Jeffrey Goodwin
Mastic, NY **950
Home: 631-***-****
Cell: 631-***-****
Email: **********@*********.***
SUMMARY
Business Analyst with over 14 years of experience helping clients gain
competitive advantage from the structured collection, maintenance, analysis
and evaluation of consumer market, product sales and buying behavior. Based
on strong technology and interpersonal skills, I am able to build lasting
client relationships, which enables me to manage and maintain client
databases effectively and assist in the design and implementation of market
projects.
Competencies:
1. Detailed Analysis of Customer survey, Competitive and Retail data
2. Critical Recognition Skills of purchasing/pricing Patterns and
Preferences
3. Strong Customer relationship building and engagement skills
4. Superior Technical and Database Management capability
5. Expertise in Product Development Life Cycle Management
6. Superior Project planning, tracking and reporting experiences
7. Excellent Communication, conflict management and problem resolution
skills
PROFESSIONAL EXPERIENCE
KLIGER-WEISS INFOSYSTEMS - Port Washington, NY 2006 -
2009
Retail Business Analyst
Retail Business Analyst supporting business operations and helping clients
(i.e., Ferrari, Theory, Capezio, Danskin, Ron Herman, Inca Swimwear)
improve the effectiveness and efficiency of their business processes. Lead
the documentation process of theses business process by identifying the
requirements needed for clients to utilize the system with maximum
efficiency.
. Manage the request, design, testing, delivery and training of all new
system functionality and enhancements, while maximizing system usage to
achieve the client's business objectives.
. Create, manage and update project plans, communication plans and resource
requirements, including documenting project status.
. Communicate with the director to provide project risk analysis, status
and needs that may impact strategic decisions.
. Manage the completion of deliverables, including project plans,
functional specifications, testing scripts and final solution.
. Collaborate with client and internal teams to identify and document
detailed requirements and data sources while ensuring work flow.
The NPD Group, Inc. - Port Washington, NY 2004 - 2006
Operations Manager
Identify client database issues and help manage project workload by working
collaboratively with the internal account teams. Management and coaching of
the junior members of the team to help them develop the skill sets needed
to advance in their position as well as to keep them focused on client
requests and initiatives. Provided focused review point of sale/retailer
data for accuracy and integrity. Worked closely with client development to
manage client expectations and articulate clear quality criteria and
standards, demonstrating personal commitment to delivering the highest
possible level of quality at all times.
1. Maintained and supported PC and Video software database inquiries.
Performed ongoing database maintenance by accommodating changes to
existing database within process guidelines.
2. Kept internal account management teams informed on progress of
database projects and on issues impacting the data quality within the
databases.
3. Worked with Product, Client and Corporate Product Development Teams to
define scope and goals of projects. Worked with R&D and Application
Support to identify and determine process methodologies and
efficiencies/enhancements.
4. Provided rationale for any potential delays, and accepted full
responsibility that all requirements for the various data deliverables
were satisfied.
5. Utilized superior PC and Mainframe skills to retrieve information used
for market research projects.
AC NIELSEN/VNU - Consumer Information Division, Syosset, NY 1990 -
2004
Technical Support Specialist
Provided high-level technical and analytical expertise to internal and
external end-users in a fast paced deadline oriented atmosphere. Counseled
clients with interpretation of reported data, conducted data quality
investigations, participated in cross-functional teams as it relates to
product support and development, and provided formal as well as informal
training when needed.
6. Handled and supported all database inquiries for the Kraft Foods
Division; performed ongoing database maintenance by creating, and
accommodating changes to new and existing databases within process
guidelines.
7. Provided database administration by performing routine quality checks,
ensuring on time database deliveries, and improved the efficiency by
40% of all Databases by streamlining processes.
8. Negotiated commitments, priorities, and turned around client data
inquiries by 20-25 % to database problem solutions with other AC
Nielsen departments.
9. Managed database-processing expenses by setting client expectations
and finding more efficient ways to design database structure.
Increased efficiency by 70%, by designing an effective process of
removing panelists that were over estimating their purchases.
10. Established target dates, developed project plans with milestones and
critical dates, facilitated completion of project plans on time, and
demonstrated excellent follow-ups by communicating database status to
all database users.
Senior Project Analyst
Created and analyzed numerous customized marketing reports for customer
packaged goods companies using multiple sources of data, including
Household, Survey and Store Data. Prepared custom report models that
supplies key client information, such as industry trends, market share,
pricing/distribution analysis, test market analysis, promotions and dealing
effectiveness, brand loyalty, purchasing behaviors and customer
demographics.
8. Gathered a variety of information for the Consumer Products Group
industry that were analyzed and compared to competitor data and pricing
information to compile statistical data utilizing a variety of AC Nielsen
applications, external software applications and programs.
9. Effectively presented information, and trained internal employees
through BDP meetings.
10. Supervised the junior members of the team to help them develop the
skill sets needed to advance in their position as well as to keep them
focused on client requests, expectations and initiatives.
11. Follow up research reporting by evaluating consumer behavior to uncover
possible causes to specific sales trends.
12. Performed quality assurance checks and solved data challenges in excess
of 20 % of company estimated turn around times to maintain accuracy and
integrity of the reports.
Senior Computer Operator
13. Operated, maintained and performed backups on HP/UNIX systems, as well
as installed Workstations throughout the facility. Made modifications to
laptops for off-site usage.
14. Mapped communications between users, systems and workstation
applications.
COMPUTER SKILLS
15. Operating Systems - Windows NT Server, Windows NT Workstation 4.0, MS-
Exchange, MS- Windows for workgroups, MS-DOS, MS- Windows ME, XP and
UNIX.
16. Applications: MS-Excel, MS-Word, MS-Access, MS-PowerPoint, McAfee Anti-
Virus Scan, Norton Utilities, PC Anywhere, HEAT, Remedy, Reflections, MS
Internet Explorer, Netscape Navigator, Adobe, UNIX knowledge, SQL, Web-
Ex, NPD & AC Nielsen proprietary software applications.
17. Hardware: PC's and Laptops, HP LaserJet and Digital Hard Drives,
Monitors, CD-ROM's, Sound Blaster Sound Cards, Intel NIC cards.
EDUCATION
Bachelor in Business Mgmt.
2010
University of Phoenix, Phoenix, AZ
Suffolk Community College, Selden, NY
1982 - 1984
PROFESSIONAL DEVELOPMENT
. Learning Tree International - Introduction to UNIX - Certificate.
. Learning Tree International - Time Management - Certificate
. Learning Tree International - Management Skills Training - Certificate
. Project Management Training
. Grumman Data Institute - Computer Operations - Diploma
EXTRA CURRICULAR ACTIVITIES
Soccer Coach, Baseball Coach, Basketball Coach, Musician, Assistant Scout
Master