David Waters
South Easton, MA *2375
*****@*******.***
www.linkedin.com/in/dmwaters
Qualifications
Results-oriented, customer focused Account Representative with solid
experience in the sale and management of Service Contracts, Software
and Software Services for an industry leader in nonlinear video, film
and audio editing systems, media management and media services.
Excellent sales and customer service skills. Experience with SAP,
ONYX
Experience
AVID TECHNOLOGY, Inc. Tewksbury, MA 1998 -
2009
Account Representative - Contracts Services - Inside Sales
Managed the sale of support and maintenance contracts and software to a
wide variety of customers including film companies, post production
houses, broadcast television stations and consumer level video
producers; Demonstrated outstanding customer relations.
Obtained 100 % or higher of 8 million dollar sales quota on a consistent
basis.
Selected as a specialized Service Contract Sales Rep and developed sales
model that included both direct and indirect sales through the an
extensive reseller network to maximize sales of company services and
increase revenue.
During my tenure went from Call Center rep to Inside Sales Rep to
Account Manager specializing in support contract sales.
Contacted and qualified customers through lead distribution by providing
in-depth pre-sales product and service information on a wide range of
products, provide marketing/sales support for all company products and
services.
Launched the direct sales efforts of a new digital video editing software
system which resulted in 128% of expected sales target.
Trained and advised new employees and cross-trained co-workers.
Represented the company at the National Association of Broadcasters
convention in Las Vegas and participated in Avid's annual Sales Kick-
off conferences to provide product information and sales employee
training.
Clients included, but not limited to, such companies as Comcast,
DirectTV, NESN, HBO, ABC, TimeWarner, AARP. Also extensive experience
with high volume, low to medium level customers.
GROVE STREET FITNESS CENTER, Franklin, MA 1996 - 1998
General Manager
Managed the opening of the new fitness facility including staffing and
the implementation of marketing and promotional events for membership
sales.
BROCKTON ATHLETIC CLUB, Brockton, MA 1987 - 1996
Assistant Manager/Fitness Director
Assistant manager of successful multi-faceted health and racquetball
club. Developed creative programs and targeted marketing events to
increase membership sales while creating health and wellness resource
center for members
Organized and provided personal training sessions for members. Active in
various club promotions.
EASTON FITNESS CENTER, Easton, MA 1984 - 1986
Manager
Managed all facets of the facility operations, including comprehensive
fitness evaluations and individual fitness prescription, utilizing
Nautilus strength training and cardiovascular equipment while
directing and expanding membership sales.
Implemented diverse marketing approaches including corporate
memberships, community
activities, cable television productions, and advertising
medium.
EDUCATION
University of Massachusetts, Amherst, MA
Bachelor of Science in Physical Education - Sport Management,
Concentration in Marketing
PUBLICATION
The Fitness Center Handbook, copyright 1988
ORGANIZATIONS
Appalachian Mountain Club
Trout Unlimited
MSPCA
References Available Upon Request