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Manager Sales

7095, United States
May 27, 2010

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Matthew C. Beadling

** **** **** ******, **********, NJ 07095 732-***-****


With a 15 year career optimizing e-commerce/online product platforms and

operations in wide array of service industries including e-commerce,

media/communications, marketing/promotional products and career


Knowledge of Office Operations, Google Analytics, CRM systems, product

management, media management tools.




EAM Distributions


Product Manager

. Created, developed, and maintained entire online product inventory for,,, and

. Presented products in search engine (SEO) friendly format, including

creation of titles, meta tags, html and product descriptions.

. Monitored performance of products across all company web sites using

Google Analytics.

. Generated product awareness across various channels and develop

customer marketing programs for cross sell, loyalty, and ongoing

product education opportunities including blogs and social media.

. Conducted market research and analyzed online trends to uncover new,

strategic products.

. Collected performance data for use in marketing dashboard (Web stats,

ROI, KPI's etc.).

. Specified market requirements for current and future products by

conducting market research supported by on-going visits to customers

and non-customers.

. Drove a solution set across development teams (primarily

Development/Engineering, and Marketing Communications) through market

requirements, product contract, and positioning.

. Researched potential partner relationships for the product.

. Communicated with other departments and management to resolve product

issues related to price, supplier and marketing.

. Monitored and analyzed internal and third-party invoices into internal

accounting program.

Aberson, Narotzky & White


Director of Operations

Aberson, Narotzky & White is in the top 10% of promotional product

companies and known for high quality, creative promotional products, sales

incentives, uniforms and creative gift with purchase.

. Served as production and account manager for all in-house orders.

. Revised existing product initiatives to increase sales margins.

. Streamlined operations and procedures to ensure orders had successful


. Acted as production manager between client, sales and vendors.

. Consulted with clients on promotional products for their corporate


The Five O Clock Club, New York, NY

1/2009- 5/2010

Client Service Manager

The Five O Clock Club is a national outplacement and career management

services company, a thought

leader, providing job search and career coaching programs to individuals on

the retail and corporate level

. Served as point person/liaison between client HR Managers, a national

staff of career coaches and

recently unemployed workers from entry to senior level.

. Presented/pitched services to corporate HR, matched coaches with

recently terminated individuals and

followed up on their relationship to ensure top quality service.

Contributed to increased client job

landing rates.

. Developed service operations procedures to streamline and track

success stories from clients.

. Revised and created new presentation scripts for client service team.

. Analyzed metrics and implemented strategies to improve sales.

Marketwire, Inc., New York, NY


Media Research Manager/ Product Supervisor

A leading newswire service company offering breaking news, press release

distribution, media contact management, multimedia and media monitoring

. U.S. Department Manager for Media Hub and US Distribute, two

subscriber-based database product lines;

. Internal team member that developed design, updates and workflow for

these two products.

. Recruited and supervised a team of ten media industry analysts who

effectively marketed, sold and

provided intensive customer support to subscribers.

. Developed highly customized media lists and planned media campaigns

supporting both internal and

external clients.

. Oversaw training of new subscribers.

. Consulted with Public Relations companies and Communication Divisions

of major businesses

regarding distribution of media campaigns.

. Managed successful transition of research team from PIMS, NY to

Marketwire when the latter took

over operations from prior company.

PIMS New York, Inc., New York, NY


PIMS, New York, is a UK based company servicing Marketing, PR, Fashion and

Non-profit businesses with comprehensive services including print, product

support, media requirements and media research

Research Manager Product Specialist, 2000-2006

. Reporting to the President, served as the U.S. research liaison between

offices in Toronto and London.

. Supervised and managed research staff of eight. Interviewed candidates;

hired and trained new staff.

. As a product specialist, prepared training manuals for office personnel

and subscribers on all aspects of media databases and Listlogix (a

predecessor to Mediahub).

. Consultant for PR companies and Communication Divisions of major


Assistant Research Manager, 1998-2000

Assisted Research Manager in Quality Control and general operations

including management

of staff.

Research Associate, 1996-1998

Responsible for researching, updating and maintaining the media database

Peterson's Guide, Princeton, NJ


Data Editor

Edited and verified research for 1996 edition of Peterson's Study Abroad.


Georgian Court University, Lakewood, NJ

MBA, 2008

Member of Delta Mu Delta Business Honor Society

Clemson University, Clemson, SC

BA Political Science, Minor History


Central New Jersey Federal Credit Union, Woodbridge, NJ

Currently serves on CJFCU Oversight and Supervisory Committee

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