Resume
Juha Latvala
Address: **** *** ******* #****
Telephone: 210-***-****
Email: *******.****@*****.***
Nationality: Finnish Citizen
Work- permit US: Yes
Birth date: 19.02.1977
Personal Information
I have a strong track-record in the field of Business Development and Brand
building. My biggest strengths lay in my knowledge of Marketing and overall
Strategic Thinking. This combined with my experience, people skills, and my
education; provide me the tools needed to manage even complex business
issues, while delivering results. Over my career, I have also gained a
strong network of contacts that I can utilize in different issues that
involve a wide array of businesses and sports.
Relevant Work Experience
2005-2009 Sales&Strategic Director - Breakaway Ltd (Finland)
Being responsible for the overall business and the
brands represented by the Breakaway Business Group.
Main focus was on Marketing and Strategic planning.
2006-2007 Consultant - United Bankers (Finland)
Involved in building a private-equity fund for United
Bankers clients, with a focus on Real-estate in
Argentina.
2003 - 2005 Brand Manager - Breakaway Ltd (Finland)
Responsible for the succesful launch Canada Goose into
the Finnish and Baltic markets. Work included all
sales, marketing and other tasks involving the
business with the Canada Goose brand in the Finnish and
Baltic markets.
www.canada-goose.com
2002-2003 Brand Manager -Slide Distribution (Denmark)
Responsible of the launch, marketing and overall
strategy in establishing the Nixo- brand into the
Finnish market. Currently the brand is carried by most
department-stores and main lifestyle retailers in
Finland.
Other Relevant Responsibilities
2004-2009 Canada Goose Design & Strategy team (Canada)
Being a member of th e team incharge of the direction
of the brand and building it to a respected global
player
2003. Sportsclub HIFK (Finland)
Board member - Tasks included being responsible for
marketing, event-co-ordination, budgets and sponsoring-
deals for the team.
2006. Tapiolan Honka Basketball (Finland)
Coach - I was the head-coach of the A-boys team (aged
18-20).
1996. Finnish Army
Lance-Corporal - wide tasks included different
responsibilities and leadership tasks with our infantry
unit.
Education
1999-2003 BBA in International Business from the Helsinki School
of Business
1998-1999 BBA in Marketing from Averett University, VA (studies
for 1yr)
(member of the men's basketball team)
Language Skills
English Fluent
Swedish Fluent
Finnish Fluent
Spanish Good
Computer Skills (PC, Mac)
MS Office Excellent
Social Media Excellent
References
Roope Karmavuo / Chairman Breakaway Business Group
*****.********@*********.**
Patrick Anderson / CEO United Bankers
*******.********@*************.***
Fredrick Sundell / CEO Talentor Recruiting
*******.*******@********.***