Gregory g. lee
***** ********* **** ~ Bristol, IN 46507
H: 574-***-**** ~ C: 574-***-****
******@***.***
vice president of sales and Marketing
Accomplished executive leader with extensive experience driving sales,
increasing profitability and securing long-term business relationships with
a variety of market partners. Proven ability to spearhead start-ups, lead
turnarounds and translate mergers and acquisitions into profitable business
units. Successfully develops and introduces new product lines, and
routinely boosts customer service ratings. Builds, mentors, and leads high-
performing teams across multiple and global locations.
Areas of Expertise:
. Sales & Marketing
. Strategic Planning
. Project Management
. Contract Negotiations
. Budgeting
. New Product Launches
. Startups & Turnarounds
. Revenue & Profit Growth
. Team Development and Leadership
. Global Sales Acumen
"Gregory is a professional embodying the best qualities of diplomacy,
personality, efficiency of time, business sense, and professionalism. His
leadership capabilities have helped each team member be successful."
Paul Hassler, Chairman of the Board - Patrick Industries
SELECTED CAREER HIGHLIGHTS
Grew revenues by 25% from $200M to $250M and EBIDTA by 250% from 1.8% to
6.3% after implementing changes throughout sales group and successfully
shifting Patrick Industry's market focus.
Delivered $11M annually from a new product line by building a start-up
division and grew Patrick Industry's market share from 40% to 70% while
taking $20M in business away from a major competitor.
Produced $3M in sales during the first year and bolstered 25% growth in
following years by securing ISO 9000 certification for Magnadyne's within
budgeted timeframe of two years.
Generated $6M from 25 new dealers and two OEM manufacturers by setting up a
custom manufacturing facility for EZ Loader and achieved 35% margins within
two years from a previous net loss.
PROFESSIONAL EXPERIENCE
VP - Sales & Marketing, patrick industries, inc., Elkhart, IN
2004 - 2009
Directed overall Sales and Marketing for a $250M multi-site Building
Product Group including Product Development, new product launches and
Customer service. Full P&L management responsibility.
. Boosted annual revenues from $200M to $250M, customer service ratings
from 58% to 98%, and increased sales margins by 37% in a declining
market.
. Managed 12 distribution centers across the US and worked with business
partners in North America, Europe, Asia, and Australia.
. Developed a new product line and distributor partnership with a major
European products manufacturer, creating $11M in new sales.
. Restructured sales team, introduced a new proprietary CRM program, and
reduced operating costs by 23%.
. Led 11 manager-level direct reports and oversaw all sales training,
key accounts, and vendor relationships.
. Developed profit-sharing compensation and bonus program with matching
sales metrics goal system.
gregory g. lee - page two
PROFESSIONAL EXPERIENCE Continued
. Created new marketing and product development group bringing 3 new
product lines to market.
. Led the creation of two successful national CPG product line marketing
campaigns.
. Developed new customer input program using VOC protocols
. Set up new key account management program creating $19M in new sales.
.
Vice President & General Manager, magnadyne corporation, Compton, CA
1999 - 2004
Full P&L responsibility for Eastern US and Canada product sales,
distribution, and VAP products including working with OEM partners,
wholesale distributors and retail outlets.
. Produced $3M in sales during the first year and bolstered 25% growth
in following years after allowing company to move into new markets and
develop new product lines by securing ISO 9000 certification.
. Reduced operating expenses by 5% annually, inventory levels by 4%
annually, and manufacturing scrap/waste by 10% annually for five
consecutive years.
. Instituted Lean Management programs and reduced Business Unit costs by
19%.
. Delivered an incremental $2M in revenues after securing national OEM
contracts.
. Met all annual sales goals throughout tenure.
General Manager, ez loader boat trailers, Spokane, WA 1994 - 1999
Established a new Regional Business Unit and developed and trained new
sales, marketing, operations, and product distribution teams.
. Generated $6M from 25 new dealers and two OEM manufacturers by setting
up a custom manufacturing facility and achieved 35% margins within two
years from a previous net loss.
. Successfully established a new customer service department, certified
custom painting facility, and numerous sales territories.
. Managed all operations and sales of a $10M custom manufacturing
facility with full P&L responsibility.
. Created division parts and service program.
General Manager, magnadyne corporation, Compton, CA 1989 - 1994
Established a new Regional Business Unit with full P&L responsibility, and
developed new sales, operations, distribution, customer service and
administration teams.
. Increased sales from $4M to $11M
. Achieved annual Sales/EBIDTA targets year over year.
education
BS, Business Administration, Ferris State University, Big Rapids, MI