Sales Representative

cYNTHIA Riker

**** ******* **. ******@***.***

Maple Glen, PA 19002

Cell: 215-***-****

SUMMARY

TOP PERFORMING SALES PROFESSIONAL extensive experience at global

pharmaceutical firm with specialized experience in the diabetes, allergy

and asthma, cardiovascular and women's and children's healthcare markets.

? Documented sales results history proving expertise in driving territorial

market share growth and market penetration through effective business

planning, presentation and relationship building skills

? Ethical, persuasive selling and closing ability to overachieve sales

goals.

? Competitive and entrepreneurial spirit with experience owning,

maintaining and growing the territory.

PROFESSIONAL EXPERIENCE

SANOFI-AVENTIS, Bridgewater, NJ Sr. Executive Sales Professional 2008-

2010

Primary Care and Specialty Sales, Diabetes Norristown

Territory

Created market demand for diabetes product line: Lantus insulin, Lantus

SoloStar insulin pen, Apidra insulin and Apidra SoloStar insulin pen;

sold and closed for market share growth by displaying superior product and

disease state knowledge. Executed competitive selling strategies using

specialized customer service and closing ability to grow business. Used

ongoing territory business and managed care analysis to identify top sales

opportunities and track current trends to customize marketing plans that

maximize sales results.

. Through 10/29/10 Norristown leading the Area, Region and District in

Lantus 8 week by 8 week growth with 4.9% growth for all customers and

8.4% growth for primary care customers.

. Lantus Solostar contribution through 10/29/10 leads the District with a

40.8% share.

. 2010 Regional 100% club award

. Worked with Ben Vereen, Lankenau hospital, the American Diabetes

Association and City of Philadelphia to hold a widely acclaimed patient

education program. This program was considered "a huge success" by all

involved and those who attended.

SANOFI-AVENTIS, Bridgewater, NJ Executive Sales Professional 6/07-

1/2008

Primary Care and Specialty Sales Bala Cynwyd

Territory

Focused on market share growth and new prescriptions to expand market

demand for diabetes products in primary care and endocrinology doctors'

offices. Coordinated with hospital representatives and regional medical

liaisons for customized customer education. Initiated specialized speaker

programs to achieve sales goals. Using brand tactics, and Ambien CR

competitive sales strategies, grew prescriptions for Ambien CR in primary

care offices.

. Grew Lantus in 2008 from 100.8% of quota at the end of the first half

to 103% of quota in the second half

. Finished 2007 with Lantus at 111.2% of quota, and Ambien CR at 102.5%

of quota

. Organized patient education program with Team Type II - diabetes bike

team member - and Main Line diabetes educator was well received and

motivational to attendees.

SANOFI-AVENTIS, Bridgewater, NJ Executive Sales Professional 4/06-

6/2007

Primary Care and Specialty Sales North

Philadelphia Territory

Expanded Lantus prescriptions utilizing superior product and disease state

knowledge. Used territory business and managed care analysis to identify

sales opportunities while tracking trends to maximize results. Using brand

tactics, and Ambien CR competitive sales strategies, increased demand for

Ambien CR in primary care offices.

. 2007 Lantus was 101.27% of quota at the end of the first half and

finished 2006 at 101.00% of quota

. 2007 Ambien CR was 101.0% of quota at the end of the first half and

finished 2006 at 103% of quota

. Held the most HELP programs (patient education programs with certified

diabetes educators) in the region, even providing a Spanish speaking

educator

. Philly North held 2 A1C Champion patient programs to bring real Type

II diabetics to educate real patients.

. 2006 Ring Award - top 10% nationally and Regional Sales Champion Award

SANOFI-AVENTIS, Bridgewater, NJ Executive Sales Professional 2002-

4/2006

New Product Launch Team

Developed customized new product launch plans focusing on key customers,

hospitals and pharmacies.

. Launched Allegra 180mg. Finished in the top 5 % nationally

. Launched Ketek. Finished in the top 5% nationally

. Grew Nasacort AQ market share to 30% (National average 21%)

. 2005 Ring Award - top 10% nationally

. 2004 Ring Award - top 10% nationally and Area Representative of the Year

Award

. 2003 Pioneer Award - "Fearlessly Executing New Tactics"

AVENTIS, Bridgewater, NJ Senior Professional Sales Representative

2000 - 2002

Metabolism Division

Developed market understanding of basal insulin through physician education

programs.

. Created market for new basal insulin, Lantus

. 23% share with endocrinologist. Finished the year in the top 5% of the

nation

. Field Sales Trainer for Lantus

. Training Facilitator for metabolism division "Lantus Scale up"

RHONE POULENC, Collegeville, PA Professional Sales Representative

1999 - 2000

Women's and Children's Health Care

. Launched Combi Patch

. Ranked #1 in the Region, #3 in the Country

. 1999 Mid Atlantic Region Area Sales Representative of the Year

. 1999 Mid Atlantic Region Regional Sales Representative of the Year

. 1999 Mid Atlantic Region Area of the Year

RHONE POULENC RORER, Collegeville, PA Professional Sales

Representative 12/1990 - 1999

Women's and Children's Health Care

. Sold a product portfolio including Lozol, Azmacort, Calcimar, Nasacort,

Nasacort AQ , Intal, Max Air Autohaler, DDAVP, Dilacor Xr, Actonel ,

. Provided current, approved and accurate information to physician

specialties including Primary Care, Allergists, Endocrinologists,

Pediatricians, Cardiologists, OB/GYN's, Physician Assistants, Nurse

Practitioners as well as Pharmacists.

. 1995 Eastern Business Unit Team of the Year

. 1992 North East Region Business Team of the Year

OTHER PROFESSIONAL EXPERIENCE

ARKAY Video Production

Video Sales Specialist

. Worked with Fortune 500 companies in the Pennsylvania and South Jersey

areas to develop customized video productions

. Coordinated writers, cameramen and video graphics designers on videos of

customized sales and product training, fleet safety, and internal company

productions

PROFESSIONAL DEVELOPMENT

Integrity Selling, Advanced Closing, Advanced Presentation Skills, AID

INC Selling Skills, Strength Finder 2.0, The Oz Principle, 7 Habits of

Highly Effective People, Medicare D 2010, 2009, 2008, Certified Medical

Representative (CMR)

EDUCATION

Bachelor of Arts in Business, Minor in English

Franklin and Marshall College, Lancaster, PA

Member of the Lady Diplomats Basketball and Softball teams

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