
. Envisioned and implemented proprietary central marketing relational database combining
external fab information with internal market intelligence to create a comprehensive view
of the market, detailing market penetration, location of competitors and identification of
other suppliers to the customers.
. Provided research on trends, products and players for a broad range of industries
including semiconductor, data storage, flat panel display, alternative energy including
solar and fuel cells, medical devices.How do you know
. Developed an Opportunity Model to quantify total available opportunity at any fab for
all product categories to respond to product management needs and investment community
questions.
. Built a central market research function to support the needs of a global company and
all functional areas.
V. HARRIS *****@*******.***
ONVOY, Plymouth MN (formerly MEANS Telecom), 1998-2000Marketing Analyst,
Provided market and industry research, target marketing and lead generation strategies
for telecommunications services.
Lead project to implement GoldMine sales force automation system. Managed vendor,
customized fields to capture market information, and designed reports to analyze
performance of lead generation tactics. Two other divisions requested identical systems.
Recommended best mix of tactics to reach target audience increasing response rates,
identified contact names for sales, gathered market data and qualified responses
Created, implemented and analyzed results of a survey of service providers
.
B-TREE SYSTEMS, INC
., Minnetonka, MN 1997-1998Marketing Database Administrator
: Supported sales strategies
Strategized direct mail campaign to trade show participants to drive more qualified
prospects to booth. Customer complemented the material.
Utilized market research to provide lead development strategies helping Sales operate
more effectively within existing markets and defining characteristics of new markets.
DATASERV COMPUTER MAINTENANCE, INC
Eden Prairie, MN 1990-1996Market Research Lead, Market and Industry Analyst, Sales Analyst,
Sales Operations Specialist
: Supported Sales Management with market research and prospect
management.
Developed target marketing concept creating a prospect universe database in Access with
100,000+ profiled and prequalified business prospects resulting in increased sales force
productivity. This enabled Sales management to prioritize accounts, and estimate
opportunity size by company.
Researched and defined new markets including technology trends (retail, real estate,
banking, finance, insurance, health care electronics, manufacturing, transportation,
etc.).
Managed industry analysts keeping company on analyst short list resulting in high quality
leads from industry analysts.
EDUCATION and PROFESSIONAL DEVELOPMENT
Bachelor of Arts,
Economics, University of Minnesota, Minneapolis, MN
Seminars in ABCs of Electronics, Emerging Technologies, Telecommunications, LANS,
Computer Industry, Mergers & Acquisitions, Washington Researcher s Seminars on Business
Research and Competitive Analysis. Additional course work
at University of Minnesota in
marketing.
TECHNICAL SKILLS
Access, Excel, Word, Crystal Report Writer, Sales Force Automation software, Business
Warehouse/SAP, Adobe Acrobat, Mekko Graphics
AFFILIATIONS
Member of Society of Competitive Intelligence Professionals (SCIP).
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