Sales Representative
Resume:
RONALD L. PERRY
Allentown, NJ 08501 **********@*********.***
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OBJECTIVE: Obtain a Regional Sales Management position that will provide
an opportunity to generate results and increase profitability
for a progressive organization within the healthcare
industry.
EXPERIENCE: Universal Hospital Services, Edina, MN (corporate layoff)
Capital Equipment Rental and Leasing Provider
4/08 - 8/09 Account Executive - NJ, PA, DE - Responsible for presenting
various types of medical/surgical equipment in acute/long
term care settings and for co-marketing wound care solutions
through a strategic partnership with Smith and Nephew.
Emphasis was placed on cultivating relationships and selling
to physicians, clinicians and "C" level executives
. 2009 - Converted a $1.5 million IDN from the market leader
in wound care
. 2008 - $1.25 million quota for sales. Achieved $2.8 million
in sales and top sales honors
. 2008 - Closed $2.5 million national contract for Manor
Care facilities throughout US
. Coordinated all logistics of disposables and NPWT units
. Assessed wounds and provided recommendations for various
therapies
. Trained clinical staff on proper use of wound products
. Effectively communicated/utilized clinical and product
knowledge
. Implemented contracts and effectively penetrated key GPO's
. Prepared and presented cost savings models for "C" level
personnel
. Instrumental in selling to IDN's and corporate accounts
throughout the region
. Coordinated and oversaw district operations and logistics
. Analyzed equipment needs with SPD manager, nurse managers
and materials managers
Smiths Medical, Rockland, MA
Manufacturer of Medical Disposable Products
7/06 - 4/08 Alternate Care Sales Representative-Mid-Atlantic - Responsible
for presenting anesthesia, surgical/respiratory disposables
and capital equipment to surgeons, anesthesiologists,
respiratory therapists and clinical management in various
alternate/long term care facilities.
. 2007 - Performed 122% to target
. 2007 - Ranked #1 in sales, honored at National Sales
Meeting
. 2006 - Performed 108% to target, honored Rookie of the Year
. 2006 - Closed $400k contract with Johns Hopkins University
Hospital on Vascular Access
. Utilized knowledge of the market, product knowledge and
marketing support to grow market share and sales dollars in
existing accounts and to build business by expanding the
account base
. Effectively gained access to new and existing accounts via
independent reps through interpersonal skills and existing
relationships
. Educated CRNA's/RN's on vascular access catheters
. Developed excellent working relationships with consulting
companies who specialize in surgery centers and alternate
site clinics and home health care companies in order to
expand utilization of company's products
. Created strategic plans for a large market of sub-acute and
long- term care facilities
. Targeted and managed territory strategically while
operating within an assigned budget
. Utilized all marketing tools and resources to develop
distributors' access to sub-acute market
. Negotiated sales and closes to meet sales quotas
. Executed regional and local promotional activities to
support distributors
. Demonstrated ability to accurately identify customer's
treatment philosophies
. Create budgets and forecasts on an annual basis
Clear Medical, Inc., Bellevue, WA (corporate layoff)
Reprocessor of Medical Disposables
06/03 - 12/05 Regional Sales Manager- Northeast - Responsible for
promoting a new concept of remanufacturing SUDs and their
reuse to save hospitals financial resources and for managing
regional sales and clinical support functions to achieve
region's financial and strategic goals.
Ronald L. Perry
Professional Experience (Continued)
. 2005 - Converted $180k account from a major competitor
holding 90% market share
. 2004 - Increased sales in region by 125%
. Supervised/trained/developed five sales reps to achieve
region's assigned goal and assessed account opportunities
. Created / presented financial savings models for
presentation to CFO's, CEO's and other "C" level management
. Worked with all sales reps and clinical staff including
infection control to develop logistical schedule for
turning devices back to the facility
. Provided ideas to improve product and company performance
in the marketplace
. Provided clear direction for the sales team, establishing
high standards and challenging goals, monitored performance
and redirected efforts to increase sales effectiveness
. Acted as a liaison between the sales force and other
functions in the organization; extensive experience
working with professional/clinical clients and "C" level
management building critical business relationships
. Developed a deep understanding of the reprocessing market;
provided ideas to improve product and company performance
when necessary by giving specific and constructive feedback
and coaching others in development of their skills
. Responded quickly and efficiently to customer issues,
improving customer service and creating long-term
relationships
. Managed expenses within region's budget to ensure that
goals are attained
. Attended/organized tradeshows, state hospital organization
meetings and GPO conferences
Smiths Medical, Keene, NH
Manufacturer of Medical Disposable Products
07/97 - 06/03 Sales Representative- New Jersey - Responsible for
presenting, educating and promoting anesthesia, surgical and
respiratory disposable products to surgeons,
anesthesiologists, ENT's, respiratory therapists and clinical
management in an acute care setting.
. 2002 - Exceeded sales goals by 280K. Ranked #3 for needle
safety sales
. 2001- Inducted into President's 100% Club for 5 consecutive
years for exceeding sales objective
. 2001 - Exceeded sales goals by $118K.
. 2000 - Exceeded sales goals by $90K.
. 1999 - Exceeded sales goals by $157K
. 1998 - Exceeded sales goals by $120K. Received
Presidential Award for top 10 ranking in sales
. 1997 - Exceeded sales goals by $200K. Awarded Rookie of
the year
. In depth understanding of Operation Room procedures and how
to position company's products in a surgical environment;
supervised surgeries performed by Otolaryngologists,
Surgeons, and Pulmonologists and provided clinical
support/information regarding product placement
. Extensive formal training in anatomy, physiology and
surgical procedures
. Measured call activity to assess progress in relationship
to accomplishment of sales goals
. Sponsored airway management seminars and cadaver labs for
Otolaryngologists and Pulmonologists
. Developed excellent working relationships with
Otolaryngologists, Surgeons and members of the clinical
care team at over 60 accounts throughout NJ/PA
. Enhanced customer satisfaction and maintained relationships
with clients in the marketplace
SCAN MODUL SYSTEMS, INC., Hauppauge, NY/Hillorod, DK
Hospital Material Logistics Systems Company
07/93 - 07/97 Regional Sales Manager - Responsible for managing two
independent rep groups (15 reps total) throughout the United
States. Provided presentations, marketing collateral for
reps to ensure the successful selling of hospital materials
management systems nationwide.
. 1996 - Closed a $700k annual contract with Hospital for
Special Surgery (NYC, NY)
. 1995 - Closed a $400k annual contract with Christ Hospital
(Jersey City, NJ)
. 1994 - Closed a $1.8 million annual contract with Johns
Hopkins University
. Developed/presented sales proposals, cost analysis, ROI
models for facility planners and material managers
Ronald L. Perry
Professional Experience (Continued)
. Designed space allocation models in medical/surgical units
and operating rooms using AutoCad
. Supervised and trained sales reps on best utilization of
hospital space
. Coordinated all phases of installation and implementation
with hospital personnel and operations
. Introduced efficient storage systems and concepts to
architects and facility planners in the health care
industry
. Provided consulting services for hospital materials
managers with respect to cost reduction, cost-benefit
analysis studies and payoff terms
EDUCATION: B.S. Finance, 1997; Rider University, Lawrenceville, NJ
M.B.A. Finance, 2010; Monmouth University, West Long
Branch, NJ
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