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Project Manager

Location:
Racine, WI, 53406
Posted:
April 06, 2010

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Resume:

SALOM M. AGUILAR

**** ******* **, ******, ** ****6 ( (C) 920-***-**** (

********@*******.***

SUMMARY OF QUALIFICATIONS:

Accomplished researcher with 3 years of experience in a leading

international marketing research firm.

Client oriented leader with a positive record of business results that led

to more accountability and a fast-track career.

Dynamic personality with the ability to translate consumer learnings into

actionable strategic insights.

EXPERIENCE:

IPSOS MARKETING

Chicago, IL

06/09 - Present Senior Project Director - S.C. Johnson

Proven abilities in project leadership, business development, client

service, training and employee development; advanced data analysis; and

written and verbal communication led to gain a full array of

responsibilities above current level earning quickly Account Manager

responsibilities on critical projects.

. Accountable for the largest multi-brand usage tracker by managing the

proposals, analysis, client service, and quarterly reporting.

Contributions to the account led to expanding the study and tripling

the revenue.

. Managed a global A&U across 14 countries in the Developing Markets.

Coordinated and guided the efforts of all local cross functional teams

and over 100 IPSOS employees around the world. Consolidated the

learnings and presented rich insight to Global Account Team.

. Presented Home Cleaning tracker methodology and sample reports to S.C.

Johnson China for possible expansion into other markets.

. Identified and proactively led the hiring and managing of out-sourced

consultants to manage work overload; resulting in more efficient and

profitable studies.

. Initiated cross account meetings to share lessons learned from

managing global studies, resulting in improvements of multiple

internal processes across the company.

. Completed a range of Omnibus studies across Home Cleaning, Pest

Control, and Home Storage, presenting complete report and results in

less than a week.

. Trained and managed one summer intern and mentored a project director.

09/07 - 05/09 Project Director - Market Research CPGs

Gained entry-level custom marketing research experience while building on

client service, data analysis, and sales skills Results led to promotion

within 18 months, two times faster than average development plan. .

. Led the expansion of a custom research tracker into a multi-brand

study by delivering results in a relevant, dynamic, actionable and

engaging format; along with top-notch client service.

. Quickly became accountable for executing custom research projects at

various stages across multiple accounts, including S.C Johnson,

Kimberly Clark, and Vera Bradley.

. Gained broad knowledge and ownership of multiple methodologies

including Mystery Shopping, Concept and Product tests, Package and

Attribute Testing, Market Landscape, and Consumer Segmentations both

domestically and globally.

UNIV. WISCONSIN - GRADUATE RESEARCH PRACTICUM

Appleton, WI

06/06- 5/07 Market Research Lead Consultant - Christian Family Radio

. Led a Consumer Segmentation study aimed at identifying drivers of

listeners' loyalty, needs, behaviors and demographic profiles.

. Designed and moderated focus groups to assess listeners' level of

satisfaction and discover unmet needs.

. Formulated and presented recommendations on ways to change programming

to improve ratings.

EDUCATION:

May 2007 M. S. Industrial and Organizational Psychology

University of Wisconsin-Oshkosh - Awarded partial merit

scholarship and

Graduate Assistantship

Oshkosh, WI

March 2004 B. A. Corporate Communications and Public Relations

Universidad Internacional del Ecuador.

Quito, Ecuador

Suma Cum Laude

PERSONAL:

Languages: Fluent in English and Spanish. Conversational French.



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