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Sales Representative

Rio Rancho, New Mexico, 87144, United States
March 09, 2011

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**** ***** ****** ** **

Rio Rancho, NM *****

March, 2011

To Whom It May Concern:

I would appreciate the opportunity for consideration in regard to the job vacancy

within your company in the Albuquerque, NM area.

My work experience has been in the field of Pharmaceutical Sales. During my eleven

years as a pharmaceutical sales representative my responsibilities included market

research and implementation of new sales strategies. I assisted customers with any

problems that developed in regard to the use of our products as well as providing

current medical information and services with the goal of achieving sales growth in my

territory. I also was required to conduct informative meetings with customers and sales

personnel regarding the use, benefits and cost of our products.

In addition to my work experience, I completed a Master’s Program in Marketing. I

also completed a number of additional training courses on subjects such as how to

increase sales and conduct effective meetings. I am bilingual as well, being proficient in


My experience and education have allowed me to work effectively with customers

and co-workers. I have a proven track record of successful performance. I believe that I

will fulfill the requirements for the opening in your company. I would like to thank you for

your consideration. I have enclosed a resume as requested. If any additional

information is required please contact me any time at 505-***-**** (Home). You can

also contact me via e-mail. My e-mail address is:


Rita Zorrilla Sherman


Bachelor of Pharmacy

4970 Dream Dancer Dr NE. Rio Rancho, NM 87144

Phone 505-***-****

A senior specialty Pharmaceutical Representative with over 10 years of experience in the pharmaceutical

industry with experience selling medical devices in North America and Latin America.

Fluent in English and Spanish, with an impressive record of implementing product promotions in various US

regions with multi specialty experience.

An excellent communicator, team player and forward thinker who plans to obtain quantifiable results that exceed


An analytical problem solver who learns quickly and adapts well to changes.


Strategic planning Multi specialty experience

Competitor’s knowledge Market analysis

Event planning Consumer Insight

Brand awareness Results driven

Team builder Excels customer service

Managed Care expertise Reimbursements management


• Developed and executed business plan. Achieved 111.9% PPO goal with a +20.1% change Vs.

Previous year for primary product by the end of September 2011.

• Ranked 7th in the nation by the end of September of 2010

• Lead the district and was ranked 36th nationally with a goal attainment of 107.3% by the end of

the third quarter of 2009.

• Implemented a strategy for a second territory that was assigned due to a vacant sales position

achieving a goal attainment of 100.2% by the end of 2009.

• Coordinated and conducted Implanon Trainings required by the FDA for physicians in the state of

New Mexico increasing the number of physicians trained within the state.

• Coordinated efforts with territory partners in a self directed team environment.

• Conducted sales presentations by explaining features, benefits and demonstrated advantages

over competitors products in the market place.

• Implemented marketing strategies and ranked in the top 2% nationally in 2005.

• Achieved 135% sales goal during the 4th quarter of 2004

• Launched a new campaign for a new pharmaceutical product and reached the largest percentage

gain of new prescriptions in the district, from its introduction and through the end of 2001.


Merck & Co, Inc. Albuquerque, NM May 2006 - December 2010.

Specialty Pharmaceutical Representative

• Developed and executed business plan for top prescribers and by the end of September 2010

ranked 7th in the nation with a 111.9% PPO with a 20.1% change Vs. previous year.

• Increased by 50% the number of Health Care providers trained on Implanon during 2010.

Nova-Quest. (Eli Lilly/Innovex Partnership) Albuquerque, NM

October 2004 –May 2006

Pharmaceutical Representative

• Ranked in the top 2% nationally in 2005

• In the 4th quarter of 2004 achieved 135%of sales goal for leading product.

Innovex, Inc. Representing Novartis Pharmaceuticals/GlaxoWellcome, Inc. Charlottesville, VA. March

2000 – March 2002

Pharmaceutical Representative

• District Sales Representative of the Month for June and August 2000.

• Lead territory with the largest percentage gain of new prescriptions in the district with a newly

launched drug.

The Limited, Inc. Charlottesville, VA. August 1999 – February 2000

Assistant Manager

• Responsible for inventory management. Employee scheduling and training, merchandising and


• Ranked as number one in sales by a margin of 100%

Schering Plough Laboratories. Caracas, Venezuela.

January 1997 – May 1998

Pharmaceutical Representative

• Selected for collateral duty serving as the assistant to the National Product Manager of Nasonex.

Klinos-Roemmers Laboratories. Caracas, Venezuela.

October 1994 – December 1996

Pharmaceutical Representative

• Developed and conducted market research on a potential new product and presented marketing

strategy options to marketing directors.

• Increased sales by 10% in the assigned territory during the first year at Klinos-Roemmer



Universidad Central Venezuela

Caracas - Venezuela

Master of Business Administration, Major in Marketing, June 1998

• Focus of the MBA program was the marketing of pharmaceutical products.

• Achieved a comparable GPA of 3.9 out of 4.0.

Universidad Santa Maria

Caracas - Venezuela

Bachelor of Science, Major in Pharmaceutics, Minor in Pharmaceutical Manufacturing, October 1994

• Pharmacy degree has been verified as meeting the United States equivalent of a Bachelor of

Pharmacy degree by Educational Credential Evaluators Inc, the company that conducts the

verification process for the U.S National Board of Pharmacy

• Graduated with a class ranking of 12th out 55 graduates.

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