Sales Executive

L. KIRK SANDERS, MBA

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SENIOR EXECUTIVE / LEADER / CHANGE AGENT

CEO / COO / PRESIDENT

A seasoned executive strong in leading enterprises to achieve revenue,

growth, turnaround, profit or sale in start-up and emerging, private or

public companies.

Experience in Internet, B2B E-commerce, Entertainment, Environmental and

Consumer Products

Sales experience in Technology, Mortgage and Financial Services.

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PROFESSIONAL EXPERIENCE

Consultant ECS Enterprises, Inc. Englewood CO

January 2008 to present

Business and marketing consultant to entrepreneurs/ management of emerging

companies and startups. Expertise includes business plan development,

vision re-alignment, business development, marketing/sales strategy

development, brand development/management, website development, fast-pace

growth and turnaround leadership.

Producing BD Manager Meridias Capital, Inc., Greenwood Village, CO

April 2006- Dec 2007

$2.4Billion direct retail lender of residential mortgages. Sixth fastest

growing privately held company in the U.S. according to INC. Magazine

November 2005

. Recruited 2 Realtor Agencies to integrate 50-200 real estate agent/ loan

officers (RELO) in first 12 months representing a deliverable of $10M-

$40M+ in gross revenue and $4M-$16M+ in bottom line revenue to company.

Mortgage Consultant, Affiliated Financial Group, Inc.

2002-2006

. Achieved Top 5% sales production rankings nation-wide in each of first

three years.

President/CEO, Professional Golf Commerce, Inc. Greenwood Village,

CO 1998-2001

Internet B2B e-commerce startup aggregating suppliers and buyers into

centralized website that standardized wholesale ordering process &

procurement in golf industry

. Steered rapid aggregation of e-commerce participants resulting in 90

Vendors and nearly 1000 Buyers producing e-commerce revenue 6 months

ahead of pro forma and gained market leader status in 27 months.

. Authored business plan, organized $3MM capital formation, led the website

design that earned 1st Place awards in Functionality and Design

Creativity out of 600 international entrants.

. Developed business relationships and negotiated with C+ level executives

of prospective participants including Titleist, TaylorMade, TopFlite,

Callaway, VGM & PGA of America.

Business Consultant, Abba, Inc., Newport Beach, CA

1994-1998

S Corporation, business and marketing consulting services. Earned Executive

MBA during same period.

. Consulted $20MM automotive aftermarket company (FloTool, Inc.) through

organizational transition of new president, developed custom operations

performance measurement tools/reports.

. Developed initial distribution for unique consumer sports product with

Jack Nicklaus Catalog and 1996 U.S. Olympics (Monoptics, LLC).

. Guided the startup of new non-profit 501(c)3 organization (New Harvest

Community Church)

Sales Executive, MTI Technologies, Inc., Anaheim, CA

1992-1994

Pre IPO $85M in sales with Fortune 500 companies, fast-paced technology

startup, grew to $165M during period.

. Transacted company's first sale of its highest-priced fault-tolerant

technology product ($500,000/ unit) to major telecommunications company

(PacTel) opening sales doors with other telecoms.

. Average of $2MM in technology sales in five consecutive quarters;

consistently above-average profit margins.

President and CEO, TRI R Recycling, Inc., Commerce City, CO

1990-1992

A publicly traded recycling company (Tri-R) experiencing rapid market

changes and dynamic price shifts challenging management and livelihood of

company, requiring swift evaluation and actions.

. As EVP/COO, managed debt restructure with key customers/partners.

Implemented process improvements reducing labor and costs by15%; promoted

to President/CEO by BOD after 10 months.

. As President, Restructured of 170+ employee organization, reducing

personnel 42%, revised business strategy to higher profit margin

sensitive document-destruction business unit that increased profit by 20%

in 11 months. Initiated bankruptcy process with U.S. Courts via corporate

bankruptcy specialist.

. Improved product quality procedures and control, recaptured key

customers, increased sales by >25% and profit >20% in first 6 months.

Executive VP/COO, Watson General Corp, La Jolla, CA

1987-1990

A publicly-traded, entertainment venture (WGEN) with exclusive global

marketing license with Sea World Theme Parks exhibiting poor performance.

Recruited by Board of Directors to save failing startup with high capital

burn rate.

. Revised the business strategy and reduced capital requirement from $4M+

to $750K and from 2 years to 12 months development time. Successful

project completion leveraged company for sale.

. Negotiated sale of business to a Fortune 50 Company, Anheuser Bush

Entertainment, Inc. achieving a 6X ROI for investors in 14 months.

. Transitioned company into environmental concern through one acquisition

and one investment. Company was acquired by competitor 3 years later.

EDUCATION

Executive MBA - Pepperdine University, Grazadio School of Business, Malibu,

CA, Business & Marketing. (EMBA 22) 1995

Bachelor of Science - California Polytechnic State University San Luis

Obispo, San Luis Obispo, CA 1980

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Centennial, CO 80111

Cell: 720-***-****

Email:*******.****@*****.***

An assertive, collaborative, and results-driven senior executive with 20+

years of leadership and growing businesses from Business Plan or Turnaround

to Exit. A forward thinker accustomed to translating vision into strategic

marketing and operational tactics and productively overcoming complex

business challenges to achieve corporate objectives. Constantly reviews

risk/reward, process, and personnel in order to achieve desired results. An

open-door, effective motivator who leads by example and constant

communication.

SELECTED ACHIEVEMENT HIGHLIGHTS

. Steered 23-month turnaround of failing OTC publicly-traded recycling

business bleeding $2M in losses by streamlining operations, sharply

reducing overhead and personnel by over 50%, improving operations and

product quality to recapture key business customers. Utilized U.S.

Bankruptcy Courts to save company. Business is a private concern with

$25MM+ in sales.

. Reversed fortunes of BB-listed entertainment venture with poor

performance and high burn rate, quickly revised business strategy and

successfully completed critical project in 14 months that leveraged

company for acquisition by Fortune 50 Company. Investors gained 6X ROI.

. Organized $3MM capital raise and led development of B2B marketplace

startup that aggregated 90 suppliers and nearly 1,000 retailers in 18

months. First e-commerce revenue transacted 6-months ahead of

projections. Unable to secure second-round funding to continue business

due to 9/11.

. Led the design of award-winning E-commerce website. Only company to earn

1st place awards in 2 categories, creative and functional design, out of

600 international entrants.

. Re-entered financial services industry to achieve Top 5% sales

production nation-wide in each of the first 3 years.

o Business Plan Formation ( Turnaround Management ( Marketing/Sales

Strategy Planning

( Brand Development ( Product Development ( Alliance Development (

P&L Planning

( Cash Flow Management ( Change Management ( Process Improvement

( Website Development ( E-commerce ( Online Marketing/SEO/SEM

( Investor Relations ( Negotiation

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