Robert e. straub
*** ******* ****** *** ****, NC 275**-***-***-
**** *******@**.**.***
Director of Sales
Growth Strategies / Business Development / Product Launch / Channel Sales /
Global Markets / Federal Sales and Marketing / Market Research / Strategic
Partnerships / Negotiations / Account Management / B2B/Network Security /
Security Compliance / Call Center / Inbound Sales / Field Sales / Executive
Management
Combining strong sales management and market analysis skills, I have a
proven track record of creating dynamic strategies that drove sales,
penetrated markets, and increased profitability while also managing costs.
I have consistently implemented sales solutions that met or exceeded goals
across very competitive environments.
o Identifying and capitalizing on new business opportunities
o Building, leading and training highly professional sales teams
o Crafting unique business development plans to fit individual
market needs
o Delivering superior customer satisfaction and loyalty
o Negotiating and building effective strategic alliances and
partnerships
Those who know me describe me as being passionate about my beliefs,
commitments and direction, a creative and strategic thinker, an excellent
leader and team player, and an accomplished tactician. I received my MS in
Psychology from the University of Pittsburgh and BA, with honors, in
German/Linguistics from Davidson College.
Selected Accomplishments
ESTABLISHED NEW INDIRECT CHANNEL SALES PROGRAM. TASKED WITH BUILDING NEW
MARKETSTAR ORGANIZATION TO EFFECTIVELY SELL CISCO PRODUCTS AND SERVICES TO
THE INDIRECT CHANNEL. SET STRATEGIC/TACTICAL PLANS WITH CLIENT. RECRUITED
MANAGEMENT STAFF. DEVELOPED BUSINESS INTELLIGENCE REPORTING, FORECASTING
AND ANALYTICS TO ENSURE PERFORMANCE. PRODUCED $400M IN REVENUES, 250% OF
PLAN FIRST YEAR.
Produced first industry infrastructure to deliver purchase of goods and
services through ATMs. NCR's joint venture to deliver new services and
infrastructures to convenience store ATMs was failing. Led acquisition of
iATMglobal. Delivered the new product using offshore development, and
strict program and project management six months ahead of schedule,
reducing operating costs $1M.
Led new product launch into global markets. NCR only provided ATM products
to financial institutions for use in banking environments, never addressing
the emerging convenience self-service market. Conducted
international/domestic market research, gathered product requirements from
potential partners, negotiated alliances, and built sales infrastructure to
launch new products. Grew business from zero to $25M in two years.
Career Overview
VP OF SALES, REFENSE TECHNOLOGIES (STARTUP NETWORK ASSESSMENT TOOL
ORGANIZATION) - 2009. RECRUITED TO BUILD/LAUNCH NEW SALES ORGANIZATION FOR
REFENSE TECHNOLOGY'S INSIDE SALES CHANNEL AIMED AT RESELLERS OF NETWORKING
PRODUCTS AND SERVICES. ALSO CHALLENGED WITH BUILDING END USER DIRECT SALES
OF REFENSE TECHNOLOGIES SECURITY COMPLIANCE PRODUCTS AND SERVICES.
ESTABLISHED PIPELINE FOR FY2010 IN EXCESS OF $12M, FROM $0 IN 2009.
Director of Client Services, MarketStar Corporation ($165M sales
outsourcing organization) - 2005 to 2009. Recruited to build/launch new
sales organization for Cisco Corporation's inside sales channel aimed at
resellers of networking products and services. Managed team of 65,
including all sales and support personnel, contributing $400M in sales
revenues. Doubled top-line revenue and improved bottom-line profit to
MarketStar by 250%.
Director of Solution Sales, Wincor/Nixdorf Corporation (emerging competitor
in financial self-service industry) - 2004 to 2005. Developed sales and
marketing strategies, product and service segments, and new business
methodologies to open US marketplace for provider of financial services
hardware/software. US division closed.
NCR Corporation. Promoted to positions of increasing responsibility with
$2B worldwide conglomerate.
Vice President & COO, iATMglobal - 2002 to 2004. Directed all sales and
operations for self-service technologies, a software and services
subsidiary delivering new transactions to self-service devices (ATMs).
Managed staff of 65 with $25M budget, expanding markets and worldwide
deployment of new products.
Director of Global Sales & Alliances - 2000 to 2002. Led Global
Solutions Team of 40 for self-service group with responsibility for
market research, product development and launch, marketing and strategic
alliances. Developed new global markets and established leadership
position, resulting in 300% growth worldwide.
Director of Smart Card Sales & Services - 1996 to 2000. Recruited
initially to launch new product division in the Americas. Developed new
accounts and directed solution sales efforts of 12 professionals.
Director of Sales & Marketing, Ernst & Young LLP (Big 6 financial services
firm) - 1995 to 1996. Developed sales and marketing strategies, an
internal sales culture, and all selling tools to drive new customer
acquisition.
Corporate Account Manager; Customer Satisfaction; Large Systems Sales
Manager Digital Equipment Corporation (DEC), Federal Systems Division. -
1986 to 1992. Directed sales operations for civilian and DOD agencies,
expanded penetration and service revenue results over $4M in excess of
goal. Developed Sales and Marketing strategies for large systems product
and services sales.
Interests: I enjoy triathlons, strength and endurance training, and of
course, spending time with family and friends.