Sales Manager

*** ********** ****** . ********, ** *****

Phone 864-***-**** . ************@*****.***

Ruthie parnell

Objective

To become a leader in the development of resources

for the organization in which I am employed using

the skills and knowledge I have attained during my

work experience, while also promoting a positive

work environment

Professional experience

2003 - 2010 Anderson Independent-Mail

Anderson, SC

Online Advertising Sales Director

Lead and direct Online Advertising Department, with

responsibility to increase market share and

advertising revenue for IndependentMail.com

Increase market share in GSAA DMA through partner

relationships with Yahoo! and Zillow.com

Product base includes, but not limited to,

Classified Ads, IndependentMail.com display

advertising, Search Engine Marketing, Email

Marketing, Yahoo! Network display advertising,

Yahoo! Behavioral Targeting, Yahoo! HotJobs, and

Zillow.com

Recruit, manage and train Account Executives to

effectively sale online advertising and partner

brands

Effectively manage advertising inventory,

troubleshooting, monthly audits, and inventory

updates

Consistently update sales training materials and

product sales materials

Responsible for B2B marketing for all online

seminars and expos

Achievements:

Consistently met and exceeded Classified, Online,

Retail and Special Section goals as Account

Executive

South Carolina Press Association Awards 2003, 2004,

and 2005

Recipient of 2003 Classified Team Spirit Award

Prospect Challenge Award Winner in 2006 and 2007

Contributed to successful launch of

Homes.IndependentMail.com, by producing 100% of

website's advertising revenue

2007 and 2008 Individual Sales Excellence Award

2007 Publisher's Award - Classified Advertising

Team

Promoted to Senior Account Executive in 2007

Promoted to Real Estate Advertising Sales Manager

in 2007

Nominated by Publisher to be the Advertising

Representative for the Internal Task Force

responsible for the successful launch of the new

Independent-Mail

Promoted to Online Sales Director in 2008

2002 - 2003 Nuvox Communications

Greenville, SC

Project Coordinator

Followed the installation of all services through,

from beginning to end, scheduling all necessary

processes

Coordinated installation with customers and vendors

Followed-up with customers to ensure maximum

customer satisfaction

2001-2002 Columbia Staffing Anderson, SC

Branch Manager

Supervised staff of recruiters responsible for

servicing employment needs of clients

Supervised workflow including work orders,

interviews, and client quotes

Monitored and coordinated branch advertising

Ensured timely and accurate payment of wages

Worked closely with Risk Manager to ensure accuracy

of workers' compensation, insurance, and

unemployment claims

Discussed problems/potential problems with

staff/clients and followed up to ensure problem

resolution

Analyze various branch reports, P&L's and budgets

Ensured client satisfaction with company services

by monitoring current activity, making adjustments

to plans or services as needed

Worked in conjunction with Business Development

Manager to coordinate sales efforts

Monitored external environment, scanned advertising

media for business opportunities, and contacted

companies currently advertising for new employees

Achievements:

Increased branch work hours by 20%

Maintained all training courses and manuals, by

creating new employee handbook

Developed professional image/environment for

employees and potential clients

2000-2001 BellSouth Business, Inc.

Greenville, SC

Account Executive, Large Business

Telecommunications Sales

Developed knowledge of advanced Telecommunications

applications including Data, Voice, and Internet

technologies.

Managed sales, administrative, and support

operations for account base of $2,000,000.

Increased sales in the Upstate, Mid-Market to Large

Business customer base, with responsibility for

product training.

1999-2000 Perpetual Bank, FSB

Anderson, SC

Personal Banker

Generate new deposit accounts such as Checking,

Savings, Certificates of Deposits, and Individual

Retirement Accounts.

Prepared and processed consumer loans.

Managed sales portfolio with a customer base of

$1,200,000.

Investigate and resolve customer problems and

issues to ensure maximum customer satisfaction.

Education

1995-1999 Clemson University Clemson, SC

BS, Marketing Minor: Health Science

Training and Tools

SC Real Estate License

BellSouth Voice, Data, and Internet Knowledge

Training

BellSouth Premise Sales Executive Course Training

BellSouth Systems Training

Microsoft Word, Excel, PowerPoint, and Outlook

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