Manager Account Executive

Jessica A nn G ordon

**** ******** * *****

Pittsburgh, PA 15214

*******.*******@*****.***

w. 412-***-****

M arkowitz Communications, Pittsburgh- Nov.2009-May 2010

Intern

Developed and managed Markowitz media contacts database

Assisted in the organization and execution of 52 elementary school students building over 100

Build-A-Bears to send to children victims of the earthquake in Haiti

Participated in a six week social media campaign for national eyewear company, Eyetique by;

Promoting a six part mini movie via. Facebook, Twitter and Youtube

Increase Twitter following by tweeting daily about the final events and the mini movie clip

released that week

Copy Edited Washington County Tourisms Beta website

Photographed and conceptualized a photo essay for “Raise Your Glasses,” Norman Childs, owner

of Eyetique, spring 2010 eye wear collection

Proficient in

Adobe InDesign

Photoshop

All Microsoft Office Suites

Cision Point Software

Recognition

2011 Slippery Rock Research Symposium Participant

Public Relations Department Student Representative

M emberships

Initiated spring 2008

Alpha Kappa Alpha Sorority Inc.

“Service to all Mankind”

A lpha Kappa Alpha Student Organization of the year Award, fall 2008

Blink PR- Jan.2011- PRESENT

Intern

Conducted spring 2011 swimwear blog and magazine research to determine appropriate outlets to

contact in order to place client’s 2011 swim wear lines

Photography editing for magazine and blog placement

I NTERNSHIPS

Slippery Rock Rocket, Newspaper- Aug.2011- PRESENT

Assistant Photo Editor

Photographed and documented all major events on campus

Edited photos

Created graphics to correspond with stories

Editing and creating photo spreads for larger campus events

Unique Hair Experience – Jan.2011-PRESENT

Social Media Coordinator

Communicated salon themes and messages to match mission statement using Facebook, Twitter

and YouTube.

Analyzed the appropriate publics to market Unique Hair Experience

Designed and plan monthly salon specials

Monitored social media outlets daily and interact with followers

PROFESSIONAL EXPERIENCE

E DUCATION

Bachelor of Science- Public Relations (May 2011 Expected)

Slippery Rock University, Pennsylvania

L EADERSHIP ACT I V I TES

A lpha Kappa Alpha, Undergraduate Technology 1 day Workshop- Fall 2009

Undergraduate liaison and workshop coordinator

Organized a workshop to coach elderly Alpha Kappa Alpha Sorority members how to use Gmail,

Google search engine and text messaging.

Illustrated a step-by-step Power Point presentation for each social media application

Delegated responsibilities for the workshop to three local undergraduate chapters

Paired undergraduates with elderly sorority sisters to demonstrate how to use Google, Gmail and

text messaging via their specific phone

Student Union for Minority Affair (SUMA ) - April 2009- May 2010

Public Relations Chair

Read and edited proposals for all SUMA events

Organized and advertised all SUMA events

Assisted in distributing funds for on campus organizations

A lpha Kappa Alpha Sorority Inc. Jan.2008- Jan.2011

Mu Omicron Chapter President

Served as a liaison between the Pittsburgh graduate chapter and the on campus chapter

Delegated responsibilities to chapter members

Organized and conducted bi-weekly meetings

Assessed chapter health before completing and passing a national audit

Wrote proposals for on campus programs and funding

Attended yearly conferences to stay up-to-date on Alpha Kappa Alpha goals and objectives

Served community through monthly service projects; Habitat for Humanity, Adopt-a-Highway

and annual Kings Day of service project

Slippery Rock Social Media Campaign-Fall 2010

Rock Media, Presenter/Campaign Designer

Constructed social media strategy for Slippery Rock University Facebook Page

Determined and researched the most effective way to reach SRU prospective and current parents

using social media outlets

Designed Rock Medias logo

Researched other colleges and universities’ social media campaigns

Determined the best strategies technologies to use and implement for Slippery Rock University’s

social media campaign

Presented final campaign to University President

Conneaut Lake Park, Conneaut Pa. – Spring 2011

Project Coordinator

Created a comprehensive crisis management campaign for Conneaut Lake Park

Conducted focus groups and surveys

Completed Case studies of past theme parks crises and disasters

Coordinated group meetings and client presentations

Delegated responsibilities to group members and equally distribute the work load

Communicated clients wants and needs with group members

CL IENT BASED CA MPAIGNS

Jessica A nn G ordon

3353 Delaware S treet

Pittsburgh, PA 15214

*******.*******@*****.***

w. 412-***-****

Jessica A nn G ordon

3353 Delaware S treet

Pittsburgh, PA 15214

*******.*******@*****.***

w. 412-***-****

References

Saul Markowitz, President, Markowitz Communications, Pittsburgh

412. 577.5140, ****@***********************.***

Enid Polanco, Bakers Shoes, Store Manager, New York City

808-***-****, ***********@*******.***

Meredith “Blake” Matthews, PR Account Executive at Brunner, Pittsburgh

412-***-****, *********@************.***

Dr. Katrina Quinn, Associate Public Relations Professor at Slippery Rock University

********.*****@***.***, 724-***-****

Contact this candidate