Candace Baker Wood
**** ********** ***** ( High Point, NC 27265 ( abmrz4@r.postjobfree.com (
Senior Sales Professional
Strategic Sales / Marketing Expertise / Relationship Management
Dynamic, entrepreneurial sales strategist with a 20+ year record of
achievement and demonstrated success driving New Business sales growth
while providing award-winning sales leadership in highly competitive
markets. Tenacious in building new business, securing customer loyalty, and
forging strong relationships with external business partners.
Core competencies include:
Cold Calling Results Oriented Key Client Retention
Solution Selling Account Growth/Development Organizational Leadership
Strategies
Networking High-Impact Sales Proven Track Record
Presentations
Professional experience
Regional Sales Manager, 2006-2009
Reed Business Information, Greensboro, NC
Furniture/Today
Reed Business Information is a leading publishing firm in the world with
over 10,000 employees and annual revenues exceeding $1 billion.
Furniture/Today is the number one trade publication in the furniture
industry.
Responsible for sales and business development functions, including key
account management, customer relationship development and contract
negotiations. Products sold included print advertising, electronic
advertising, conference sponsorships, party sponsorships, trade show ideas,
direct mail and marketing. Territory included nine states and Canada with
extensive travel for on-site client management. Design, implement, and
adjust various sales plans and programs for advertisers, with a focus on
building revenue for Furniture/Today.
Selected Achievements:
o Exceeded 2006 quota by 15%.
o Exceeded 2007 quota by 11%.
o Over 35% of business in 2007 was new clients.
o Consistently developed strong, sustainable relationships with clients
and agencies.
Account Executive, 2005-2006
Carswell Business Systems, Winston Salem, NC
Carswell Business Systems was an independent office furniture dealership
(no longer in business).
Responsible for developing new business sales, including account
management, customer relationship development, contract negotiations, state
bids and order fulfillment.
Selected Achievements:
o Acquired all accounts thru cold calling and networking.
o Met quota.
o Consistently developed strong relationships with clients.
Sales/Design, 1999-2005
Boyles Furniture, Jamestown, NC
Boyles Furniture is a high-end furniture retailer with annual sales of over
$40 million for this location.
Responsible for sales and design for new and existing clients with an
individual quota of $1 million per year. Assisted clients with furniture
selection, room layouts, configuration, floor plans and fabrics.
Maintained and built client list for repeat business and referrals.
Selected Achievements:
o Rookie of the year - 1999.
o Exceeded budget every year during tenure.
o Winner of several vendor trips - Cancun, Asheville and Florida.
o Mentored numerous new sales associates per request of management.
Account Executive, 1996-1999
Today's Office, Burlington, NC
Today's Office was an independent office furniture dealer (no longer in
business).
Responsible for maintaining and growing account base including key account
management, client relationship development, contract negations, preparing
proposals and bids.
Selected Achievements:
o Exceeded quota every year during tenure.
o Researched, quoted and won several state bids.
o Gained all new business thru business networking groups.
.
Sales Representative, 1990-1996
Newark Electronics, Greensboro, NC
Newark Electronics is a multi-billion dollar electronic component
distributer.
Responsible for achieving a monthly budgeted sales and gross margin goal
with accounts in the large industrial manufacturing market, including
preparing project quotations, schedules, OEM and MRO yearly budgets.
Selected Achievements:
o Maintained and grew account base.
o Exceeded budget every year during tenure.
o Exceeded gross margin budget every year.
o Winner of several vendor contests.
Sales Representative, 1982-1990
Old Dominion Freight Line, High Point, NC
Old Dominion Freight Line is a national LTL carrier.
Responsible for generating revenue by cold calling and developing
account base. Provided all services for customer including
entertainment, customer service, expediting shipments, coordinating
with dispatch and trouble shooting.
Selected Achievements:
o Developed account base from using manufacturers' directories.
o Exceeded quota every year during tenure.
o Assisted with training new sales representatives.
o Assistant Editor for the company newsletter.
EDUCATION
Ashmore College
Travel and Tourism
1982 Graduate