Sales Representative Manager

CRAIG SMITH

*** *. ******* ***. *******, CA *****

PHONE: 818-***-**** CELL: 323-***-**** EMAIL: *********@*********.***

Bachelor of Arts in Radio, TV & Film, writing emphasis 1991, California State University Northridge

Excellent written and verbal communications skills

Proficient in Microsoft Office Suite

Los Angeles Healthy Foods Examiner

Examiner.com April 2009 – October 2009

555 17th St. Ste. 400, Denver, CO 80202

http://www.examiner.com/x-6443-LA-Healthy-Food-Examiner

Wrote, edited and photographed original articles including recipes, reviews and information for a dynamic food

oriented web site. See web site for writing samples.

Online Editor

Wise Window August 2008 – December 2008

12925 Riverside Dr, Ste 200, Sherman Oaks, CA 91423 310-***-****

Contract employee; reviewed segments of online blog and opinion postings (IMDB, etc.) for sentiment and

quality in order to teach online operating system to recognize user patterns; marked grammatical content to

same end; performed blind web searches and tagged sites expressing user sentiment.

Online Search Enhancement Editor September 2005 - April 2008

Risk Mitigation Team

Yahoo Search Marketing

3335 Empire Ave., 3rd Floor, Burbank, CA 818-***-****

Senior member of a select team responsible for ensuring Y!SM guidelines; instrumental on a project resulting

in increased revenue of $700,000 per month; reviewed web sites and keywords for relevance to ads; edited

title and description when necessary; involved in training of temp staffers; key member of award winning team

dedicated to organizing employee morale events.

Marketing Assistant February 2004 - February 2005

Primedia Publishing Co.

7620 Wilshire Blvd. Los Angeles, CA 90046 323-***-****

Sole support staff to four sales reps and the Sales Manager; auxiliary support to 3 Publishers and satellite

offices for 3 branded, niche publications; heavy interface with production and other departments; produced

complex documents using MS Office package; ran financial reports; handled incoming and outgoing mail

including media kits; tracked shipments; coordinated product shipments; ordered office supplies; planned

functions for offsite events; assembled expense reports; additional editorial and other duties as needed.

Chef Instructor Assistant August 2003 - January 2004

Culinary Classroom

2366 Pelham Ave. Los Angeles CA 90064 310-***-****

Prepared Chef and student stations for pro level and recreational cooking classes; assisted Chef with

demonstrations, answered student questions, provided motivation and encouragement as needed; maintained

necessary levels of food sanitation and general cleanliness; successfully completed professional level

coursework to highest tier offered.

Ad Records Analyst December 1997 - September 2002

Primedia Publishing Co.

7620 Wilshire Blvd. Los Angeles, CA 90046 323-***-****

Accurately established and maintained the database of advertiser and sales representative information across

all titles for an internationally branded magazine publisher; created and maintained hard copy; created

complex spreadsheet reports.

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