Manager Marketing
Resume:
Barbara A. Long
Greenwood Village, CO
*********@***.***
OBJECTIVE
To use my unique skills to enhance a company's environment with the
successful facilitation of meetings and event programs to communicates the
specific goals and mission of the company.
EXPERIENCE
Event & Marketing Planner, Excell Marketing, Denver, CO. 2008- 2010
Plan and implement all meetings, education seminars and annual conferences.
Developed and implemented on-line registration program for all meetings.
Negotiate vendor contracts, food & beverage as well as audio visual and
shipping needs. Meeting and events operating within budget on established
deadlines.
Program Manager/Convention Planner, Andavo Meetings and Incentives, Denver,
CO 2001-2008
Coordinate corporate and Association accounts requiring group and meeting
planning for multi size companies (10 - 750 employees). Responsible for
negotiating vendor contracts (meeting/sleeping rooms, audio visual, food
and beverage, social events and trips) to maximize budget parameters and
timelines. Developed and monitored program budget, transportation, and
hotel accommodations. Program Lead for meetings ranging in size from 10 to
1,000 people. Organize Board meetings, Association and corporate meetings
in an efficient manner within budget parameters.
Meeting Planner, Travel by Dana, Denver CO 1999-2001
Responsible for direct sales of group, meeting and incentive travel
programs. Developed and delivered presentations to prospective clients
including cost analysis, negotiated airline discounts and meeting
management needs.
Director, Sales & Marketing, Five Seasons Sports Country Club, Dayton OH
1997-1998
Research and select public relations firms to conduct marketing program for
new Sports Country Club. Conduct direct marketing campaign to establish
solid membership base and secure Board of Governors. Promote programs
within the community with speaking engagements, presentations, exhibits and
other outreach activities. Establish relationships with local media,
business, elected officials and potential members through networking.
Other Event & Project Management Experience
> Production / Crew Coordinator, LiveAirShowTV, 2007 - Present
> Hospitality Director, Aviation National Air Show, Las Vegas, NV 2004-
2007
> Hospitality Manager, Cleveland International Air Show, Cleveland, OH
> Guest Services Director, Dayton Air show, Dayton, OH 1980-2004
QUALIFICATIONS
An accomplished customer focused professional with exceptional meeting
planning and marketing instinct who is comfortable functioning in a team or
competitive environment. Has excellent presentation and communication
skills.
ACHIEVEMENTS
> Directed client's annual conventions, trade shows and board meetings.
Site procurement, budgets, food and beverage requirements,
registration, meeting and audio visual needs for groups of 10 to1,000
> Chairman's Reception for 1,000 at 2003 Dayton Air Show's 100th
Anniversary of Flight Celebration.
> Implemented newsletter with 2,000 audience distribution. Established
Board of Governors of community leaders for Sports Country Club.
EDUCATION
> A.A.S., Marketing Management, Sinclair Community College, Dayton, OH
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