Sales Customer Service

Michael C. Torres

**** ****** ****** 562-***-****

Long Beach, CA 90807

LinkedIn: http://www.linkedin.com/in/mtorres555

***********@***.***

________________________________________________________________________

SKILLED & TRAINED IN:

. Sales

. Business Development

. Increasing Sales Pipeline Growth

. Lead Prequalification

. SPIN Selling

. Relationship Building

. Problem Solving

. Project Management

. Technical Support

. Customer Service

. SALES PROFESSIONAL

EXPERIENCE

6/05-6/09 TRIUMPH INSTRUMENTS & AVIONICS, Burbank, CA

Senior Applications and Sales Engineer 6/05-6/09

Senior technical sales engineer for national distributor focusing on sales

of avionics, industrial, and mechanical engineering solutions. Primary

focus revolved around proactively seeking sales opportunities within

existing and new prospective customers.

. Increased business for key manufacturer's sales figures within the

first month of employment, improving company sales figures by over 34%

of goal through focusing on new sales leads and successfully

reinstating sales of previously lost customer accounts prior to my

employment.

. Instituted new "cold calling" campaign focused on obtaining new

business opportunities constituting an additional, previously

unforeseen 15% of annual revenues for industrial department

. During last fiscal year at Triumph Instruments, absorbed all product

purchasing duties for the distributorship's three largest

manufacturers in a successful effort to reduce budget costs. New

duties performed saved company an additional annual overhead expense

of over $150,000.

9/01-8/04 BRENNAN INDUSTRIES, Irvine, CA

Regional Sales Manager 9/01-8/04

Sales manager for Southwestern Region, covering California, Arizona, and

Nevada. Managed territory worth over $2.5 million in annual sales

revenue. Focused on growth of new business sales through direct OEM'

. Responsible for addition of over $250K annually in new business.

. Implemented successful business attack strategy to minimize effects of

economic recession affecting hydraulic and industrial industries,

utilizing more robust forged product that could be manufactured at a

cost savings of over 60% of standard brazed hydraulic fittings and

adapters.

. Reclaimed major customer accounts formerly lost to competition prior

to my employment totaling over $212K annually in sales revenue.

. Introduced master database to improve customer relationship management

and office communication, providing foundation for improved tracking

of sales leads and customer follow-up; necessary for the success of

company's ability to address needs of increased customer base due to

successful sales efforts.

8/97-9/01 BURKERT FLUID CONTROLS, Irvine, CA

Area Sales Manager 1/00-9/01

Responsible for sales through direct customer development and distributor

support for Southern California territory. Responsibilities included

acquiring new direct customers within defined target customer segments;

defining, developing, training, motivating, and insuring sales growth and

identifying competitors' activities in the market with regard to products

and pricing. Additional responsibilities included defining strategies

for attacking specific market segments.

. Grew the southwest territory's net sales from $1.89 million in 1999 to

more than $2.30 million in 2000, finishing the year with an 18%

increase in sales.

. Increased Southern California territory's Gross Profit Margin from

46.6% in 1999 to 52.3% in 2001 by recommending newer products with

inherent cost savings.

. Improved annual sales of top three direct OEM accounts by over 40% in

net sales from 2000 to 2001 through consultative sales approach.

. Added over 150 new customers to Burkert's sales pipeline in 2000,

including large OEM's, engineering firms, and end-users.

Inside Sales Manager 5/99-1/00

Directly responsible for managing and training the inside sales/technical

support department. Company expectations in creating this new position

surrounded transforming reactive customer service team into a proactive

inside sales group that assisted outside sales team in generating revenue

for the company.

. Developed and implemented weekly sales technique training sessions for

inside support staff.

. Reduced number of RMA/RGA requests from customers by 50% in second

half of 1999.

Customer Service/Technical Support Representative 8/97-5/99

Provided technical assistance to customers by helping them determine the

correct valve and/or flow sensor for their application and by cross-

referencing the Burkert product line to that of competitor's

specifications. Volume of calls averaged 50-60 per day.

. Entrusted to perform service to all "house" accounts as primary point

of contact.

. Successful implementation of KANBAN order system for large OEM house

account in Midwest Region.

. Directly responsible for $10,000 in new business per month during

final year in department.

4/10-6/10 ZEMARC CORPORATION, Commerce CA

Inside Sales Representative 4/10-6/10

Inside sales agent for national, stocking distributor representing

fifteen additional product lines provided by industrial manufacturers

such as Snap-tite, Lincoln, and Enerpac.

. Assisted customers with hydraulic cylinder configuration and custom

accumulator call out for specific application requirements.

. Additional training received in hose and firings, hydraulic tools and

pneumatics.

EDUCATION

University of California, Irvine

B.A. in English, 1995

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