Manager Sales
Resume:
Title:Senior Product Marketing Manager
******@*******.***
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NAME: TRACY MUNIZ
ADDRESS:
CITY: CAMPBELL
STATE/PROVINCE: CA
ZIP/POSTAL CODE: 95008
COUNTRY: USA
EMAIL: ******@*******.***
PHONE: 408-***-****
CANDIDATE ID: N/A
CITIZENSHIP: US
Citizen
EDUCATION: Not Entered
EXPERIENCE: Not Entered
WILL RELOCATE: Not Entered
RELOCATION INFO: Not Entered
JOB WANTED: Not Entered
HOMEPAGE:
HOTSKILLS:
ESUME
TRACY MUNIZ
3685 SOUTH BASCOM AVENUE #34
CAMPBELL, CA 95008
******@*******.***
EXPERIENCE:
4/99
- Present:
Phoenix Technologies Ltd
., San Jose, CA
Senior Product Marketing Manager, PC Division
Mobile Platform Management:
-Drive product development through the creation of strategic
business plans and product requirements documents.
-Work with product managers to ensure mobile features are included
and prioritized according to marketing requirements for mobile
platforms.
-Extensive work with sales, engineering managers and OEMs to
determine features and prioritization of deliverables.
-Create strategic business plans, drive new product development and
product launch plans.
-Work with engineering teams to assist OEM's in determining product
requirements, translate product definitions into viable business
opportunities, manage product development and work with vendors and
OEM's to jointly promote new products and technologies supported.
3/97
- 4/99:
Phoenix Technologies Ltd
., San Jose, CA
Product Marketing Manager, PC Division
-Direct product line responsibilities include end users applications
and drivers for PC power management (PowerPanel, BatteryScope,
CardWare and NT drivers).
-P&L tracking and forecasting for annual budget submission.
-Manage 3rd party relationship with Softex, provider of NT power
management apps.
-Manage Platform '9x - Phoenix's 2nd largest annual marketing event
(Formerly Mobile Computing '9x)
-Manage all US activities including seminar plan development,
seminar messaging, regional themes, and agenda topics.
-Manage speaker assignments, demos, collateral materials and press
activity.
-Coordinate among two regional offices (Tokyo and Taipei) to ensure
local support is cohesive with corporate objectives.
-Oversaw local team activities; accommodations, signage, binder
production, demo setup, visitor meetings and press conference details.
-Managed the ACPI Partner Program and brought technology to market
in the form of BIOS products and development utilities.
-Partnered with 11 Strategic OEMs to fund the development of the
Phoenix's ACPI BIOS Core.Program provided early access to
engineering code, regional training, consulting and design reviews
with core engineers, dedicated web site access and e-mail and one-on-
one debugging at all ACPI Conferences.
-Launched ACPI BIOS Products - Advanced ACPI and Logo+, ACPI
Architect - a BIOS utility.
-Revenue Analysis, Marketing Research and quarterly platform
analysis, Product and Platform collateral generation
-Customer and vendor relations to jointly promote new products and
technologies.
10/95
- 3/97:
Phoenix Technologies Ltd
., San Jose, CA
Product Marketing Specialist, Portable Systems Group (PSG)
-Product line responsibilities included keyboard, video, audio and
SIO BIOS products.
-Divisional revenue analysis: tracking sales forecasts and
monitoring variances.
-Market research on technology trends and customer demand.
-Creation and maintenance of all collateral and presentation
materials for assigned product lines.
-Customer and vendor relations, trade show participation.
-Responsible for the creation of and quarterly updates to the PSG
Reference Library, Phoenix's first collection of software manuals on
CD-ROM format.
5/94
- 9/95:
Bigelow Tea, Fairfield, CT
Brand Manager, Consumer Products Division
-Responsible for retail merchandising of Bigelow tea branded
consumer products in the grocery, warehouse and convenience store
channels.
-New product launches and seasonal product management.
-Advertising and promotional campaign management.
-P&L for assigned channels.
-Expense analysis for all market development activities.
-Budgeting and product planning.
-Package design and layout, creation of collateral materials and
signage.
1/92
- 5/94:
Chemical Bank NJ, East Brunswick, NJ
Marketing Assistant, Consumer Banking Division
-Responsible for promotional activities for deposit, loan and fee
income products.
-Promotional campaign management and advertising analysis.
-Budget preparation and financial planning.
-Fiscal year analysis by branch and by product.
-Developed summary reports and presentations for financial planning
reviews.
1/91
- 1/92:
O'Neill Communications, Inc
., Princeton, NJ
Sales and Marketing Representative, LAWN (Local Area Wireless
Networking) Division
-Responsible for the sale and promotion of wireless LAN devices.
-Cold calling, lead generation, growth targets, new customer
targets, revenue quotas, sales analysis and profitability reporting.
-Mail order catalog ad layout and industry magazine ad placement.
-Customer and vendor relations and trade show participation.
-P&L responsibility.
6/88
- 1/91:
Azerty Incorporated, Orchard Park, NY
National Account Sales Representative, Computer Products Division
-Responsible for the sale and promotion of computer products and
peripherals.
-Cold calling, lead generation, growth targets, new customer
targets, revenue quotas, sales analysis and profitability reporting.
-Customer and vendor relations, trade show participation.
Education:
Rutgers University School of Management,
Newark, NJ, May 1994
BS
Marketing, with Honors
Memberships:
Mobile Advisory Council (MAC)
ACPI Implementers Forum
Smart Battery Systems Implementers Forum (SBS)
American Marketing Association (AMA)
Awards:
Product Line of the Year Award, Mobile Products Division, Phoenix
Technologies, 1998
Above the Call Award, Team Leadership - Comdex, Phoenix Technologies,
1998
PCSD Recognition Award, Profitability, Phoenix Technologies, 1997
PSG Recognition Award, Profitability, Phoenix Technologies, 1996
"Gold Star" Award for Outstanding Service and Support, Chemical Bank
NJ, 1993
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