Sales Manager

PROFESSIONAL PROFILE

Accomplished account and territory manager with 15+ years of sales

management and Foodservice sales experience. Strong customer

relationship skills, a solid record of customer retention, excellent

negotiation skills and the ability to turn a difficult situation into

a win, win outcome. My high standard of ethics and being a stickler

for follow through and follow up make me an ideal account manager,

trainer and sales professional. Past career experiences have made me

proficient in the following areas:

-Professional product presentations

-Professional pricing quotes

-Sales budgeting

-P & L accountability

-Competitive analysis

-New product pioneering

-Entrepreneurial outlook

-Excellent Communication skills

-Futuristic approach

-Meeting and exceeding sales objectives

WORK HISTORY

Refreshment Systems (Arlington, TX)

June 2010 - Current

Business Development

Responsible for prospecting, targeting and closing the sale on new

customers for office coffee and refreshment services. Duties include

cold calling, professional price quotes, networking, product

demonstrations and uncovering potential refreshment service accounts.

Cover the DFW Metroplex promoting the benefits of the company as well

as the specific major product brands we represent and distribute. Also

responsible for lead generation for the at home side through a

national website. Although new to the business have been successful in

finding and closing business on the non traditional side of the office

coffee service industry.

Dallas Metro Foods (Dallas, TX)

June 2009 - June 2010

Distributor Sales Representative

Manage new and existing sales development for broad line Mediterranean

foodservice distributor in the Dallas/Fort Worth area. Responsibilities

include prospecting, pricing and new account penetration; adding additional

items to the order cycle for current accounts; resolving delivery issues,

stock shortages, unpaid invoices; and all day-to-day situations that arise

within the distribution process. Have solid knowledge of the ethnic food

needs and differences in the Italian, Asian and Mediterranean market

segments in both foods and non-foods.

Pump and Pack Backpacks (Keller, TX)

Sept 2005 - Current

Owner/Distributor

Manage local distribution for "Airpack" backpacks and local advocate

for reducing backpack injuries in school-age children. Target and sell

Airpacks and various orthopedic products to local chiropractors for

resell to their clients. Teamed with selected chiropractors to jointly

inform parents of the potential hazards of children carrying too much

weight on their backs and the damage it can cause on young spines.

Developed various marketing and local networking strategies to sell to

both professionals and the public. Have worked with fundraising and

PTA committees within Keller ISD. Responsible for day-to-day

operations of business including tracking sales, shipping, customer

satisfaction and all steps necessary from the point of sale to the

delivery of product.

Shadewell Grove Foods, Inc. (Dallas/Ft.Worth, TX) Aug

2004 - Feb 2005

Foodservice Sales Representative (Part-time)

Managed sales of Mrs. Fields pre-packaged cookies to local Foodservice

accounts in Dallas/Fort Worth and surrounding areas. Responsible for moving

product through local distribution by increasing sales at the operator

level. Responsible for prospecting, appointment setting, cold calling and

closing the sale to ensure an ongoing slot at the distribution level.

Duni Corporation (Menomonee Falls, WI)

July 1998 - Apr 2001

Regional Sales Manager

Developed new business for European disposable linen concept new to the

U.S. in Wisconsin/Minnesota markets. Appointed and managed Duni's first

Food Service brokers to increase operator penetration from zero in 1998 to

230 at year end 2000. Developed marketing plan that included mailing new

product introductions, specials and a quarterly newsletter with current

trends in tabletop solutions to operators. Established close relationships

with key buyers at Sysco, Reinhart Houses, Boelter, Unisource and Clark.

Sales growth averaged approximately 21.7% over a two year period.

Responsibilities also included participation in local and national food

shows.

Minh Food Corporation (Pasadena, TX)

Feb. 1991 - July 1998

Central Region Sales Manager

Managed five brokers within four-state territory including Illinois,

Kansas, Missouri and Wisconsin. Established strong relations with Sysco

houses, operator relations with Marriott,

B & I's, Colleges, Recreation and Healthcare units. Responsibilities

included hiring, training and motivating brokers to gain the greatest

market share for Asian products, exceeding aggressive sales growth

projections by a minimum of 15% annually and controlling strict spending

budgets to an average of 4%. Developed territory from $500,000.00 annually

in 1990 to just under $4,000,000.00 in 1997. Increased sales by 31% first

year and 39% second year. Average growth during 8 years was 22%. Won sales

awards in 1996 for exceeding total sales projections with a 40% increase

over the previous year. Won Minh's National Sales Champion award for 1997

with a 4% increase over projected sales.

John Labatt Foods/Custom Food Company Jan

1988 - Dec 1990

(Nashville, TN)

Area Sales Manager

Pioneered company's pizza components through nine foodservice brokers in a

seven-state area, including Illinois, Indiana, Iowa, Ohio, Minnesota,

Michigan and Wisconsin. Hired, trained and managed brokers, conducted

training programs and seminars for Foodservice Distributor sales teams and

C-store chain accounts. Handled foodservice and C-store trade shows,

distributor sales and relations and implemented regional sales promotions.

Distributor responsibilities also included candy and tobacco jobbers.

EDUCATION/TRAINING

. Coastline Community College, CA

. Waukesha County Technical College, WI

. Chris Lytle's Certified Master Sales course

. Miller Heiman/Conceptual and strategic selling

. Karras/Effective Negotiating

. IFMA/Foodservice Institute

. One-to-One future/Relationship selling

COMPUTER KNOWLEDGE

. Knowledge of PC Windows platform

. Good knowledge of Microsoft word, excel, power point and outlook

. Familiar with CONGOS sales tools program

Contact this candidate