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Marketing Account Executive

Lawrenceville, Georgia, 30043, United States
March 17, 2011

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Heather A. Evans

**** ******** ****

Lawrenceville, GA 30043



.More than two years of educational background in both Public Relations

and Marketing

.Real life exposure through relevant work experience

.Dedicated and creative both in and outside of work


Account Executive, April 2010 to Present

Intelliverse, Alpharetta, Georgia

.Presenting and articulating advanced product features, benefits, and

overall product solutions while prospecting and cold calling to qualify


.Creating new methods of advertising and product awareness through social

media and campaigns.

.Proposing alternative action plans to increase new sale opportunities.

Local Sales Marketing Representative, July 2009 to April 2010

Olde Blind Dog, Milton, Georgia

.Contact with all local sale opportunities by various means of

communication, increasing personal business to business contacts.

.Created standard for all methods of public relations and marketing by

implementing a communication plan increasing efficiency and simplicity

of event details.

.Design of all materials to be sent out or used to inform customers of

events resulting in a creative visual improvement for flyers.

.Compose press releases, radio announcements as well as e-mail blast and

website content resulting in increased attendance to events and

community knowledge on Olde Blind Dog.

Public Relations Intern, May 2009 to July 2009

Atlanta Bride & Groom Planner

.Designed prototype website offering the company another option of viral


.Wrote press releases, content for websites and other forms of print to be

sent to various outlets for promotional information.

.Comparative analysis of book to website contact list by means of viral

media keeping contact list relevant.

Vice President, December 2007 to December 2008

Delta Phi Epsilon

.Prepared and organized manuals to be used throughout the Delta Phi

Epsilon Educational Period initiating a regimented planning packet for

future use.

.Planned, organized, and implemented group activities in an efficient

manner resulting in a significant increase of participation at events.

.Led 50+ women through educational classes by teaching, informing, and

being a mentor and encouraging top performances in all areas of life.


Master of Arts in Leadership anticipated June 2012

Shorter University, Atlanta, Georgia

Bachelor of Science in Communications with concentration in Public

Relations and Minor in Marketing, July 2009

Kennesaw State University, Kennesaw, Georgia


.Microsoft Word, Microsoft Outlook, Microsoft Powerpoint, Microsoft

Excel, Adobe Photoshop, Adobe InDesign, SalesForce CRM, Can use PC or



.Delta Phi Epsilon Sorority '05-'09

.Alternate Member at Large '09

.Phi Eta Sigma Honor Society Member '06

.Sister of the Year, Delta Phi Epsilon '08

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