Assistant Management

*** **** **** ****** . #** D-East . New York, NY *0023

Phone 917-***-**** (Wireless) . **********@*****.***

CELESTE A. VELASCO

SUMMARY OF QUALIFICATIONS

Multi-faceted, seasoned executive support specialist, with outstanding

experience in sports and entertainment properties. Expertise in

hospitality, event planning and execution, public relations, marketing and

communications.

Demonstrates sound business judgment and decisiveness. Effective internal

and external communication; operates at a high level of performance.

Experience in employing cutting edge, multi-media technology to create

executive-level presentations.

PROFESSIONAL EXPERIENCE

Madison Avenue Sports & Entertainment, New York, NY

2009 - present

Executive Assistant

. Assist partners at global sports and entertainment agency

. Work with entertainers and athletes on a variety of issues related to

their careers

. Support marketing and sales initiatives, including sponsorship and

overall branding initiatives

. Provide production assistance in media related initiatives for various

shows/events

National Hockey League Enterprises, New York, NY

1999 - 2009

Senior Assistant to the President

. Daily interaction with league executives, club management and business

partners on behalf of the President

. Managed office routine and coordinated requests

. Responsible for intricate details related to complex travel

. Scheduled meetings and developed meeting agendas for the President

. Planned and executed NHLE events, including NHL Business Partner

Forum, NHL All Star Game VIP Hospitality, Stanley Cup Finals and

management off-site meetings

. Identified and inspected sites for these events, oversaw meeting

content development, transportation, hotel and hospitality

arrangements, and marketing and communications for events

. Sourced items and negotiated terms with numerous vendors for VIP

gifting

. Developed and monitored NHLE budgets for the President's Office

. Allocated and distributed game and event tickets

. Fulfilled large volume of charitable requests

NFL Properties, New York, NY 1998

-1999

Private Contractor

Consumer Products Division - Super Bowl and other NFL events

. Assisted with the launch of "Under the Helmet" weekly series on FOX

. Interfaced with club owners and licensees regarding products and team

concerns

. Reviewed potential new products for licensing opportunities;

researched competitive products and fashion trends

EDUCATION

Pace University, Pleasantville, New York

Bachelor of Business Administration

Major: Management

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