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Design Marketing

Location:
Sarasota, FL, 34239
Posted:
October 19, 2010

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Resume:

David Dessauer

Ph: 941-***-****

Online Portfolio:

www.davidcreativegroup.net

SUMMARY

I am a Marketing professional extensive experience as a talented Design & Marketing

professional. First Place Award winner in The 2006 Classified Auto Advertising of The

Florida Press Association. I have extensive experience in graphic design, web design, web

development, package design, print, multimedia, digital photography, software user

interface design, social media management and creative direction. I am the Art Director for

DCG • David Creative Group, I have top notch level of creative skills, a can-do attitude and

valued advertising direction that increase attention of the consumer. I am, always seeking

to meet new challenges and deliver strong results as a design professional. Some of the

key talents I have include: * Over 14 years of professional experience directing and

achieving high levels of successful design work, extensive experience in all stages of the

design process, from concept, to desktop, and to final print and publication. Proficiency in

all design software for web and print, on both PC and Macintosh environments.

DESIGN SKILLS

Research Methods, Design Theory, Visual Aesthetics, Social Media Mgmt,

Project Management, Development/ Evaluation, Digital Photography,Information Design,

Advertising Design, Editorial skills,Typographic Design, Package Design, Software & UI

Design,Multimedia Design, Web Site Design, Marketing Direction. Print Media Advertising

Purchasing, Placement, Typesetting.

TECHNICAL SKILLS

Macromedia Dreamweaver, Adobe Acrobat, Adobe Photoshop, Adobe Illustrator,Adobe

ImageReady, QuarkXPress, FTP w/ Fetch

Adobe In Design Macromedia Contribute, Freehand, Flash, MS Office. PC & Mac System

Software, Crossplatform skills.

html, MX Suite, CS4 Suite Mac OSX & MsWindows NT & XP, PC & Mac.

EDUCATION

Rochester Institute of Technology • Bachelor of Fine Arts in Computers & Graphic Design

Monroe Community College • Associates Degree in Visual Communications

Interactive Factory : Flash & Web Proj Mgmt

Ziff Davis Education HTML Training

PROFESSIONAL EXPERIENCE

2008-2010

Sarasota Memorial Health Care System, Art Director,Marketing • Sarasota, FL.

Developed and produced the majority of Sarasota Memorial Health Care System's

marketing and communication content.

Played a key role in introducing new marketing initiatives of which included a Graphic

Standards Guide to the organizations

branding, a new ID Badge rollout, a staff photographer capturing alll key events and

activities. Managed multiple priorities, tight deadlines and strict budgets. The position

responsibilities also included all marketing for Print, Web, Outdoor, Photography, Social

Media Management and even IT support for other staff. As a result the organization has

gained web traffic, been recognized for its marketing success to increase patient volume

and customer satisfaction and award winning achievements.

2005-2008

The New York Times Company, Herald Tribune Media Group • Sr. Graphic Designer,

Classified Advertising Department • Sarasota, FL.

Lead the Classified team during the 2005-06 real estate boom in southwest florida and

generated the highest level of Advertising Sales The SHT media group has ever seen.

Designed and developed all auto and real-estate advertising. Established branding for the

Parade of Homes organization in 2007-08.

Designed and produced all Direct Mail Marketing for various clients throughout Sarasota &

Manatee Counties in which brought Advertising Sales up.

First Place 2006 Florida Press Association Advertising Contest Winner for Auto advertising

for Southpointe BMW.

Designed and produced publication layout and cover designs for various publications such

as Food & Wine, Gulf Coast Welcome, Golf & leisure, Health & Fitness

Hurricane Guide, Physician Guide and Real Estate Guide. The position responsibilities

included Advertising Design,Direct Mail,Branding,Web Advertising,Photographer

2004-2005

Verizon/ Aquent Sr.Web Designer / Web Developer • St Petersburg,FL

Designed and developed web site designs based upon a heavy client database. Worked

under self management

and directly with clients/customers utilizing the Verizon web based services. This was a

contract position for 6 months

and was extended as result of superior performance. HIghly recognized for clean and well

developed web site design work.

As a result was offered full-time position.

DAVID Creative Group ®DBA • Creative Director / Owner.

established in 1999 - Present. Currently working as a consultant

Providing Graphic design, Web design, Package design, Marketing campaigns, Art for

Advertising,

illustration, User interface design, Multimedia design, Branding, Photography and Social

Media Management.

DCG Clients

•Vibrant Solutions • View Logic Branding, Software design & development.•Adventis

Marketing • Designed & Developed a Multimedia Web & CD based employee training

program.•Softplex Inc • Various projects designing Brands & User Interface design for

Software & Web Based Applications.•Scene Magazine • Consultant based photographer

for major events in the Sarasota & Manatee Counties.•Strategicinsite • Designed &

Developed Brand & Website. •The Creativity Queen • Designed & Developed Brand &

Website & all printed marketing materials.•Suncoast Glass • Designed & Developed Brand

& Website. •Partscloset • Designed & Developed Brand & Website & all printed marketing

materials.•Pethood • Designed & Developed Printed Marketing Materials.

2003-2005

Rental Plus Inc • Web Site Manager, Graphics Coordinator, Photographer, IT

support, • Canandaigua, NY

Developed and produced the majority of Rental Plus Inc, marketing and communication

content.

Managed Web Site development & Printed Marketing materials. Results were higher web

traffic and

positive client feedback on ease of client services well presented throughout Ontario

county.

2001-2003

LeadingSide Inc,Internet Solutions, Sr Graphic Designer.Boston, MA

Lead the marketing team to design and develop marketing strategies that drove client

base and

consumer demand for campaigns that included web based presentations, multimedia

presentations

and printed marketing materials in the downtown Boston metro areas. As result

LeadingSide was

recognized on boston.com as one of the top Internet Solutions businesses on the East

Coast.

1999-2001

Xerox The Document Company • Graphic Designer, Webster,NY

Generated World Wide Web Site Designs, for the internal Xerox community as well as for

external clients.

team oriented projects, print, web, packaging. The design & development of the intranet

used by all Xerox

employees has now grown into a registered web based internal document sharing

application called docu-share.

Eastman Kodak Company • Graphic Designer, Rochester, NY

Designed Television Software User Interface Design for the DC210 digital camera.

simulated demo designed

& presented. NTSC color study, & icon design work, package design & web design for the

DRC department.

The Digital Kodak products are now seen in kiosk's throughout America, many of the user

interface designs

are photographic process machines in CVS & Walgreens.

City Stamp Works, Computer Artist, Rochester, NY

Package Design, spec work from Kodak & Xerox.

Produced film negitives for corrugated box stamps.

Professional Afiliations

First Place 2006 Florida Press Association Advertising Contest

Alumni Member of Rochester Institute of Technology



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