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ShilpaTase
Contact Information:
Permanent Address:
VIP Road, Karelibaug,
Vadodara- 390018
Contact No.
E-Mail:
**********@*****.***
Personal Data:
Date of Birth: 31st Dec 1985
Nationality: Indian
Marital Status: Single
Career Objective:
A strong career which promises challenges, creativity, learning environment and personal growth along
with organizational growth utilizing my knowledge, skills and abilities as well as enhancing them for my
best contribution towards organization.
Scholastics:
2008-2010: MBA (First Class) with dual specialization in Marketing and HR from MIT-ISBJ, Pune.
2004-2007: B.Sc Microbiology (60%), from Sardar Patel University.
2003-2004: H.S.C (58%), from G.S.E.B.
2001-2002: S.S.C (86%), from G.S.E.B.
Work Experience:
Name of the Organization : The Nielsen Company (Mumbai)
From 1st Feb 2010 to 30th September 2010
Duration :
Position Held : Research Associate
Job Profile : Customized Research Services involved
1. Customer Satisfaction Study (eQ- Model)
Nielsen’s Proprietary Tool
2. Strategic Market Research
3. B2B and Industrial Research
Job responsibilities in Customer Satisfaction study:
• Understand and measure customer satisfaction & Loyalty
• Understand customers’ requirements and expectations and uncover the relationship of the
customer’s quality of products and service and attributes that drive customer loyalty
• Measure importance of factors such as project, product, customer support, price & commercial
support & Image for strategic improvement across customer types.
• Benchmark companies’ performance against competitors.
• Identify companies’ competitive strengths and weaknesses of each factor for resource
prioritization.
• Provide a strategic tool for developing action plan to effectively grow and strengthen in current
market position.
2 Languages Known:
3
4 English
5 Hindi
6 Marathi
7 Gujarati and
8 Capsule Course of French
Field of interest:
Cooking
Playing sports
Interacting with people
Net Surfing
Strengths :
Self belief
Spirituality
Positive approach
Confident
Adaptive
Family Background :
Father: Engineer (Service) Mother: Home Maker.
Job Responsibilities in Industrial Market Research Division involved:
Liaison with the client
Identifying key issues for research
Conceptualizing research design and information areas
Ensure smooth functioning of operations for the study
Analyze and interpret data.
Report writing and presentations to the client
Conducted Exploratory as well as Measurement Phases to have appropriate outcomes of the survey
conducted and achieve the objective of the study.
2. Name of the Organization : The Nielsen Company (Mumbai)
From 7th Feb 2011.
Duration :
Position Held : Client Solutions Executive
Job Profile :
In Qualitative Research handled various projects related to exploratory, ethnography, concept
evaluation, ad testing, brand perceptions (to some extent), Usage and attitude, behavioral, observations
Liaison with the client
Conceptualizing research design and information areas
Supervising the entire field team & fieldwork
Ensure smooth functioning of operations for the study
Analyze and interpret data.
Report writing and presentations to the client
Follow up with client on the outstanding payments
3. Name of the Organization : ING Vysya Life Insurance (Vadodara)
Position Held : Business Development Executive
Duration : 7 months
Job Profile : Generating leads by calling various customers and personally meeting
them for selling the insurance policies.
Self Assessment:
Excellent Communication Skills
Leadership Skills
Learning and hardworking attitude
Creative
Self-motivated & smart learner.
Live project Undertaken
Project Title : Actual vs. Expected Roles in HR.
Organization : ACC Limited
: May, 12th 2009 to July, 5th 2009 (55 days)
Duration
Description : The project was conducted to know the expectations of the
Administration and Human Resource employees
clarifying their job responsibilities in order to know the
internal functioning of the organization as well as prioritize
for the action plan (Long term as well as short term)
according to their expectations.
Extracurricular activities & Achievements:
Participant of various activities like Kho-kho tournament, Street Play, Cricket Tournament.
Student Representative of Microbiology Department in Graduation and in MBA.
Organized various events like Academic tour, Fresher’s Party, Annual Function, etc.
Team leader in National Social Service Camp held in villages.
Co Curricular Activities:
Participated in Nation level Biotechnology Competition at Navsari, Gujarat.
Organizer as well as active member of “Phoenix Club” in MBA.
Participated in various Management games in the Campus like Business quiz, Business games,
Ad-mad show, etc.
Industrial visit: Brintons Carpets Asia Pvt Ltd.
Declaration:
I confirm that the information provided by me is true to the best of my knowledge and belief.
Shilpa Tase