Director Marketing

MARCEL MINDLIN

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Senior Writer/Producer, On-Air Promotion- Fox Broadcast Network

2002-Present

Writer/Producer/Director of promos for primetime Fox Network programming

from conception through finish. Drama, Comedy, Movies, Special Projects and

Reality series .

AMERICAN IDOL: Primary writer/producer and creative force behind the on-air

promotion for television's biggest and most successful series, from its

initial debut through 9 seasons on the air. Responsible for the bulk of the

launch campaigns, upfront presentations and topical episodic promotion.

American Idol has not only given FOX its first ever sweeps and spring

season victories, but set records throughout the TV industry. American Idol

continues to be the dominant #1 series among all shows on television.

Writer/Producer of the launch campaign and episodic promos for So You Think

You Can Dance

which premiered at #1, consistently won it's time slot 2 nights a week and

became the #1 show

of the summer. Launched SYTYCD's 2nd season to even higher ratings where it

again dominated it's timeslots and was the summer's #1 show in all key

demos. Wrote, produced and designed 90% of the launch campaign for The

Simple Life which premiered mid-season at #1(6.6/18) delivering evenly

split gender numbers in all key demos.

Additionally, have written and produced launch and episodic promos for

Kitchen Nightmares, 24, House, The Simpsons, Don't Forget The Lyrics,

Dollhouse, Lie To Me, Glee, Cleveland, and the movie premieres of Lord Of

The Rings and Star Wars: The Phantom Menace, among others.

Director, Creative Advertising- Universal Pictures Marketing

1999 - 2002

Writer/Producer/Director for Universal's marketing department producing

creative materials for domestic and international theatrical campaigns:

Trailers, teasers, TV spots, radio, corporate reels and all associated a/v.

Strategized campaigns. Directed in-house creative/editorial staff. Wrote

copy and conceptualized graphics. Hired and directed narrators, composers

and designers. Produced and directed special shoots. Directed mixes and on-

line sessions. Worked closely with filmmakers, production and senior

management to achieve the studio's marketing goals.

Responsible for major film campaigns including the #1 box-office releases:

The Grinch, The Mummy, The Bone Collector, Bring It On, Pitch Black, Life,

The Watcher and

The Mummy Returns.

Key Art Awards for best Comedy TV (The Grinch) and best Drama TV (Family

Man).

Creative Director/Partner- Dangerous Ideas

1991 - 1999

Creative Director and managing partner for Dangerous Ideas, a boutique

television and motion picture advertising agency specializing in the

production of trailers, teasers, TV spots, radio and on-air promos. Clients

included the major studios, independent distributors, network TV and cable

broadcasters; Domestic, International, Home Entertainment and On-air

divisions.

4 Weddings & A Funeral, Maverick, The Jungle Book, City Slickers,

Hellbound, Clockers, Hand That Rocks the Cradle, Manhattan Murder Mystery,

Chaplin, Tales From the Crypt, Homeward Bound-The Incredible Journey,

Walker, Texas Ranger and many others.

MFA Film, UCLA

BA English, Kenyon College

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4219 Tenth Ave., Los Angeles 90008 Ph: 323-***-**** Cell: 323-***-****

Mail: **************@*****.***

website: www.marcelmindlin.com

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